June 27, 2018

Making the Most of Work Throughout Our Lives

Making the Most of Work Throughout Our Lives

Work – we do it all our lives. From landing our very first job, to transitioning in and out of the workforce to raise children, to completely reinventing ourselves past 50, we cover it in this episode with career expert Mac Prichard. We talk about...

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Work – we do it all our lives. From landing our very first job, to transitioning in and out of the workforce to raise children, to completely reinventing ourselves past 50, we cover it in this episode with career expert Mac Prichard. We talk about productive ways to interview and network and how to access the hidden job market. And finally, Mac shares his own why in doing the work he does and his purpose in owning two B-Corp companies that use the power of markets to solve social and economic problems. In thanks to listeners hearing this podcast, he gifts you a free chapter to his latest book at macslist.org/workingonpurpose

WEBVTT

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There are some people that make their
work just another thing they have to do,

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and there are those that make their
work something that they want to do.

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Welcome to Working on Purpose with your
host, Elise Cortes. In our

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program, we provide guidance and inspiration
from those people who have found deeper meaning

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and personal connection to their work life. It's beyond nine to five. It's

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working on purpose. Now Here is
your host, Elise Cortes. I'm your

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host at Last Cortes, joining you
from Denver, Colorado today as I'm doing

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some consulting out here. This program
is all about helping people more mute and

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productively connect with their work and equipping
leaders and organizations being the same for their

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employees. So I bring them guests
to a particular perspective or experience that I

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think contributes to or expanse this conversation. And as a management consultant and social

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scientist, I draw on the meeting
work research I've been doing over the last

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fifteen years, as well as my
own consulting, speaking and work developing work

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courses across the globe. I'll get
to my program and justin moll Development and

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discount by using the code WOP fifty
short for Working on Purpose fifty percent off

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Enjoy. Last week, if you
missed the show live, you can always

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catch it be recorded podcast. We
were on the air with Brian Amorio,

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who is an entrepreneur currently serving as
the founder and CEO of Proposa, a

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best in class SaaS solution for building
stunningly beautiful proposals in half the time.

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We talked about his journey as an
entrepreneur, starting his first company at age

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twenty four now what he's learned along
the way that fortified him as a business

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owner. Great conversation, very inspiring. With us this week is Mac Pritchard,

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the founder and publisher of max List, an online community for people looking

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for rewarding, creative and meaningful work. He is the author of Land Your

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Dream Job Anywhere and host the weeklyod
podcast Find Your Dream Job. We'll be

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talking about the ways he helps the
unique set of job seekers in today's marketplace

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get some advice on networking and interviewing, and also hear his experience in helping

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people change careers when they're lost or
want to discover their purpose. He joins

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us today from Portland, Oregon,
one of my favorite cities I lived in

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for years. Mac. Welcome to
Working on Purpose. Well, thank you

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for having me on the show.
I'm really looking forward to our conversation.

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I am too, and you know
I'm a big fan of your work and

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I'm so happy to get to share
you with our listeners across the globe.

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Mac, I think that as well
as you know, work is really really

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important to me. It's a big
way we spend our lives, and I

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really appreciate the work that you do
to help others more immediately connect with it.

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So I want to. I want
to see what kind of wisdom we

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can extract from you. In about
an hour, Are you ready, I'm

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ready, and of course we're both
graduates of the University of Iowa, so

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we're very bright people, right,
well people, very bright people, the

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Harvard of the Midwest. I love
that. I'm so going to steal that.

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Thank you. Oh my goodness.
Well, since we've graduated, you've

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obviously made a beautiful career for yourself, and you've established yourself as a career

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expert. And I'm interested, of
course, in the beginnings, how you

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got started in this space and what
it is that you love about staying in

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the space of helping so many people
find their way in the world of work.

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Well, I have been blessed to
have a very career, but I

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want to be candid. Yeah,
I've had my ups and downs, and

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I'd learned about job hunting and came
to find myself giving people advice about their

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careers because I'd learned the lessons the
hard way. I've been unemployed twice,

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and I know what it's like to
cash that unemployment check. I did it

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last unemployment check. Rather, I
did it once and I came close with

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than one check of doing it another
time. And those experiences taught me really

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two important lessons. One was that
I needed to master job hunting as a

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skill, and the second lesson was
that the best jobs are filled by word

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of mouth. So our challenge when
we're out there looking for work is we've

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got to grow and tap into our
networks. And even when we're not looking

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for work, we've got to think
about our networks and how we can be

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of service to others. And when
you do that, great opportunities result.

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And for my career, I've been
in the workplace now for forty years.

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When I got out of the University
of Iowa, I wanted to do three

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things. I wanted to work on
election campaigns, I wanted to write for

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a living, and I wanted to
do human rights advocacy in Latin American.

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I've been able to do all three, but again, it hasn't been a

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forty five degree angle. There have
been lots of valleys along the way as

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well as some peaks. You know, I really appreciate that math because I

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think for a lot of listeners,
when they see someone who's as accomplished as

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you are, they get intimidated and
think, you know, gosh, I

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can't possibly you know, approximate that
or ever go in that direction. And

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when you let us know that you've
had your share of bruisist and scripes along

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the way, like I certainly have
to. It just makes you more accessible.

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So I really appreciate you starting with
that. That's just gorgeous. Thank

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you, You're welcome. And again, the gift that I got from those

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hard experiences and nobody likes to come
home and tell their spouse they've lost their

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job is I did learn. I
did get serious about learning for work,

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looking for work rather, and that
has served me so well in my career.

