July 29, 2020

Individuating: Its Path Through Meaning to Actualization

Individuating: Its Path Through Meaning to Actualization

There is a growing urgency, a hunger to experience more meaning and purpose in life and at work. Danny Gutknecht further asserts that the need to actualize is becoming a cultural phenomenon. Throughout history, there have been those who moved away...

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There is a growing urgency, a hunger to experience more meaning and purpose in life and at work. Danny Gutknecht further asserts that the need to actualize is becoming a cultural phenomenon. Throughout history, there have been those who moved away from institutions and struggled to assume responsibility for their own meaning and tap the essence of who they are through various practices and inquiries. One by one, people are slipping off the chains, turning away from the cave wall, and crawling out into the sunlight to realize their true potentials for the first time. Join us as Danny illuminates how people individuate by differentiating themselves along the path of meaning and how organizations can help them along their journey.

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What's working on purpose anyway? Each
week we ponder the answer to this question.

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People ache for meaning and purpose at
work to contribute their talents passionately and

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know their lives really matter. They
crave being part of an organization that inspires

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them and helps them grow into realizing
their highest potential. Business can be such

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a force for good in the world, elevating humanity. In our program,

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we provide guidance and inspiration to help
usher in this world we all want working

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on purpose. Now here is your
host, Doctor Elise Cortez. Hey there,

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everybody, Welcome back to Working on
Purpose on Doctor Elis Cortez jouring.

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You live from Dallas where it's hot
here in the middle of summer, and

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I welcome you back for another Thought
for Booking conversation. As you know,

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this show is really designed to be
a thought leadership series that elevates inspires you

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with subject matter experts and authors and
business leaders from across the globe. Today

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with us we have Danny Gutneck,
who is the CEO of a company called

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Pathways, and he is the author
of this book which is called Meaning at

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Work and Its Hidden Language. We'll
be talking about what some of the contents

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in this book, how they map
over to both of our respective worlds around

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culture, meaning and leadership, and
learn about how it is he got into

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this inquiry here. I will want
you to know that I actually stalked this

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man for you. I brought him
here because I found him on LinkedIn and

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when I saw what he was doing, I reached out to me and I

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said, You've got to come on
my show and he said yes. So,

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Danny, welcome to Working on Purpose. Thanks Alice. Happy to be

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here. It's so great to have
you. And as you know, I'm

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prone to do because I am very
much not even a closet geek. I'm

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just a geek period. I read
your beautiful book cover to cover. Listeners,

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if you haven't picked this thing up, it is a fantastic read.

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It's just they're going to be smarter
by the time you finish the first chapter.

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So what I'm gonna be doing as
we talk here, Danny, is

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I've prepared various notes that I want
to make sure in reference, so even

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though we're on video, I want
to be able to reference them. So

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let's rock poll. You're ready.
Sounds good, Let's go all right.

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So the first thing is if you
would, you have a very fascinating and

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expansive life and career. And I
think it would be useful for our listeners

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and viewers to hear the path of
really how it is that you came to

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study meaning and why it's so important
to you, you know, I mean

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I didn't actually know initially that I
was studying meaning. I think that that's

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pretty much a path that a lot
of people take in life, is you

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don't know what you're onto until you're
onto it. But I but I grew

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up, I grew up in the
Midwest, a very traditional set of values,

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and I didn't like the answers that
I got, and they just they

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just weren't satisfactory to me. And
so I had this question a little bit

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about what's life about? And then
I had another interest, which was entrepreneurship.

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I was just a natural entrepreneur.
I'd I'd go hustle, sell tug

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seedo fish to the pet store,
and you know, things like that.

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And then and then the other piece
was music, you know, and I

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really leaned towards music that had compelling
messages in it that made me stop and

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think. And that was really the
start of it. And So what happened

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was, over time, I just
kept feeding these interests. I went out

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into the world like everybody else does
and says, Okay, I think I've

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got to go get a job.
I think I've got to go pay the

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bills, and you know, I'll
go on that journey. But I noticed

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that at the time, I thought, well, these these are never really

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going to match up. And I
had read this book called Frogs into Princes,

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and it was it was kind of
the start of the NLP revolution.

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And while I'm not a huge fan
of NLP, some of the things that

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really jumped out to me were they
talked about models, therapeutic models first,

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and I thought, oh, therapeutic
models. And so they also said we

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make models to understand the world around
us, and that really resonated with me.

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And so what I started to learn
about models. I dove in a

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little bit about models, and I
learned, well, you know what,

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I think it might be interesting for
me if instead of kind of searching for

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the truth of life, what's useful
in these models. So I went on

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a journey of really kind of exploring
models. And it turns out that like

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a song is a model, it's
a meaning model, Right, somebody's somebody's

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purporting or giving you some sort of
sense of meaning about how they're interpreting the

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song and the vibe and the way
that they feel about it and the way

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that they feel at the moment,
and they're understanding of themselves in the world

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about them, and so it's it's
it's that that form of art and so

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that, you know, then the
music started to tie in a little bit

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to that. And it took a
long time until I got into recruiting,

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until I really understood that maybe maybe
this path of what's what's the world about?

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And work? We spend fifty seven
point five percent of our adult lives

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working. Yeah, So then I
started thinking, well, if you're there

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most of the time, it makes
sense that maybe this whole idea of being

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the best version of yourself should and
could start there. So that's that's how

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I stumbled onto it. And then
and then over the years of working at

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recruiting, you know, I started
to redvise the interview because in recruiting,

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I just I would get frustrated.
I had about forty recruit recruiters working for

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me at once, and I would
get incredibly frustrated with the fact that I'd

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ask them about a candidate that was
applying for a job and they'd I'd be

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like, no, no, no, those are your motives that they can't

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possibly be the candidates. So so
I started to tinker with the interview,

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and once we tinkered with the interview, it blossomed. It just opened up

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into this whoe like look at how
all these motives work. And so initially

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I thought I was onto this language
of moded motive versus the language of business.

