Working on Purpose

Working on Purpose

Do you want TO HELP CREATE a world where people are passionate about their work? Where INSPIRATIONAL LEADERS HELP team members REALIZE THEIR GREATNESS, and capitalism thrives while serving the highest causes? Me, too. The Working on Purpose program is a thought leadership engine that ENLIGHTENS AND INSPIRES listeners with insights from ELITE business leaders and novel subject matter experts. Together, we’re WORKING ON PURPOSE TO STEWARD the future of work and BUSINESS to elevate us all.

Widen Your Lens: Becoming the Panoramic Leader the World Needs
Working on Purpose
Widen Your Lens: Becoming the Panoramic Leader the World Needs
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Recent

People Support What They Create: Building Gen AI from the Inside Out
Oct. 20, 2026

People Support What They Create: Building Gen AI from the Inside Out

Every major technology shift reshapes organizations, but only when leaders and employees adopt it together. Dr. Gleb Tsipursky, author of The Psychology of AI Adoption at Work, joins us to share a step-by-step map for weaving generative AI into your organization by getting employees to create and roll out AI agents across the business themselves, rather than relying on an outside vendor, so the capability stays inside the company and buy-in grows naturally. With the right guardrails, employees f
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Widen Your Lens: Becoming the Panoramic Leader the World Needs
Oct. 13, 2026

Widen Your Lens: Becoming the Panoramic Leader the World Needs

Complex times demand expansive thinking. When leaders only see what's familiar and comfortable, everyone loses ground. Cornelia Choe joins Working on Purpose to share how cultivating panoramic leadership — intentionally seeking all perspectives and honoring every stakeholder — creates a powerful ripple of growth that lifts every boat. Practical, inspiring, and perfectly timed. Working on Purpose is broadcast live Tuesdays at 6PM ET and Music on W4CY Radio (www.w4cy.com) part of Talk 4 Radio (ww
Watch the Video
Widen Your Lens: Becoming the Panoramic Leader the World Needs
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Oct. 13, 2026

Widen Your Lens: Becoming the Panoramic Leader the World Needs

Complex times demand expansive thinking. When leaders only see what's familiar and comfortable, everyone loses ground. Cornelia Choe joins Working on Purpose to share how cultivating panoramic leadership — intentionally seeking all perspectives and honoring every stakeholder — creates a powerful ripple of growth that lifts every boat. Practical, inspiring, and perfectly timed. Working on Purpose is broadcast live Tuesdays at 6PM ET and Music on W4CY Radio (www.w4cy.com) part of Talk 4 Radio (ww
Listen to the Episode
The 'Uber for food rescue': how the app actually works
Oct. 6, 2026

The 'Uber for food rescue': how the app actually works

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Output over visibility: stop the mouse-jiggler mentality
Oct. 6, 2026

Output over visibility: stop the mouse-jiggler mentality

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From Cupcakes to Community: The Unexpected Inspiring Pragmatism Behind EETZ Rescue
Oct. 6, 2026

From Cupcakes to Community: The Unexpected Inspiring Pragmatism Behind EETZ Rescue

What do cupcakes, food waste, food insecurity, and purpose have in common? David Stenson, a social conscious pragmatist, turned an app first built to help his daughter sell cupcakes into EETZ Rescue, a tech-driven way to connect surplus food with people and organizations that need it. His work shows how compassion, practical systems, and entrepreneurship can reduce waste, answer human need, and grow an idea far beyond its humble beginning. By linking donors, nonprofits, and logistics in real tim
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About the Host

Dr. Alise Cortez Profile Photo
Dr. Alise Cortez

Radio & TV Host / Podcaster / Organizational Psychologist / Logotherapist / Speaker / Researcher / Author

Dr. Alise Cortez is an organizational psychologist and logotherapist, inspirational speaker, researcher, author, and host of the Working on Purpose podcast. She is the Founder and Chief Ignition Officer at Gusto, Now!, a human and organizational transformation consultancy specializing in the activation of meaning and purpose to increase engagement, performance, innovation, retention, and thus profitability. For individuals, Dr. Cortez facilitates an online global community and various retreats to enable people hungry for a more meaningful and purposeful life to create it for themselves. Connect with Dr. Alise Cortez for more insight on how you can start living and working with Gusto and Purpose.

Reviews

Alise is a most dynamic, knowledgeable and inspiring host.

"On behalf of recent podcast guest, Dr. Marie-Helene Pelletier, “Great conversation about my new book The Resilience Plan: A Strategic Approach to Optimizing Your Work Performance and Mental Health. …"

SeanTheSwan6 | Aug. 29, 2024

Purpose brings joy!

"Alise Cortez is a dynamic, thoughtful host who engages her guests on a deep level to explore the purpose in our work. She invites leaders to examine not just what they do but why they do it. As a rec…"

Jaime Goff | Jan. 8, 2026
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