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And the people I see who thrive
and enjoy professional success learn that lesson

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too. A beautiful well, there's
nothing like I really see this mac form

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myself, is that there's something about
whatever it is that we need or want

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desperiny to learn for ourselves that gives
us a sense of purpose to serve other

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people. I've seen that born out
time and time again, and it's true

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for me too. It is and
I think people everybody hungers for a purpose

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in their work. And that doesn't
mean that you have to go overseas and

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work in a refugee camp or in
a shelter helping people who are almost those

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are important jobs, and I appreciate
the people who are called to do that

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work. But we can find a
purpose and meaning in any job. There's

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value in dignity that comes with work, and I think the people who recognize

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that and make that part of their
work day get an extra pleasure out of

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their work that others often miss.
I completely agree with that, Mac,

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and it was boring out in my
research. I won't go into that now

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because I want to focus on you
and your message, but completely know that

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we as human being construe meaning,
and we could put meaning into everything and

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everything, and we do so.
Yes, agreed. Let me ask you

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this question that's been perplexing me.
Mac. It's just I just really am

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scratching my head on this, and
I'd like to know from your perspective,

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because you're in the trenches with people
in a job market that supposedly is three

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point eight percent unemployment. That just
is such a remarkably low number. It

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seems like it still takes people a
good while to actually land a job.

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And so I'm wondering, is this
a myth that I've created in my own

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mind? If I'm am I reading
or wrong newspapers? What's so about how

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long it takes these days to find
work. Well. I think there are

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some occupations, particularly service or entry
level positions, that you can get on

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the same day or the next day
after filling out an application for professional jobs.

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Even in an unemployment rate this low, it can take two, three

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or even more months for a position
to get filled. And I think what's

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happening here is most managers follow that
old rule, I'm sure you're familiar with

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it, which is higher, low, fire fast. And the reasoning behind

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that is hiring is expensive and you
want to get it right, and because

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if you don't get it right,
it often takes you three to six months

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to figure out if you've made a
mistake as a manager, and nobody likes

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that, neither the manager nor the
person you eventually might let go and then

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you got to start all over again. So, even in a job market

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like this, we are seeing employers
think carefully before they make offers to candidates.

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And I have to imagine that the
more senior you are, the longer

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it takes. Well think about the
logistics that are involved. You post an

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ad, you probably allow two to
three weeks for people to respond. It

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takes you another two to three weeks
to sort through the resumes, perhaps do

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the first round of phone interviews,
and then you might begin the personal interviews,

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and before you know it, you're
in month three and before perhaps you're

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ready to make an offer. And
if you're looking for people for positions that

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you know that are particularly sensitive,
you might invest more time in it.

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And you know, along the way, in addition to public postings, managers

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who are doing hiring are also tapping
their own personal networks and sending out emails

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asking for recommendations from colleagues. And
I know we're going to talk more about

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that, but that's a big part
of how the so called hidden job market

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works. Okay, well, let's
move a little bit now into some of

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the some of the markets that you
serve, some of the people that you

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serve, Mac, I'm just amazed
and blown away by the swath of people

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that you serve. So near and
dear to my heart are millennials, because

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in part I serve as an adjunct
professor at the Southern Methodist University here in

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Dallas. I love working with that, with that new group of hungry people

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coming into the workforce, but I
like to keep the show as actionable for

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people pointers they walk away with stuff
they can use immediately. So what are

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some of the key players you impart
to help this particular group find their first

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job. I think there are three
important points millennials need to keep in mind,

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particularly when they're coming right out of
college, but also in the early

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years of their career. When you're
doing a job search, and this is

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true no matter what your age,
you got to have a goal. I

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meet so many younger jobs seekers who
when I say, well, what are

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you looking for? What kind of
position do you want? The answer is

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often well, I'm keeping my options
open or I'm not sure, And I

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get it. It's hard to make
choices, but unless you're specific about what

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you want, you're going to end
up applying everywhere and exhaust yourself in the

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process. You also make it difficult
for people to help you, and people

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do want to help. Besides having
a goal, I think the second most

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important point for millennials is recognize that
your first job doesn't have to be a

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dream job. You need to get
started. You're likely going to be in

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the workplace for thirty or forty years, and that means you're probably going to

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have eight to ten or maybe even
a dozen different positions to get the dream

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job. There might be a couple
steps you have to take first professionally in

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your early and mid twenties to land
that position. Identify what that job is,

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and then use old fashioned reverse mapping
to figure out how you need to

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get there, what steps you have
to take, either educational credentials or internships

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or volunteer experiences. But don't be
disappointed. If your first job out of

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college is a good entry level position
in your field, it's a starter position.

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And again I want to underscore the
importance of knowing where you want to

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go. You want that position to
support the journey you want to take in

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your career. The third thing is, I would say to millennials, so

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kind of master job hunting as a
skill early, not by trial and error,

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not because you've been unemployed for seven
or eight months, as happened to

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me and happens to so many other
people. Invest the time to go in

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your career services office at your university, and if you graduated a year or

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two ago, go back. Most
colleges are happy to serve grads and happy

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to connect you with people in their
community and among their alumni. The sooner

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you learn how to look for work
and do career planning. Well, the

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more successful you're going to be in
your career. It's a lesson you got

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to learn. Why not learn it
in your early twenties when you're starting out,

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and then you'll benefit the most from
it, agreed. I tell my

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students that work is enormous socialization opportunity, and the better sooner they can socialize

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themselves into the marketplace through their connections. And as you say to alumni the

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school, the better off they'll be
to other prospective employers. And I find

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that a lot of the younger people
are nervous about that aspect. I can

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understand it's new and unfamiliar, and
it can be intimidating. So I think

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it's important to remember that generally people
want to be helpful, and the more

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specific, again you are about what
you need help with and what your challenges

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are, the more helpful people can
be to you. Right, Well,

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let's hit this next question and then
we'll take a quick break here. I

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want to talk about those midlife professionals
who are considering you're often times choose to

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start a whole new career. They
are reinventing themselves. They've had enough of

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where where they're at, and they're
like, I'm ready to move on.

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What advice or points can you share
here with us to help those people.