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And then I'm at a model maker. So, mister model user that

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was out in the world making,
you know, using all these models and

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trying to see what works and what
was useful. I meet this model user

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and or maker, and the model
maker his name was the Joy Gaswami out

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of Boston, Texas, went to
Stanford became a real important collaborator for me

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in the sense that we started to
have this dialogue about human existence and models

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and how this works. And it
was like, oh lo and behold,

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we all have models for the different
contexts of life that we partake in or

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we engage in. And so I
have a model for I have a relationship

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with the cosmos. You know,
some might call it a spiritual journey.

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And then that's a model, right, that's how I understand and wake up

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in the world. And so I've
got a model for walking down the street.

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And oh, by the way,
I've spent spent ten years now looking

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at GUSH people that have that are
on a work journey. They have a

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model for that. And and what
is that model? Well, it's how

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we It's our meaning. It's not
just something that we say about ourselves.

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It's something that we're willing to wake
up and do and what we care enough

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about in life to actually go do
it. So that's why, that's how

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I stumbled into it. I got
to comment on a couple of things Danny

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and for our listeners, so that
I like to be able to teach back

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some of the things I hear for
our listeners. First, for those of

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you who don't know what NLP is, it stands for neuro linguistic programming,

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So if you don't know what that
is, that's what he was referring to.

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Second, what I want to emphasize
that Danny just shared with us is

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the importance of really leaning in when
something calls your attention, to lean into

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it, to pay attention to it's
trying to tell you something, go with

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it. Put some energy into that. By the way, that's called passion.

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And when you give something of yourself, it's called passion. So I

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want to want to applaud that you
did that, Danny, and then he'll

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make sure our listeners heard that for
themselves. And three, what you said

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about that everything is a model?
How interesting is that? Because one of

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the things I wanted you to do
is to find meaning for us as you

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define it. So how do you
define define meaning? It's it's the models

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by which a being parses its existence. So words better than I thought you

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were going to say. So in
other words, you know, how do

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we wake up? When we wake
up, how do we interpret the world?

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How do we show up? And
it turns out meaning model, the

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models by which we parse our existence
are pretty complex. You know. They've

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got images, they've got feelings,
and actually they have a narrative, So

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they have snippets of things that we
tell ourselves about certain situations or certain people

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or ourselves, and the narratives by
which we understand the world around us.

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Well, so guess what you know. I'm due to send my book that's

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coming out later this year to my
publisher this this week for its third go

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round, and I have a chapter
on meaning. I'm going to have to

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quote you on that. That is
one of the most fresh ways I've ever

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heard anybody described meaning that I've ever
heard in thank you gorgeous. All right,

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so this is now we're going to
get really to the meat. So

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listeners and viewers, what we're going
to get into here is really we're going

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to open the hood here and talk
about some of the really cool concepts that

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Danny has presence in his books.
So I'm going to refer to my notes

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here. So Danny, at one
point in your book you write, and

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I quote meani isn't just an abstract
idea, it actually makes us healthier.

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And then you distinguish that happiness we
get from following a path we believe to

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be meaningful. It's known as ammonic
when we say that happiness, but happiness

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from seeking rewards or pleasure is called
hedonic happiness. Fascinating to me that you

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would distinguish those two in a book
about meaning. Why well, So the

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UCLA and those are terms used by
UCLA and by North Carolina who's studied happiness

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and I actually think that they've misqualified
udonic because I don't think udonic is happiness.

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I think it's that sense of care
that you have that you put into

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things. And so people that pursue
hedonic happiness So in other words, what

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can I do this next moment to
be happy? And I think I think

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our culture is rife with that right
now, which is, what's the next

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pill I can take? What's the
next you know, dopamine, jo jolt

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that I can get out of a
tweet or whatever that is, right?

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And so the udonic is actually that
thing of you know, if you have

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kids, it's waking up in the
middle of the night to feed them,

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and there's something that might be uncomfortable
about that, but there's also something or

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frustrating. But there's also some thing
that, in terms of a sense of

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care, you get a fulfillment out
of. And that also happens at work,

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right and so a lot of people
struggle with finding that udonic drive for

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work, which is which is actually
what meaning you're touching on meaning now?

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And so there's a biological there's a
biological phenomenon that happens to you when you

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actually start to steward your own system
of meaning. Okay, now you're you're

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stepping into some territory. They want
to make sure our listeners get as well.

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You're talking, you're using the word
fulfillment, and you know this because

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we are in the same space as
me. But I've bet a lot of

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our listeners don't know this that today
we're focused on helping people to discover and

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discern fulfillment in their work, Whereas
in the past we used to talk about

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employee engagement. That's still out there, but now really the more forward thinking

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term is fulfillment. And so you're
presencing that with what you're just saying.

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And that gets me to the next
thing I want to talk about, which

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I think is just so crisp and
so amazing. You say that quote when

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when the way we're living doesn't align
with what we can we consider important,

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it conflicts with our sense of self, That's what happens with disengagement. Would

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you see a little bit more about
that? And I'm going to give an

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illustration from my own life as well. Yeah, I think I'm going to

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circle circle. I'll circle back around
to this set of so picture this.

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Okay, let's say that the model. Have you ever seen inside the movie

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inside Out that it's an animated show
for children. Okay, so they basically

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have life experiences built into contexts which
are like a little orb And so if

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you think about that orb is maybe
a magnetized ball. And so think about

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that in terms of your meaning model
if you can make that mental connection.

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And so if you just start to
think that we have all of these meaning

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models for a lot of different contexts
in our life, and all of those

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meaning models make up ourselves. And
so what happens is is that if if

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your model's outsourced to an authority based
construct. So in other words, if

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you if you've got this idea of
leadership that somebody else defined and it's not

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your idea of leadership, you're constantly
trying to live up into that model that

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isn't actually yours, your authentic model. And so what happens is these these

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little polarities. So for example,
I might be going, oh, I

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need to early in life, I
need to go get the money, right,

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I gotta go do things and make
the money. Oh no, no,

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that's not it. I want to
go do it for the love,

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right, And so then then you're
in this duality and it's polarized. So

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you start doing it for love and
then you're like, oh, maybe the

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money thing wasn't so bad, right, And you haven't you haven't actually resolved

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that duality within yourself. So when
I'm talking about a polarity, So if

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you think about disconnection, what happens
is is that you've got if you haven't

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attended to your meaning or your kind
of what you're doing in life and kind

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of made your models conscious. Carl
Young has a great quote. He says,

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if you don't make the unconscious conscious
and well rule your life is fate.

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So you think that you're responding to
things, but but the issue is

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is that you actually have these issues
with polarity and conflicts internally that you haven't

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kind of pulled out into separate containers
and examine them and decided, you know,

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does that work for me and what
resonates with me and what doesn't and

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started to curate and steward your meaning
that way. I got so much insight

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into that into my own life,
Danny when you said that I've known this

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before, but you gave me another
way, another model through which to understand

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it with what you just offered there
and I'll share it with the listeners and

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the viewers, and that is that
there was a period of time in about

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i'd say two thousand late now,
I'd say most of twenty fifteen where I

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had come to a place in my
life where I'd done my second round of

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meaning and work research, I was
publishing, I was speaking on the topic,

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and I knew I wanted to do
so much more with it, and

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I sort of put myself in this
container box. I was married at the

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time, and I felt like if
I just didn't think I was, I

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could go pursue those things. And
I hated myself for not pursuing those things

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and the life that came with it. And I knew that I wasn't litting

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to my potential and giving of myself
what I wanted to give to the world,

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and it was miserable. So definitely
my view myself did not fit with

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what I was doing. And it
wasn't until I went through my divorce process

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that the clearing came and I got
a chance to step back into that zone

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and claim it. And I'm not
telling listeners of yours, please don't hear

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me that I'm saying that you can't
claim meaning until you get divorced. That's

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not what I'm saying. I'm saying
that for me, I could only access

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it until the paradigm changed in my
life. I had to find a way

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to get clarity, I'm guessing,
and I get your own clarity on things

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I did. I really did.
And so I found so much of your

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book so helpful to be able to
explain, Oh, that's why that happened,

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that's why I did that, That's
why I made that choice. Incredibly

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insightful with Danny. So so when
you did that, you actually started to

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go, oh wow, I like, I'm actually seeing what I'm what I'm

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here to do? What I Yeah, And then I was, And then

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I knew what I was here to
do. And because I wasn't doing it,

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I wasn't a being it. If
well, I hated myself for it.

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So yes, when I stepped out
of my own I was like,

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I've got no more excuses. Now
I'm going for it. And I did

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go for it. So I've got
so many things happening right now that I'm

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doing to to express my purpose and
it is amazing. So with that,

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let us take our first break,
shall we. I'm a lease Cortez our

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host. We're on there with Danny
Gutnak. He is the author of Meaning

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at Work and It's Hidden Hiddling,
which he's also the CEO of Pathways.

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We've been talking a bit about how
it is he got into this space,

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how did he find meaning and do
something about it. After the break,

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we're going to talk more about how
we can use it at work and also

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on ourselves. Say with us,
We'll do right back. Doctor Release Cortez

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is a management consultant specializing in meaning
and purpose and inspirational speaker and author.

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She helps companies visioneer for greater purpose
among stakeholders and develop purpose inspired leadership and

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meaning infused cultures that elevate fulfillment,
performance, and commitment within the workforce.

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To learn more or to invite a
lease to speak to your organization, please

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visit her at a Lease Cortez dot
com. Let's talk about how to get

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your employees working on purpose. This
is working on Purpose with doctor Elise Cortez.

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To reach our program today or open
a conversation with Elise, send an

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email to Elise ali Se at Elise
Cortez dot com. Now back to working

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on purpose. Thanks for staying what's
something welcome back to working on purpose if

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you're just tuning in. My guest
is Danny Gutnek. He is the author

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of this book Meaning at Work and
It's Hidden Language. He's also the CEO

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Pathways, and we've been talking a
bit about how we got into the space

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of what lured him into the meaning
world like it has me. We want

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to continue the conversation and there's a
couple of specific things I want to call

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out in your book, Danny,
to keep us really close to the reading

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based or so much great material here. So you say, you're right,

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and I'm going to quote this just
as it isn't ask you to comment on

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it. So you say, the
need to actualize is becoming a cultural phenomenon.

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Throughout history, there have been those
who moved away from institutions and struggle

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to assume responsibility for their own meaning, tap the essence of who they are.

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They have used philosophy, psychiatry,
psycho psychology, and meditation. One

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by one, people are slipping off
the chains, turning away from the cave

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wall, and crawling out into the
sunlight to realize their true potentials for the

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first time. Why is this happening? What's causing what's under this phenomenon.

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So a couple of things are driving
it. One, we've we've gotten to

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a point in particularly in roughly twenty
countries, where we've gotten so much scientific

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progress that the returns are much smaller. We're not seeing these big boons and

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say, science, we've gotten all
about all the rights. Where the freest

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people that have ever lived in the
history of the planet. Right, there's

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still issues with it, but but
you know, we're the freest people that

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have ever lived. Three, we
have more stuff. We're flourishing at a

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level that's insane compared to you know, one hundred years ago when people used

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to make their own underwear and have
to wear them every day, and you

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know, and so it's it's uh
and so so we don't have some of

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those immediate issues on hand. And
there's no put in the genie back in

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the bottle either. And so what's
happening is is that people are starting to

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ask themselves more fundamental questions. And
and then you get the rise of the

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Internet twenty years ago. And now
what we're doing is we're getting a flood

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of back to the model thing of
gurus and people offering advice and suggestions,

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and we're seeing that the world can
wake up and you can actually express yourself

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in a lot of different ways that
resonate more with us. And so I

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think that level of freedoms and that
level of human flourishing that that that's existed

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are working in concert to confront this
major problem, which is, oh,

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the American dream might not mean what
the American dream meant, you know,

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to where we all collectively have to
agree on what an American dream is.