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I think it's important to do your
homework. So sometimes an opportunity if you've

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never had the experience of doing the
work, can sound pretty glamorous. And

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before you make that leap and either
try to move into a new sector or

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perhaps invest in a small business or
go to a new part of the country,

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find out what that work is really
like. And the best way to

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do it is to talk to people
who are either doing it, doing the

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career you want to move into,
or have made a switch like you want

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to do because you don't want to
you want to be clear about what's involved

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and what it's going to take to
be successful. This is where informational interviews

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can be really helpful. And again, if you know exactly what you want

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to do, find people who done
it, spend time talking to them about

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how they made that switch, what
challenges they faced, what objections they had

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to overcome it they were when they
sat down with hiring managers who were considering

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their applications, how did they overcome
those objections? And I think you want

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to do that homework up front.
You don't want to use your job search

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process when you're trying to change sectors
as a kind of research project. Yes,

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you should be asking lots of questions
along the way, but get the

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fundamentals right from the start, because
you don't want to invest a lot of

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time applying for positions in a news
sector and discover that's really not a good

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fit. Agreed, agreed. All
right, Well, let's grab a quick

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break here. There's more I want
to ask about some many of the other

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groups that you serve, but let's
grab our first break. I'm Alice Cortet's

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on air of Picus, who is
the founder and publisher of maxist, an

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online community for people looking for rewarding, creative and needing to work. Is

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the author of Land Your Dream Job
Anywhere, and host of a good podcast,

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Find Your Dream Job. You can
access a preachatter of the book by

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visiting macmaxlist dot org, forward slash
Working on Purpose Again. That's max List,

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M A C S l I s
T dot org forward slash Working on

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Purpose who joins his na from Portland, Oregon. After Gray, we'll hear

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more about a few more of those
segments that he serves and then get into

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networking and interviewing. Stay with us, We'll be right back. Alis Cortez

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is a speaker and engagement and development
catalyst. She designs and delivers professional development,

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leadership and engagement workshops and can bring
her expertise to your organization. She

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will help ignite meaningful development within your
workforce that will increase employee engagement, performance

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and retention. To learn more or
to invite Elise to speak to your organization,

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please visit her at WAW dot Elise
Coortes dot com. She would welcome

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the opportunity to help get your employees
working on purpose. This is working on

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purpose with Elise Cortes. To reach
our program today, send an email to

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a lease A l S at Aleasecortes
dot com. Now back to working on

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purpose. My guest is Mac Richard, who is the founder of publisher of

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Marxist and online Maybe People be ct
It and meaningful work. A leading career

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expert, Mac helps people who are
looking for a job during all of life's

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transitions, manials getting a first job, midlight professional switching sectors, parents getting

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back to work after raising the family, or baby boomers who want to change

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Careers is proud to own two registered
Becorp companies who choose the power of markets

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to solve social environmental problems. We've
been talking to you about some of the

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audiences that you serves. Will continue
that conversation. I'm your host Elis Cortes,

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all right, So Mac, before
we broke, I wanted to ask

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you a little bit more about some
of the people that you serve career wise

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who maybe have left the workforce to
raise families and maybe it's spent five years,

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maybe spend ten years. How do
you help those people? Well,

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the first question people in those circumstances
off in face is do they want to

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go back to their old job or
their former field. And it's an important

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question to ask yourself. It's not
uncommon, as we talked about before the

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break, for people to want to
make career changes after ten or fifteen years

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in the workforce. So the way
to again settle that question is be clear

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about what you want to do next
and invest the time and goal setting.

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And particularly if you've been out of
the workforce for five or ten years,

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you might want to step back and
do some self assessment and as some reflection

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before you go out and begin your
search, because if you're going to make

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a career pivot, that's a different
job search strategy than one where you're looking

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for a position in the field that
you left when you took the break.

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I think that's true for both men
and women. For women, there are

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a couple of special challenges. You
know, after a break, often,

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whatever your gender, your professional network
might not be as strong as it was

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before you took time away. But
you need to recognize the value of the

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new networks that you might have created
while you were working in the home.

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And especially for women, often this
takes the form of service on community boards,

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or involvement in schools or faith based
groups, or connections with other parents.

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You know, mommy groups can be
very powerful force. So those are

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things to think about. Neat beautiful
advice. I really appreciate that, and

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I think a lot of the women
out there that are in transition will certainly

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appreciate that. I've seen several women
take that was very skills mack and transition

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them the community service, the leadership, the fundraising, and turn them into

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very successful jobs, I mean really
successful jobs. So that's really great to

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presence for our parents out there that
are considering going back. What about the

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baby boomers who lose their job,
maybe maybe not by choice or maybe by

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choice. What about them? Well, baby boomers either they base a special

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challenge. Agism is real. Research
shows it's a fact, and it's illegal.

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You could sue, but chances are
you would invest a lot of time

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and energy and lawsuits and that would
be better well served focusing on your job

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search. So I think when boomers
are either looking for their next position or

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they've lost a job and they're looking
for something new, they got to think

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about the concerns that hiring managers have
about uh this generation, and and I'm

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a member of it, I think
there are a lot of misconceptions out there

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about boomers. You know that they
have too much experience, They're going to

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have high salary expectations and have extra
healthcare costs, and they might be inflexible.

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They're going to be uncomfortable working for
a younger supervisor. Maybe they're manager

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is concerned that someone is just looking
for a place to coast for a couple

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of years until Medicare and Social Security
kicks in. So how do you how

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do you deal with that? Nobody
is ever going to tell you that,

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uh, so, you need to
consider those objections and those misconceptions and make

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sure that your application materials and your
presentations during interviews and your contacts with the

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employer addresses those And you know,
you need to make sure sure that you

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demonstrate that your lifelong learner, that
you like new challenges, that you've had

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experience working for supervisors of different ages, that if you're looking for a position

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that involves a pay cut, you
need to be clear about why you're excited

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about that opportunity and the pay cut
doesn't bother you. And you can do

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this again in your interviews, your
application materials, cover letters, and the

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like beautiful, very beautiful. And
I do agree with you that the agism

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I didn't know about the resource,
but I certainly do anecdotally believe that it's

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very real based in the conversations I
have with people. So appreciate just surfacing

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that it's so so just deal with
it. Also, for baby boomers,

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in addition to dealing with those misconceptions, they especially need to invest in looking

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for what are often called the hidden
jobs, the ones that are filled by

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word of mouth, because human connection
is so powerful a lease and if you

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can get in front of a hiring
manager and make your case. You've got

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to be persuasive if you're an effective
presenter, no matter what your age,

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but especially I think for older job
seekers. Well, let's talk about that

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hidden job market. Max. So
some of the people who are listening to

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this might be going, what do
you mean there's a hidden job market?