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Now it's your American dream, you
know. I think I think you know

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a little bit back to Young one
of the things that he mentioned in one

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of his books was scientific industrial political
man and suffers from the shift of really

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of meaning from the institution to the
individual. And so this is this is

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going to be a long journey for
people. I don't think that this is

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a fast fad. It's it's going
to be a journey that I think people

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are going to take. It's going
to take maybe hundreds of years for people

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to figure out what self actualization and
individuation are and how they can do it

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for themselves. And to that,
and that's the next question I wanted to

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ask you, Danny, I don't
think I've ever if I ever read the

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term or saw the term individuation,
it didn't stick with me. So if

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you would, and you also talk
about the hero's journey, and those are

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extremely compelling to me. So first
I think, if you would, for

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our listeners and viewers, what is
individuating and how can we activate it for

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ourselves? Now? So in individuation
is a term that actually Carl Young did

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use, and I thought it was
a little better than self actualization just in

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this perspective that one of the things
that he studied was what happens to a

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healthy psychological human being and what does
that healthy relationship that it has to everything

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else in its environment. And he
called that individuation. And that happens when

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somebody attends to their inner world enough
to differentiate themselves from say cultural programs that

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we've inherited or that we've we've chosen. So for example, you might grow

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up Catholic and then I'm going to
try Buddhism now, and so that's a

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switch. You're actually taking a model
and you're going, oh, I'm I'm

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casting off this Catholicism and now and
you decide you can use model. But

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but individuation is when you go,
okay, wait, I'm not actually going

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to seek the world for my answers. I'm going to go inside and find

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out how I want to evolve and
curate my own my own journey and that

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that So that's the different differentiated individual
that you have with individuation. And so

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so what I guess for our listeners
to be able, in our viewers to

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be able to have access to that
then is it takes going inwards. So

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you have to be you have to
be quiet and listen for the inner voice

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and do things that allow you to
well meditate and as you say, the

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yoga and all those things that I've
been doing too, and other suggestions.

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You know, my biggest suggestion on
doing it is actually the thing that I

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think I've learned most through through not
only writing the book and but but experiencing

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this stuff is there's a lot of
people that took a long time to actually

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understand this stuff. And one of
the things that myself and actually my collaborator,

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the Joy, wanted to do is
provide a set of models for people

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to use that that kind of cut
the curve off of you know, not

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skip steps, but cut the curve
off of experimentation, right and so so

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yeah, and so this approach of
say, using lenses and then and as

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models to kind of view yourself from
a different perspective. And then slowly after

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you you use the lens, you
start to embed the model, and now

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you actually have a hammer, right, and so and you have different hammers.

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Maslow talked about the golden hammer,
where you know, if you if

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you think you have a hammer,
you treat everything else as a nail,

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you know, right, And so
it's like it's like, well, you

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can't use capitalism and science, it's
not going to work. And you know

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they can go together and work together. But you know, so that's what

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I'm talking about by by once you
actually start to understand the categories and then

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and then really dive in and deal
with the content of your model and make

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it yours. That's that's the path. And so, like I went through

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all of those things that I talked
about in the book, and you know,

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I no longer do yoga or any
of those things. Every day is

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yoga, every day is as a
meditation. Every everything that I do is

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is just it kind of connects to
the next thing. And there's really no

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separation. But but but but it's
yeah, yeah, I get that.

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Okay. So we've been talking about
about your models and such more on an

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individual basis. Now I want to
move into more of the work realm and

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teams, and this next thing that
we're going to talk about is awesome to

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get us going on that direction.
So again I'm going to quote from your

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book. You say, before self
actualization, people often used to show up

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an identity through money, status,
belonging things they must get from other people.

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Self actualizing people have gotten to a
place where they see that such things

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have limited value. Instead, they
focus not on how their peers see them,

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but on what they can produce or
create that they consider worth pursuing.

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For self actualizing people, work is
play. They enjoy the opportunity to test

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themselves and grow to produce something better
today than there was yesterday. They focus

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on the work themselves guilty as charged
say more about this delicious concept. Yeah,

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I mean work is play in terms
of I think for me, all

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of work is fulfilling, and it
wasn't always that way. Even the stuff

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that I don't want to do,
I meant, make no doubt about it.

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There's challenges and there's annoyances, and
there's all of those things that come

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along with normal work. But I
think that for you know, to bring

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it back to the recruiting lens and
to make it to be an easy analogy.

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If I'm hiring somebody, the person
that I want to hire is somebody

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who wants to see the wants to
see something done in the universe or in

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the world that that that it shares
meaning with, say Pathways, And because

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I know that if that person wants
to see that done in the world for

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themselves and then they see Pathways as
a vehicle to help go do that,

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that's that's the alignment. That's that
that's really the ultimate marriage. Now,

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it can't happen that way because you
have to do a certain amount of work

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on your journey to actually really determine
what you want to go see done in

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the world, right, And so
that's the that that's probably the crux of

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the best way that I can explain
how to how to view that. Well,

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you know, you might know might
recall that from our first conversation when

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I first reached out to you,
that I have been a meaning in work

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in identity researcher for years and I
started that with my PhD and then I

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I did a post STOC. So
I found fifteen modes of engagement and they

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looked at the way people experience mean, the level of which people experience meaning,

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and also how they themselves connected their
identity with and through their work.

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And so one of the modes that
I found was living your purpose, which

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is what I'm doing today. There's
that's the number number second of them.

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There was also one that I called
self actualizing, and it was where they

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people intentionally use their work, like
you're talking about with Pathways, as a

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vehicle to realize their potential and their
their and cultivate their competencies. So I

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was really people say to me all
the time, wow, you work so

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much. Well, actually, this
is all threaded for me. This work

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is an expression of who I am, and it goes with me everywhere.

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So yeah, I'm working at the
grocery store when I check it out,

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not because I'm saying, hey,
do you want to work with me,

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but it's just it's just my being, right, So it's inseparable for me.

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Yeah. Yeah, you're you're taking
things from every part of your existence

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and you're you're plugging it back in
as maybe some of it works as a

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metaphor, you know, into your
work, and some of it's a learning

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lesson that can be applied to what
you're doing. So it's it's all weaves

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that way, doesn't it. It
does? And then then I, you

394
00:26:11.440 --> 00:26:14.920
know, like a Familian conversations,
I could share with you, but I

395
00:26:15.000 --> 00:26:18.079
want to stay on topic. But
yeah, and it's just it's it's one

396
00:26:18.119 --> 00:26:22.559
of those kind of things where every
everything that I end up doing is an

397
00:26:22.559 --> 00:26:26.200
expression of who I am, and
it just happens that I've found and I've

398
00:26:26.480 --> 00:26:30.960
created work that lets me do that
in service of a higher, higher calling

399
00:26:30.039 --> 00:26:33.839
in what's needed in the world.
And it's been a long, hard journey,

400
00:26:33.839 --> 00:26:37.000
as you know, the same thing
for you, but so worth it,

401
00:26:37.200 --> 00:26:40.720
so work that I'm so glad I
did it. And speaking of that

402
00:26:40.799 --> 00:26:44.079
now, what we're kind of getting
to here is what you alluded to earlier

403
00:26:44.119 --> 00:26:47.880
in the program before the first break, and that was this idea of uniqueness.

404
00:26:48.000 --> 00:26:51.559
And I had the pleasure of having
Marcus bucking On on my show a

405
00:26:51.640 --> 00:26:53.640
few months ago. They've following that
man for more than a decade. He

406
00:26:53.839 --> 00:26:59.039
spent twenty five years at the Gallop
organization, and he helped to steward the

407
00:26:59.039 --> 00:27:02.559
whole Strings movement or many went off
on the zone. He's done some other

408
00:27:03.240 --> 00:27:07.240
bits of consulting and assessments now,
but he and I talked about his current

409
00:27:07.240 --> 00:27:10.599
book out that's called Nine Lives About
Work, and one of the things that

410
00:27:10.640 --> 00:27:15.200
he talks about is the importance of
organizations of embracing the uniqueness of each person

411
00:27:15.279 --> 00:27:19.599
inside their organization, finding a way
to really call it what's special about them,

412
00:27:19.680 --> 00:27:23.519
letting them bring that specialness and you
writing your book. Uniqueness, however,

413
00:27:23.680 --> 00:27:27.799
is seen as an anathema to efficiency, so organizations mute it, resulting

414
00:27:27.799 --> 00:27:33.279
in cultures that reward homoginity. Aiming
for standardization and scale may seem to make

415
00:27:33.279 --> 00:27:36.839
it easier to manage people, but
it makes you more vulnerable to competition based

416
00:27:36.839 --> 00:27:41.240
on pricer value, and more importantly, it becomes more difficult for employees and

417
00:27:41.279 --> 00:27:45.680
eventually customers to make an essential connection
to the organization. Say more about this

418
00:27:45.799 --> 00:27:51.880
fascinating, awesome topic. Yeah,
so really uncovering your own going on your

419
00:27:51.880 --> 00:27:55.400
own meaning journey, which is the
journey to uniqueness. I think that that's

420
00:27:55.440 --> 00:28:00.279
an individual thing that you have to
do. There's definitely studies that show that

421
00:28:00.440 --> 00:28:04.240
that when you when you start to
do that, you start to understand that

422
00:28:04.279 --> 00:28:08.920
you don't bring everything to the table
and you can't solve everything, and so

423
00:28:08.960 --> 00:28:14.960
you seek out differences and other people
to be able to collaborate with them and

424
00:28:15.319 --> 00:28:18.400
do well. And that's that's what
really makes great organizations tick. If you

425
00:28:18.480 --> 00:28:22.039
if you look at studies around teams, it's when you can see the differences

426
00:28:22.079 --> 00:28:26.880
and appreciate the differences in others.
Is when teams really start to do well

427
00:28:27.160 --> 00:28:30.119
when you go, oh, that's
that's a leas's you know, neck of

428
00:28:30.119 --> 00:28:33.519
the woods, that's standings neck of
the wood. They you know, and

429
00:28:33.799 --> 00:28:37.680
really kind of more inquiring about that. So that's that's one. And then

430
00:28:37.720 --> 00:28:41.400
I and then and then you know, I think there's this other bit about

431
00:28:41.960 --> 00:28:49.000
there's probably still well not probably,
there's a big I think people get overwhelmed

432
00:28:49.279 --> 00:28:56.319
when even leaders, when they don't
have their own sense of purpose to where

433
00:28:56.359 --> 00:28:59.519
they just want, let's let me
get the job done. I don't have

434
00:28:59.680 --> 00:29:03.640
time for that, right And if
you haven't done that own, if you

435
00:29:03.640 --> 00:29:07.880
haven't taken your own journey, you
kind of lose perspective on what's really important

436
00:29:07.279 --> 00:29:12.400
and it's it's people. You know, organizations are living beings and the problem

437
00:29:12.440 --> 00:29:15.119
is that they can't speak for themselves, they can't act for themselves. They

438
00:29:15.200 --> 00:29:19.240
need humans to do it. And
so that the beauty of you know,

439
00:29:19.839 --> 00:29:25.200
hiring people that are say on the
on the path of the journey of trying

440
00:29:25.240 --> 00:29:26.960
to go, hey, I need
to steward my own meeting. Now they

441
00:29:27.000 --> 00:29:30.359
plug in and they start asking the
question what does the company need instead of

442
00:29:30.960 --> 00:29:36.200
what's my parochial relationship with the company, Why doesn't the company give me meaning?

443
00:29:36.480 --> 00:29:37.319
Well, the company can't give you
me, right, you have to

444
00:29:37.359 --> 00:29:41.440
do your own And I appreciate that
you and I align with you very much.

445
00:29:41.519 --> 00:29:45.920
That meaning and fulfillment is really up
to each of us individuals. It's

446
00:29:45.960 --> 00:29:49.240
not up to the managers. It's
not up to the leader. I love

447
00:29:49.240 --> 00:29:52.200
how you use the word steward.
So that's I'm completely with you. And

448
00:29:52.240 --> 00:29:56.759
it's and it's empowering for the individual. I want the individual to feel empowered.

449
00:29:56.799 --> 00:29:57.920
This is you can do. This
takes a little the work, but

450
00:29:57.960 --> 00:30:00.480
you can do it. And on
that note, let's grab our last break.

451
00:30:00.519 --> 00:30:03.680
I'm Elise Cortez with Working on Purpose. We're got on here with Danny

452
00:30:03.720 --> 00:30:07.880
Gutnick. He is the author of
Meaning at Work in Its Hidden Language.

453
00:30:07.920 --> 00:30:11.920
We've been talking more about how these
concepts informer experience of working can improve it.

454
00:30:12.240 --> 00:30:15.240
After the record, we get a
little bit deeper into leadership and culture.