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Or who I thought that existed?
So first, what do you mean by

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that term hidden job mark market?
Well, these are the positions that are

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never posted. They don't appear on
job boards or in old fashioned newspaper ads,

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and they're filled by word of mouth. And I you know, we

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talked a little bit about max List, the company I run. It's a

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website that serves people in the Pacific
Northwest, and we have a job board.

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We publish about five hundred positions a
month, and I'm very proud of

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the value we provide in that board. And I hear from job seekers all

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the time how much they appreciate those
listings, always concerned when they tell me

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they're spending one hundred percent of their
time looking at job boards like mine,

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because there are estimates out there that
as many as eighty percent of all jobs

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are filled by word of mouth.
Now, maybe the number is fifty percent

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or sixty or seventy, whatever the
figure. You need to look at how

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you spend your time. And too
many job seekers are spending their days one

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hundred percent of their search looking at
listings online, applying online, and they

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need to step away from the computer
and invest in things like informational interviews,

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networking, and volunteering in their field
that are going to help them grow their

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professional networks and have conversations with people
who are filling those jobs that are filled

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by word of mouth. You know, Mac, you're just reminding me for

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you and I got on the air
here to have this conversation. I was

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talking with a girlfriend of mine and
her husband in schooled as a mechanical engineer

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and then has spent years in innovation
creativity space, and was literally just having

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a conversation with somebody else in their
community in the financial services space, and

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they were talking about how they were
developing business and such, and this guy

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being this guy, runs up with
this some research, comes back and goes,

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you know what, I think I
know what's going on here. I

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think I know what the issue is
for you guys. And they turned around

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back and said guess what we need
to hire you. We like how you

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think that's the kind of thinking we
need here. We didn't, We weren't

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planning on hiring, but what do
you think? And he's been on board

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now for a couple of months and
having a ball perfect example of well,

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it's not even a hidden job market. It wasn't even He created his own

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position by having a conversation with someone
and then taking his past experience and the

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way of thinking thinking about it and
applying it in a whole different space.

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That adds a whole new range of
value. And I think, I know

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you've done a lot of hiring in
your career, and I know you have

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many listeners who have too. Think
about the times that we're filling a position

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in our team or our company.
We all take that posting and we send

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it to a few people, don't
we at Lease and we say do you

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know of anybody who's good? Can
you send good candidates my way? And

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if somebody responds and says you should
talk to Mary or have you checked in

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with John? And if Mary sends
in a resume, You're probably going to

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walk that to the HR person and
say we I think we should take a

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look at this application. Absolutely absolutely, And so how the hidden job market

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works it's through connections and they're often
the weakest of ties. But the principle

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that's driving it is this. People
hire people they know, or they hire

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people who are recommended to people by
people they trust. Now, getting someone

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to walk your resume to the HR
manager isn't going to get you the job,

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but it probably will get your resume
a long, hard look and main

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lead to a phone screener. There
are other things that you can do to

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increase the odds of actually getting an
interview, and I know we're going to

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talk about those two. Well,
let's talk about networking next, because that

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certainly strikes me. You know,
when you talk about getting yourself into a

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place where somebody would actually refer you, that means that somewhere there's been some

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kind of a conversation where you're even
present on their radar. And so I

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know that one of your famous things
is you've got some tips about helping it

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and techniques to help people get more
comfortable with networking. As we talked about

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ready, my students, the young
ones that are just coming into the marketplace

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are horrified by that. Sometimes they
come back and they say, oh my

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gosh, they call me doctor C. Doctor C. That was so fun.

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I thought I was going to be
terrible at it, but I made

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some new friends. I'm like,
I know, isn't it beautiful? So

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what can you tell us about making
networking more enjoyable or productive? Well,

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first of all, successful networking isn't
the way we probably imagine it, which

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is the function room at the holiday
n at the airport, and we've all

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been in that room and there's always
somebody walking around collecting business cards and they

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think that success is the number of
cards they take home that night. And

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that's not how effective networking works.
It's about relationships and it's a long game.

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But you can go to an event
in your field and maybe it's a

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happy hour, maybe it's a conference, maybe it's the monthly lunch program,

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and you need to walk in the
room with some kind of goal. Maybe

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you want to have meet one or
two new people. Maybe you know that

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your dream is to work at Nike, with your big employer out here in

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Oregon, and the MC of that
month's lunch program works at Nike, and

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so you have an opportunity to go
up and chat with that person and begin

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to connect and build a relationship with
them because one day you might want to

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work in that company, or indeed
that is your goal. So if you

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walk into that room focusing on relationships
and knowing who you want to connect with,

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or just being open to engaging conversations
with people in your field, that

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could be a very successful networking event. And it takes time to build those

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ties, but it will pay dividends
for years to come. I think that

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is incredibly sage advice going in looking
for relationships, not a job or not

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a connection to get you something.
I think that's gorgeous. Mac. Yeah,

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I do encourage people. If there
is a company where you want to

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work, and you have through your
homework identified that the leaders of that company

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are involved in a professional association or
serve on the board of that group,

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and you want to build a genuine
relationship with them, don't be shy about

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00:29:52.680 --> 00:29:59.960
going to those events and introducing yourself
and looking for ways that you can build

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that relationship. Maybe it's by offering
go do a project for the association,

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or maybe put together the following month's
launch program. When you are of service

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to others like that, you show
them what you can do, and you're

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00:30:15.200 --> 00:30:21.559
giving without any expectation of getting in
return, and you're building a tie and

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people are going to think of you
and be not only grateful for the work

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that you've done for that group,
but when they're also going to be happy

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00:30:30.880 --> 00:30:34.960
to speak with you if you want
to get their insights about your job search

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or their advice about opportunities in the
field. And it begins with service,

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but it can help your career along
the way. I love that. I

396
00:30:47.720 --> 00:30:51.319
do love the idea of offering service. And what I often tell my students

397
00:30:51.440 --> 00:30:56.400
is even to open the conversation is
to simply especially if they're more introverted and

398
00:30:56.559 --> 00:31:00.920
uncomfortable talking with new people, is
to employ ever really lovely dose of curiosity,

399
00:31:02.319 --> 00:31:04.079
go into the conversation curious who are
you, what are you up to?