455
00:30:15.319 --> 00:30:18.799
Stay with us. We'll be right
back. Doctor Release Cortez is a

456
00:30:18.799 --> 00:30:26.119
management consultant specializing in meaning and purpose
and inspirational speaker and author. She helps

457
00:30:26.160 --> 00:30:33.160
companies visioneer for greater purpose among stakeholders
and develop purpose inspired leadership and meaning infused

458
00:30:33.200 --> 00:30:38.440
cultures that elevate fulfillment, performance,
and commitment within the workforce. To learn

459
00:30:38.440 --> 00:30:42.480
more or to invite a lease to
speak to your organization, please visit her

460
00:30:42.519 --> 00:30:47.559
at a lease Cortez dot com.
Let's talk about how to get your employees

461
00:30:47.680 --> 00:30:57.119
working on purpose. This is working
on Purpose with doctor Elise Cortez. To

462
00:30:57.160 --> 00:31:02.480
reach our program today or open a
conversation with Elise, send an email to

463
00:31:02.640 --> 00:31:10.039
Elise ali se at Elise Cortez dot
com. Now back to working on purpose.

464
00:31:10.640 --> 00:31:11.880
Thanks for staying with us, and
welcome back to working on Purpose.

465
00:31:11.920 --> 00:31:15.319
It's great to have you. I'm
your host, Elise Cortez. We've been

466
00:31:15.359 --> 00:31:18.960
the heir with Danny Gutnick. He
is the CEO of a company called Pathways.

467
00:31:18.200 --> 00:31:22.240
He's an author of this book,
Meaning at Work in its hidden language.

468
00:31:22.759 --> 00:31:25.079
So Danny, for this next bit
here I want to take us through.

469
00:31:25.079 --> 00:31:26.839
There's several more things I want to
hit from the work and leadership banished

470
00:31:26.839 --> 00:31:30.039
point that what you call in a
book is just so youngy, So let's

471
00:31:30.079 --> 00:31:32.839
keep going here. The first thing
that I want to share with our listeners

472
00:31:32.839 --> 00:31:36.359
and viewers that I thought was profound, and again I didn't know this is

473
00:31:36.440 --> 00:31:40.680
you teach us that meaning is registered
in the limbic brain. So let me

474
00:31:40.759 --> 00:31:44.559
just read this here too, because
it gives us such great direct access into

475
00:31:44.599 --> 00:31:48.599
this idea. So you say people
know the experience of meaning of their limbic

476
00:31:48.640 --> 00:31:52.240
brains being triggered when they have a
difficult time tying it to the task of

477
00:31:52.279 --> 00:31:55.200
their work. They do know.
They do know, however, what it

478
00:31:55.279 --> 00:31:59.279
is not. And despite the fact
that many organizations have well articulate admissions and

479
00:31:59.400 --> 00:32:05.640
visions don't trigger the employees limbic brains. If they don't inspire dam happiness,

480
00:32:06.000 --> 00:32:08.480
they're missing the whole goal to tap
into the well spring of commitment, creativity

481
00:32:08.480 --> 00:32:14.480
and resourcementness that meaningful work solicits.
So get my question to you is,

482
00:32:14.599 --> 00:32:17.960
how are better performing leaders and companies
tapping into the limbic brains of their employees.

483
00:32:17.960 --> 00:32:23.279
How are they doing this well?
I think it starts by by tapping

484
00:32:23.319 --> 00:32:30.079
into your own system of meaning.
And I don't I can't remember who published

485
00:32:30.079 --> 00:32:34.880
the article, but there was an
article recently on trust and how it's fostered

486
00:32:34.880 --> 00:32:40.039
within an organization, and one of
the things they pointed out was that authenticity,

487
00:32:40.240 --> 00:32:47.160
right, just authenticity, openness to
employees, and actually understanding who you

488
00:32:47.200 --> 00:32:52.720
are as a leader was super important
to building trust. The limbic brain is

489
00:32:52.519 --> 00:32:58.799
is just simple. It's it's it's
epeneffrin, right, So what happens is

490
00:32:58.880 --> 00:33:02.680
when epeneffrin hits your heart, muscles
relax, your face relaxes a little bit,

491
00:33:02.759 --> 00:33:07.160
you start to feel a little bit
more at ease. And so that's

492
00:33:07.319 --> 00:33:12.640
that's what's happening when you actually have
situations of trust and connection. And so

493
00:33:13.319 --> 00:33:15.119
you know, one of the things
that I write in my book, which

494
00:33:15.200 --> 00:33:17.480
is about essence mining, is that
it's a structure to actually, you know,

495
00:33:17.599 --> 00:33:22.680
not only understand somebody else's journey and
the strengths that they bring with you

496
00:33:22.799 --> 00:33:25.400
on with them on their journey and
how those go together. But it's also

497
00:33:27.160 --> 00:33:30.319
a methodology on how to examine yourself
and through the words that you stay and

498
00:33:30.440 --> 00:33:36.599
hence you know hidden language and so
those connections. So for example, when

499
00:33:36.640 --> 00:33:39.519
you're talking to me or I'm talking
to you, there's something particular that's interesting

500
00:33:39.559 --> 00:33:45.799
about videos. You have something called
prosody and so far that tournament that was

501
00:33:45.839 --> 00:33:50.079
so cool, say it again,
prosody, And so what's happening. What's

502
00:33:50.079 --> 00:33:53.000
happening is is like when we're looking
at each other and we're connecting. Even

503
00:33:53.039 --> 00:33:57.039
though we're listening to what each other
has to say, or maybe we're thinking

504
00:33:57.079 --> 00:34:00.079
about what we have to say next, our brains are picking up thousands of

505
00:34:00.160 --> 00:34:06.000
other cues facial things, you know, small little little gestures and things like

506
00:34:06.079 --> 00:34:09.239
that, And that's actually kind of
are what people call a BS antenna,

507
00:34:09.360 --> 00:34:15.360
right, So so that so that'll
tie that back a little bit to to

508
00:34:15.880 --> 00:34:20.280
limbic resonance. If if your BS
intena is going off, your fear projectors

509
00:34:20.320 --> 00:34:22.920
and your little brain are going off, and you're starting to distance, you're

510
00:34:22.960 --> 00:34:25.719
starting to look for differences and cues
and those differences and you're starting to say

511
00:34:25.800 --> 00:34:30.199
oh, this is there's something off
here, right, And so to foster

512
00:34:30.360 --> 00:34:35.480
that, you really to to really
tap limbic residence in an organization, you

513
00:34:35.639 --> 00:34:37.880
have to be on the journey of
your yourself too. You have to really

514
00:34:37.920 --> 00:34:40.880
get clear with yourself about who you
are and what you're here to do and

515
00:34:42.480 --> 00:34:45.440
what you care about, and and
you have to learn how to communicate that

516
00:34:45.519 --> 00:34:51.119
authentically to others. This is not
quite on point. Well, two things.

517
00:34:51.199 --> 00:34:52.440
One, just this morning, I
had a great conversation with somebody that

518
00:34:52.480 --> 00:34:55.559
I also met on LinkedIn, and
he and I had a conversation today and

519
00:34:55.760 --> 00:35:00.079
we'll be well, I'm going to
coach him. And that was totally I

520
00:35:00.760 --> 00:35:02.559
would definitely say that would be limbic
residence, the way that we found each

521
00:35:02.559 --> 00:35:07.559
other on LinkedIn and just how we're
connected. But why was laughing because when

522
00:35:07.599 --> 00:35:12.679
you were saying something about how it
is that we take in information and sometimes

523
00:35:12.719 --> 00:35:15.400
where things are aligned or disconnected,
I just have to quickly tell the story.

524
00:35:15.440 --> 00:35:17.400
It's so funny. Last week and
I was out running here at white

525
00:35:17.480 --> 00:35:21.840
Rock Lake in Dallas, and I
ran nine and a half miles around why

526
00:35:21.960 --> 00:35:24.960
Rock Lake. I'm walking down and
cooling down, I'm in my shorts and

527
00:35:25.039 --> 00:35:30.039
my running suit here or running bra
and out of the corner of my eye,

528
00:35:30.079 --> 00:35:34.159
I see this bicycle was coming up, and I hear, hey,

529
00:35:34.360 --> 00:35:37.559
are you single? I want to
get a girlfriend from from my friend over

530
00:35:37.679 --> 00:35:40.840
here, at which point I turned
my head and I faced the gentleman that's

531
00:35:40.880 --> 00:35:45.000
talking to me. Each of us
now have a new data registered as we

532
00:35:45.079 --> 00:35:49.119
each faced the other, and he
says, oh, and I screwt laughing

533
00:35:49.119 --> 00:35:52.039
because immediately recognize the disconnect. And
I say, how old are you,

534
00:35:52.119 --> 00:35:54.400
darling? And he goes twenty five? And I said how was your friend

535
00:35:54.639 --> 00:35:58.519
twenty five? And I said,
well, that was a long time ago

536
00:35:58.599 --> 00:36:00.239
for me. It goes, well, you should consider it a compliment,

537
00:36:00.280 --> 00:36:02.639
and you turn it off and you
wrote off. But the funny thing was

538
00:36:02.800 --> 00:36:06.760
right, So we only got that
new data when we each looked at each

539
00:36:06.760 --> 00:36:09.440
other, and it was just so
funny. So that's what I was laughing

540
00:36:09.480 --> 00:36:13.960
at when you talked about that lim
bit resonance sort of thing. Yeah,

541
00:36:14.000 --> 00:36:15.480
we're doing we're doing a lot of
things that we don't know we're doing.

542
00:36:15.639 --> 00:36:20.400
Right. It's crazy, you know, it's just crazy, all right,

543
00:36:20.440 --> 00:36:23.000
So let's keep moving here. We
started talk about this before. But I

544
00:36:23.079 --> 00:36:27.239
appreciate this, and it's important,
especially for people that are listening from the

545
00:36:27.320 --> 00:36:30.400
vantage point of leadership and wanted to
build that fulfillment in their employees or give

546
00:36:30.440 --> 00:36:35.280
them access to it. And it
goes back to that idea of making meaning

547
00:36:35.360 --> 00:36:37.880
possible. So there's all those organizations
that are doing so much good work trying

548
00:36:37.920 --> 00:36:42.599
to make their culture a place people
want to come to. But you distinguish

549
00:36:42.679 --> 00:36:45.320
that organizations can't solve the need for
meaning for their employees, not in the

550
00:36:45.360 --> 00:36:50.360
sense of providing meaning anyway, but
they can make it available through their culture

551
00:36:50.400 --> 00:36:52.880
and doing so, as you say, is monumentally important to the actualization and

552
00:36:53.039 --> 00:36:58.760
activation of individual potentials. Say more, and how can organizations do that?

553
00:36:59.559 --> 00:37:04.480
Yeah, So helping people grow personally
is probably one of the most important things

554
00:37:04.599 --> 00:37:07.960
that that organizations can do. And
I think it comes down to you have

555
00:37:08.119 --> 00:37:14.480
to open up a little bit and
stop trying to hoard your talent and realize

556
00:37:14.480 --> 00:37:19.360
that your company is a living network, is a living being that people are

557
00:37:19.400 --> 00:37:22.880
going to come in and out of
over time, and and the work should

558
00:37:22.880 --> 00:37:27.440
be able to stand for itself,
right and if you if you can categorize

559
00:37:27.440 --> 00:37:30.039
it that way, and then kind
of put that on, you know,

560
00:37:30.239 --> 00:37:31.239
off to the side and say,
hey, we've got a job to do.