400
00:31:04.839 --> 00:31:08.279
What do you yourself into in life? And I feel like if you

401
00:31:08.359 --> 00:31:11.920
can do, if you can come
with the conversation to even start from the

402
00:31:11.960 --> 00:31:15.599
vantage point of being curious about who
you're talking with, that's it's a great

403
00:31:15.640 --> 00:31:18.519
way to start. And then offering
that service. I think that that's a

404
00:31:18.559 --> 00:31:22.519
pretty pretty good one two punch.
I think, yeah, that's great.

405
00:31:22.680 --> 00:31:27.240
If I here offering about asking about
others because candidly, and I say this

406
00:31:27.319 --> 00:31:33.839
respectfully, people love to talk about
themselves and most people are uncomfortable or a

407
00:31:33.920 --> 00:31:38.799
little Ailit ease a networking events.
And so if you've come prepared with a

408
00:31:38.880 --> 00:31:44.920
few general questions, just ice breakers, you know, tell me about yourself.

409
00:31:45.000 --> 00:31:47.799
What brought you here tonight? How
long have you been involved in the

410
00:31:47.839 --> 00:31:51.960
association? Is this your first time
at the conference? People will? It

411
00:31:52.039 --> 00:31:56.200
puts people at the ease, It
makes them feel comfortable, and it allows

412
00:31:56.240 --> 00:32:01.480
a conversation to begin. And I
would say networking too. And we've touched

413
00:32:01.519 --> 00:32:08.039
on this in discussing service. It's
not not all about asking others for help.

414
00:32:08.119 --> 00:32:13.000
It's also about giving and being of
service to others too. I really

415
00:32:13.039 --> 00:32:15.680
appreciate that. Let's for this time
being here, let's take our last break

416
00:32:15.720 --> 00:32:19.519
here, Mac, I'm Alice Kurtz
as your host. We've on the air

417
00:32:19.559 --> 00:32:22.000
with Mac Pritchard, who is the
founder and publisher of Maxist, an online

418
00:32:22.000 --> 00:32:27.400
community for people looking for rewarding,
creative and meaningful work. He's the author

419
00:32:27.400 --> 00:32:30.000
of Land Your Dream Job Anywhere and
host a weekly podcast, Find Your Dream

420
00:32:30.079 --> 00:32:36.039
Job. You can access a free
chapter of this book by visiting maxlist dot

421
00:32:36.200 --> 00:32:39.279
org forward slash Working on Purpose.
So it's m A C S L I

422
00:32:39.559 --> 00:32:45.160
s T dot org forward slash Working
on Purpose. MAC joined us today from

423
00:32:45.200 --> 00:32:47.519
Portland, Oregon. After the break, we will talk about the interviewing that

424
00:32:47.599 --> 00:32:52.039
we've mentioned before in some more aspects
of working on Purpose. Stay with us,

425
00:32:52.119 --> 00:33:09.480
we'll be right back. Alise Cortes
is a speaker and engagement and development

426
00:33:09.599 --> 00:33:15.279
catalyst. She designs and delivers professional
development, leadership and engagement workshops and can

427
00:33:15.319 --> 00:33:21.119
bring her expertise to your organization.
She will help ignite meaningful development within your

428
00:33:21.200 --> 00:33:25.319
workforce that will increase employee engagement,
performance and retention. To learn more or

429
00:33:25.400 --> 00:33:30.039
to invite Elise to speak to your
organization, please visit her at www dot

430
00:33:30.200 --> 00:33:36.079
Elise Coortes dot com. She would
welcome the opportunity to help get your employees

431
00:33:36.400 --> 00:33:46.640
working on purpose. This is working
on Purpose with Elise Cortes. To reach

432
00:33:46.680 --> 00:33:52.920
our program today, send an email
to a lease Alise at Alisecortes dot com.

433
00:33:53.680 --> 00:34:00.079
Now back to working on Purpose.
My august is Max Richard, the

434
00:34:00.160 --> 00:34:05.000
founder and publisher of Maxist and Online
creata reporting, creative and needing for a

435
00:34:05.079 --> 00:34:07.280
leading career expert Mac helps people who
are looking for a job during all of

436
00:34:07.480 --> 00:34:13.639
life transitions, Millennials getting a first
job, midlife professional switching sectors, parents

437
00:34:13.719 --> 00:34:16.320
getting back to work after raising a
family, or boomers who want to change

438
00:34:16.360 --> 00:34:21.119
careers. Is proud to own two
registered be Core companies, which use the

439
00:34:21.159 --> 00:34:23.719
power of markets to solve social and
environmental problems. I'm your host, Alice

440
00:34:23.760 --> 00:34:27.920
Cortes. So for this last segment
here, Mac, I want to get

441
00:34:27.960 --> 00:34:30.719
it into two things. One is
the art of interviewing and then two really

442
00:34:30.800 --> 00:34:35.800
getting in some of the things that
really get to purpose interviewing. Yes,

443
00:34:36.519 --> 00:34:40.639
I don't know too many people who
don't get nervous about interviews. So talk

444
00:34:40.679 --> 00:34:44.840
to us about that art. The
section that you talk about on your side,

445
00:34:44.880 --> 00:34:47.199
that both how to nail a job
interview would be really useful to hear

446
00:34:47.280 --> 00:34:52.119
right about now for some people listening, Well, first of all, don't

447
00:34:52.199 --> 00:34:57.280
wing it. And it's shocking to
me how many people walk into an interview

448
00:34:57.440 --> 00:35:01.880
room unprepared. And I think it
upends in large part because people are nervous

449
00:35:02.159 --> 00:35:07.159
and they're not sure how to prepare. And the good news is there are

450
00:35:07.199 --> 00:35:09.719
lots of books out there, and
again you can go to your college career

451
00:35:09.800 --> 00:35:15.960
services office or a local employment department
and get advice about how to prepare for

452
00:35:16.039 --> 00:35:21.519
an interview. I think a couple
of principles to keep in mind as you

453
00:35:21.639 --> 00:35:27.840
prepare. Employers hire problem solvers,
and that means you need to know the

454
00:35:27.920 --> 00:35:30.920
employer's problems and challenges, and you've
got to show how you can solve them.

455
00:35:31.880 --> 00:35:36.199
You're in that room because you've got
the qualifications, your credentials are good.

456
00:35:37.199 --> 00:35:40.400
Now you're competing probably with three to
five other people, and you've got

457
00:35:40.559 --> 00:35:45.440
to stand out. You've got to
draw the employer out about their challenges and

458
00:35:46.320 --> 00:35:51.920
share your own ideas and experiences that
show how you can help make that person's

459
00:35:51.960 --> 00:35:54.599
life easier. So to do that, you've got to do basic research.

460
00:35:55.000 --> 00:35:59.400
You know, look at the company
website, check the LinkedIn profiles of the

461
00:35:59.480 --> 00:36:01.639
interviewers. It's okay to ask when
the interview is scheduled, who you're going

462
00:36:01.719 --> 00:36:04.760
to be meeting with, who's going
to be in the room, the names

463
00:36:06.320 --> 00:36:09.639
you check out that firm online,
spend you know, half half an hour

464
00:36:09.679 --> 00:36:15.280
an hour on just basic research.
You'll want to find out either through online

465
00:36:15.360 --> 00:36:21.280
research or through contacts people who know
that company about again. The challenges the

466
00:36:21.320 --> 00:36:25.559
company faces, and you can find
those contacts by looking on LinkedIn and see

467
00:36:25.719 --> 00:36:30.440
who you might be connected to inside
that firm. That can be helpful too

468
00:36:30.880 --> 00:36:36.719
in references later if there are people
who know about your work. So after

469
00:36:36.800 --> 00:36:39.039
you do your research, you you
got to have a strategy. Focus on

470
00:36:39.119 --> 00:36:45.320
the employer's problems, think about what
you have to offer, and then prepare

471
00:36:45.400 --> 00:36:47.239
for the common questions you're going to
get. And these are easy to find

472
00:36:47.360 --> 00:36:52.400
just google. You know ten most
common questions and interviews, and they're basic

473
00:36:52.480 --> 00:36:54.679
things like why do you want the
job, why are you leaving your current

474
00:36:54.760 --> 00:36:59.039
position? What do you hope to
where do you hope to be in five

475
00:36:59.159 --> 00:37:02.639
years. Practice your answers to these
things, be ready to answer them.

476
00:37:02.679 --> 00:37:06.559
You probably won't be asked all of
them, but you want to be ready.

477
00:37:07.079 --> 00:37:10.960
You also need to have your own
set of questions about the company and

478
00:37:12.039 --> 00:37:16.159
the job, and again they should
come back to the challenges and the results

479
00:37:16.760 --> 00:37:22.280
that the employer hopes this person is
going to produce. Here's my favorite interview

480
00:37:22.360 --> 00:37:28.519
question of all time. At least
when you have a moment after you've answered

481
00:37:28.559 --> 00:37:32.239
the question and perhaps asked a few
basic ones about the company, and the

482
00:37:32.320 --> 00:37:37.400
position. Say to the hiring manager, this, if I'm fortunate enough to

483
00:37:37.519 --> 00:37:40.719
get this job and you and I
are sitting down in a year's time,

484
00:37:42.800 --> 00:37:45.559
what are the three things you'll want
me to tell you I've done for you.

485
00:37:47.280 --> 00:37:51.079
Two things will happen when you answer
that question. They're going to pause

486
00:37:51.360 --> 00:37:53.639
and then they're going to lean back. And then the second thing that's going

487
00:37:53.679 --> 00:37:58.079
to happen is they're going to start
telling you about stuff that isn't in the

488
00:37:58.159 --> 00:38:01.199
job description, that wasn't in the
question, And that gives you the opportunity

489
00:38:01.239 --> 00:38:07.119
as the candidate to reflect about how
you might address those problems. And so

490
00:38:07.239 --> 00:38:10.000
you've got information your competitors the other
candidates don't have, and that gives you

491
00:38:10.039 --> 00:38:15.440
an advantage. It also shows that
you're thinking about what's keeping that manager up

492
00:38:15.440 --> 00:38:19.840
at night and thinking about how to
make her or his life easier. So

493
00:38:20.719 --> 00:38:23.239
those are important. A couple of
other things. Pay attention to your body

494
00:38:23.360 --> 00:38:25.960
language. You know, you've got
to be an active listener, nod,

495
00:38:27.159 --> 00:38:30.719
make eye contact, have a firm
handshake, and finally, don't leave the

496
00:38:30.840 --> 00:38:34.960
room without asking for the job.
And the way to do that is,

497
00:38:36.480 --> 00:38:39.079
you know, I just say I'm
very excited. I'd love to come and

498
00:38:39.159 --> 00:38:45.000
work for you, and if you
get bonus points if you add is there

499
00:38:45.039 --> 00:38:50.280
any reason why any concerns you have
about me and my application? And sometimes

500
00:38:50.320 --> 00:38:52.599
I'll tell you things that typically would
come up after you leave the room,

501
00:38:52.639 --> 00:38:59.039
and that gives you a bonus round
to talk about those concerns. And then

502
00:38:59.159 --> 00:39:04.079
finally, I don't leave the room
without asking what their process is, what's

503
00:39:04.119 --> 00:39:07.760
the next step, when do you
make a decision, how are you going

504
00:39:07.800 --> 00:39:10.320
to notify candidates? And if I
don't hear from you, who should I

505
00:39:10.360 --> 00:39:15.360
follow up with? These are professional, business like questions. They're expected,

506
00:39:15.559 --> 00:39:19.320
and they allow you to do follow
up and not get freaked out if you

507
00:39:19.360 --> 00:39:22.239
don't hear in a week or two
weeks or three weeks. Bolden mac Oh,

508
00:39:22.280 --> 00:39:25.079
my gosh, that was golden.
I would also want to present with

509
00:39:25.159 --> 00:39:29.119
what you've said there. That I
tell people, especially young people, is

510
00:39:29.920 --> 00:39:34.519
by asking the kind of questions that
you're suggesting, we ask that you're creating

511
00:39:34.559 --> 00:39:39.599
a dialogue versus any interview you're and
therefore you're presencing more value for yourself and

512
00:39:39.719 --> 00:39:44.199
I think that help lets people showcase
their skills better and makes it more of

513
00:39:44.239 --> 00:39:49.400
a conversation versus a drilling. Yes, you're making such an important point a

514
00:39:49.519 --> 00:39:54.079
lease, because I think some people, because they just haven't done the preparation,

515
00:39:54.360 --> 00:39:58.000
or they don't know any better,
or they've limited experience, they think

516
00:39:58.039 --> 00:40:02.639
it's across examination and they're ob is
simply to answer questions, And your approach

517
00:40:02.719 --> 00:40:08.119
is so much better and effective because
it becomes a conversation. And don't we

518
00:40:08.159 --> 00:40:15.280
all like conversations? Yes? Which
well, and along those lines, Mac.

519
00:40:15.320 --> 00:40:19.159
Another thing that I wanted to talk
with you about, and I'm very

520
00:40:19.199 --> 00:40:22.159
aware of this with my younger students
as well, is they see in others

521
00:40:22.199 --> 00:40:25.599
as well, not just younger people, but people in general seem to question

522
00:40:25.760 --> 00:40:30.159
that other professionals will actually take the
time to meet with them as a job

523
00:40:30.239 --> 00:40:32.480
seeker for an informational interview, not
for a job interview, but for an

524
00:40:32.559 --> 00:40:37.079
informational interview, and they question,
well, why would they make time for

525
00:40:37.199 --> 00:40:40.599
me? What do you have to
say about that? I hear that a

526
00:40:40.679 --> 00:40:45.800
lot, and not only from people
early in their career, but also mid

527
00:40:45.880 --> 00:40:52.360
career and even senior professionals who haven't
done a lot of informational interviews. And

528
00:40:52.679 --> 00:40:58.360
I understand it. I think it
comes from lack of experience. When you

529
00:40:58.800 --> 00:41:05.679
start making these requests, you learn
pretty quickly that the reason busy professionals say

530
00:41:05.760 --> 00:41:10.199
yes to these meetings are really twofold. One is the request is very specific,

531
00:41:12.599 --> 00:41:15.800
and when people get turned down,
it's usually because they make a general

532
00:41:15.960 --> 00:41:22.000
request could I pick your brain or
could we get together for coffee? But

533
00:41:22.440 --> 00:41:29.519
if you're clear about what you want, send a simple email that says I'd

534
00:41:29.519 --> 00:41:31.559
like a twenty minute meeting. I'd
like to get together with you for twenty

535
00:41:31.599 --> 00:41:39.400
minutes to talk about opportunities in the
field of marketing in Austin. At least,

536
00:41:39.480 --> 00:41:45.159
Cortes suggest I get in touch with
you, and as you can see

537
00:41:45.159 --> 00:41:49.920
from the attached resume, I've got
considerable experience in the field and I'm available

538
00:41:49.960 --> 00:41:52.280
on these days at these times,
but I'm happy to work with your schedule.

539
00:41:52.800 --> 00:41:58.000
That's pretty specific and that's probably going
to get someone to say yes.

540
00:41:58.840 --> 00:42:04.360
The other reason that people busy professionals
say yes, it's because they ask for

541
00:42:04.440 --> 00:42:08.639
these meetings themselves at whatever point they
are in their career, and they recognize

542
00:42:08.679 --> 00:42:15.280
the value of informational interviews and they
want to be of service to others.

543
00:42:15.119 --> 00:42:17.639
But I think the key thing here
is the least. You've got to be

544
00:42:17.800 --> 00:42:21.440
specific when you make the request,
to be clear about what you want,

545
00:42:21.719 --> 00:42:24.679
make it easy for the person to
say yes to the appointment. That's gorgeous,

546
00:42:24.760 --> 00:42:29.039
Mac, just gorgeous. I feel
like you're really getting our listeners some

547
00:42:29.159 --> 00:42:30.960
really good meet here today. Thank
you for all of this. It's fantastic.

548
00:42:31.400 --> 00:42:36.360
The next thing I wanted to talk
about is mentors. I certainly know

549
00:42:36.519 --> 00:42:38.920
that the value that in my own
life, certainly mentors and sponsors have had

550
00:42:38.960 --> 00:42:43.519
for me in my own career development, and so I'm interested in what advice

551
00:42:43.639 --> 00:42:47.239
you share with people find a suitable
one, and how to navigate getting to

552
00:42:47.320 --> 00:42:52.199
a next move, if you will, and how can they reciprocate that mental

553
00:42:52.280 --> 00:42:58.360
relationship. I think it's important to
begin by understanding that mentors can come in

554
00:42:59.400 --> 00:43:05.320
different play different roles in your career. Sometimes I think people when they think

555
00:43:05.360 --> 00:43:09.039
of mentors, they think of Yoda
and this all wise all seeing figure who

556
00:43:09.239 --> 00:43:14.920
is going to be a constant in
your professional life and who's going to commit

557
00:43:15.039 --> 00:43:21.119
to spending a lot of time with
you. And mentors they can help you

558
00:43:21.199 --> 00:43:27.800
with a specific question in your career, maybe give you advice about you know

559
00:43:27.800 --> 00:43:30.880
if you're considering going to grad school, how that might be helpful. And

560
00:43:30.000 --> 00:43:35.599
so you'll have different people that you
turn to for advice, and it may

561
00:43:35.679 --> 00:43:39.880
be that you meet not once a
month, but maybe for a few times

562
00:43:39.960 --> 00:43:46.039
to discuss a specific challenge. And
it's important you know that you be respectful

563
00:43:46.039 --> 00:43:52.079
of mentors time and be clear about
what you're looking help for help with.

564
00:43:52.519 --> 00:43:59.440
But it's I think it begins by
understanding what is the challenge that you needed

565
00:44:00.280 --> 00:44:07.400
with and then identifying people who might
be helpful in doing that, and who

566
00:44:07.960 --> 00:44:12.880
particularly people who have accomplished that in
the past. The thing that I would

567
00:44:12.920 --> 00:44:15.519
say, just really quick to that
is I think that many people want to

568
00:44:15.679 --> 00:44:20.960
matter, and so if we can
presence how much a mentor matters to us,

569
00:44:21.039 --> 00:44:23.440
make sure they know how much they
matter to us, that's probably pretty

570
00:44:23.440 --> 00:44:25.679
important. And then, as you
say, always, you know, being

571
00:44:25.760 --> 00:44:30.639
service back to them. But I've
had one person made a huge difference in

572
00:44:30.719 --> 00:44:34.199
my life in Portland, Oregon,
by the way, Mack, more than

573
00:44:34.239 --> 00:44:36.880
thirty years ago. I'm still in
touch with him. I tell him much,

574
00:44:36.920 --> 00:44:42.079
I love him, how much he's
changed and improved my life. It's

575
00:44:42.159 --> 00:44:45.960
just it's a beautiful relationship. That's
terrific. That's a great story. Yeah,

576
00:44:46.079 --> 00:44:50.280
thank you. Well, we're running
out of time here quickly, and

577
00:44:50.280 --> 00:44:52.519
there's two more questions. For sure, I want to get out of you

578
00:44:52.519 --> 00:44:57.199
if I can. I'm really really
intrigued that you have founded these two B

579
00:44:57.320 --> 00:45:00.199
corp companies and use business as a
force for good. But can you say

580
00:45:00.199 --> 00:45:04.400
a little bit about these companies and
why you started them and how you run

581
00:45:04.480 --> 00:45:07.320
them. Sure. We've talked a
little bit about max List, and it's

582
00:45:07.320 --> 00:45:10.519
an online community that serves up to
eighty thousand people a month. There's a

583
00:45:10.639 --> 00:45:15.760
job board, but lots of practical
advice about job hunting. Most positions aren't

584
00:45:15.760 --> 00:45:22.360
posted on job boards. I started
max List is a very simple newsletter seventeen

585
00:45:22.440 --> 00:45:29.239
years ago because I wanted to serve
my professional network. And it grew very

586
00:45:29.320 --> 00:45:35.920
slowly, but eight years ago I
turned it into a side business and now

587
00:45:36.079 --> 00:45:42.840
it employs six people. My other
company is Prettier Communications. It's a social

588
00:45:42.960 --> 00:45:49.400
change public relations firm. We serve
foundations, nonprofits, and purpose driven brands.

589
00:45:50.599 --> 00:45:58.000
And I've been doing communications work throughout
my career. That's really been the

590
00:45:58.119 --> 00:46:02.199
skill that I've That's how I've made
a difference, and I talked a little

591
00:46:02.199 --> 00:46:07.400
bit about how after I came out
of the University of Iowa, I wanted

592
00:46:07.480 --> 00:46:14.039
to work in politics and human rights
advocacy and communications. I've had a lot

593
00:46:14.079 --> 00:46:19.000
of different jobs, you know.
I've worked in Central America. I've been

594
00:46:19.039 --> 00:46:24.760
in DC and Boston working for nonprofits
and elected officials and as well as public

595
00:46:24.800 --> 00:46:30.840
agencies and elected officials here and government
in Oregon rather but the concept that's run

596
00:46:30.880 --> 00:46:36.119
through all of them is wanting to
make a difference about issues I care about

597
00:46:36.199 --> 00:46:38.159
and in the community where I live
and work. And both of those companies

598
00:46:38.239 --> 00:46:45.119
allowed me to do that because there's
nothing more gratifying, at least than playing

599
00:46:45.159 --> 00:46:50.199
a small part and helping someone find
a job they can love. And the

600
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work that we do at Pritcher Communications, we're helping our clients tell their stories

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to bring about change, not only
in the Pacific Northwest, but we work

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with clients the country as well,
and that's very gratifying, and that people

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who work at both companies share those
values. They want to have work with

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purpose and make a positive difference,
and it's exciting to be able to come

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to work every day and do that
well. That is a beautiful way to

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close our show. Matt, I
want to thank you so much for coming

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on the show, sharing your passions, your wisdom, your experience with our

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listeners. Thank you very much.
Thank you, Lisa. I've really enjoyed

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00:47:24.400 --> 00:47:28.360
our conversation. Me too. And
if you want to learn more about Matt

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00:47:28.480 --> 00:47:31.119
Richard and the work he does,
one way to start is visit maslist dot

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org. You can find him that
way and learn more about Richard's communications as

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00:47:36.119 --> 00:47:37.719
well, and then join us next
week when we're on the air with Steve

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00:47:37.880 --> 00:47:42.800
Gavatorta. We'll be talking about his
book In Defense of Adversity. See you

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then when that workers at least worthy
of our life. So Work on Purpose.

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00:47:47.039 --> 00:47:51.599
We hope you've enjoyed this week's program. Be sure to tune in to

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00:47:51.760 --> 00:47:55.880
Working on Purpose, featuring your host
Alis Cortes, each week on the Voice

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00:47:55.920 --> 00:48:22.639
America Empowerment Channel. This week,
your life's purpose at work sh