561
00:37:31.280 --> 00:37:35.320
We've got to go generate profits and
do these things. But it's a

562
00:37:35.400 --> 00:37:39.840
network with people coming in. How
can I develop people? So personal development

563
00:37:40.000 --> 00:37:44.719
doesn't actually happen if I, as
a manager, am sitting there and saying,

564
00:37:45.159 --> 00:37:47.559
well, at least needs to learn
this, you know, as a

565
00:37:47.679 --> 00:37:52.800
leadership approach. If a lease has
no interest in learning that as a you

566
00:37:52.880 --> 00:37:55.360
know, right, and so you
you you're like, oh gosh, I

567
00:37:55.440 --> 00:38:00.639
got to take this this class on
this this new leadership model role that you

568
00:38:00.679 --> 00:38:01.559
know, somebody read a book on
and it's great, but I have no

569
00:38:01.719 --> 00:38:06.599
interest in doing that. Right,
that's not actually personal development, and that

570
00:38:06.679 --> 00:38:09.440
stuff isn't going to stick, right. And so one of the things that

571
00:38:09.480 --> 00:38:14.920
I've been doing with with organizations is
actually running workshops. And what we do

572
00:38:15.079 --> 00:38:19.239
is we use the content of the
person. So for example, if if

573
00:38:19.280 --> 00:38:22.079
a lease comes into the workshop,
it's like, we use your content first

574
00:38:22.119 --> 00:38:27.119
to help you understand and give you
the tools to analyze yourself and then to

575
00:38:27.199 --> 00:38:30.079
turn around and how to channel that
into what the organization is doing. Right,

576
00:38:30.199 --> 00:38:36.639
So if you don't get clear on
you you're going to constantly uh confabulate,

577
00:38:37.039 --> 00:38:39.400
you know, or contort you know, where do you stop? And

578
00:38:39.440 --> 00:38:42.920
the company ends? And all this
other stuff. Right, So, what

579
00:38:43.119 --> 00:38:50.039
organizations can do better, I think
is actually supply people tools to help them

580
00:38:50.079 --> 00:38:55.119
help themselves, and go with the
understanding that hey, they're at your company

581
00:38:55.199 --> 00:39:00.440
for a reason already that largely they
don't even understand, and and and have

582
00:39:00.639 --> 00:39:04.239
that faith and confidence that what you're
if you're, what you're doing in the

583
00:39:04.280 --> 00:39:07.559
marketplace is important and you you know, you yourself and your leaders care about

584
00:39:07.559 --> 00:39:12.800
it. Your people will come into
the company and and maybe some and slary

585
00:39:12.920 --> 00:39:16.440
skill that they think they're developing on
individuation ends up turning into wow, I

586
00:39:16.519 --> 00:39:20.800
can really channel this towards a job. I've got a great story about that,

587
00:39:20.880 --> 00:39:23.320
by the way, if you want
to hear it for it. Yeah.

588
00:39:24.360 --> 00:39:29.679
So when I was Essence, I
went in an essence mind organizations for

589
00:39:29.719 --> 00:39:32.000
a while, which is really trying
to help them uncover their meaning language within

590
00:39:32.079 --> 00:39:37.159
the organization. And in doing that
I started to uncover all the models and

591
00:39:37.480 --> 00:39:42.440
you know, conflicts they had within
even their structure. But what was important

592
00:39:42.440 --> 00:39:45.440
I came across this one lady once
and she was working in a hospice company

593
00:39:45.960 --> 00:39:49.119
and I was interviewing her and she
said, you don't understand. My life

594
00:39:49.159 --> 00:39:52.480
has no meaning at all. And
I said what do you mean? And

595
00:39:52.679 --> 00:39:54.760
she goes, well, you know
a little over a year ago, my

596
00:39:55.360 --> 00:40:00.920
oldest son died, and then a
few months later my husband died. My

597
00:40:00.199 --> 00:40:04.360
oldest son was unexpected. Then my
husband died, and she goes, and

598
00:40:04.760 --> 00:40:07.159
I've just been in. My life
doesn't have any meaning anymore. And I

599
00:40:07.280 --> 00:40:12.159
really don't care. And I said, now you're working in the She goes,

600
00:40:12.199 --> 00:40:14.719
I don't work on the front line. I don't do the hospice thing.

601
00:40:14.840 --> 00:40:17.000
And the company was by the name
had the name Crossroads. And what

602
00:40:17.119 --> 00:40:21.519
they have as a model that's called
even more Care. And what even more

603
00:40:21.599 --> 00:40:27.360
Care means is that the people,
the nurses and the aids are attending deaths

604
00:40:27.599 --> 00:40:30.679
time of death more often than other
hospices, and so they've set their call

605
00:40:30.800 --> 00:40:35.719
schedule up to make sure that families
have what they need. Instead of like

606
00:40:35.840 --> 00:40:37.800
a lot of hospice models which are
just like, you know, call me

607
00:40:37.880 --> 00:40:40.440
when they pass, or we'll try
to be there or whatever, they have

608
00:40:40.559 --> 00:40:44.559
a model actually set up to do
that. Well, she was telling me

609
00:40:44.719 --> 00:40:46.760
that after her husband and her son
died, they both had a ton of

610
00:40:46.840 --> 00:40:51.400
medical debt and she was going to
go bankrupt. But what she did is

611
00:40:51.480 --> 00:40:55.360
she got so frustrated with it that
she packaged it up and just shared everything

612
00:40:55.519 --> 00:41:00.840
with the hospitals and with the doctors, and lo and behold, they relieve

613
00:41:00.920 --> 00:41:02.559
the debt, and some of them
worked out things with her, and so

614
00:41:02.760 --> 00:41:05.719
she was like, you know,
it freed me. And I said,

615
00:41:05.760 --> 00:41:07.360
now, you mentioned that in the
course of your job, one of the

616
00:41:07.440 --> 00:41:13.199
things that you're doing is you're you're
helping people, are making sure that that

617
00:41:13.400 --> 00:41:15.840
crossroads gets paid. You're an accounts
receivable one. And she goes yeah,

618
00:41:15.880 --> 00:41:20.039
And I said, you also mentioned
that you had some pretty involved conversations with

619
00:41:20.119 --> 00:41:22.960
people, and she goes yeah.
And I go, are you my chant

620
00:41:22.039 --> 00:41:24.119
sharing any of this with them?
And she goes yeah, I try to

621
00:41:24.159 --> 00:41:28.519
help them through it by sharing what
I did. And I go, well,

622
00:41:28.559 --> 00:41:31.960
it's interesting because you're providing even more
care, even though you're in a

623
00:41:32.480 --> 00:41:37.480
role that might not be directly related
to that even more care model. You're

624
00:41:37.519 --> 00:41:40.440
still caring for that customer, that
family, that that patience family, that

625
00:41:42.039 --> 00:41:45.559
well after the patient has gone and
they still have struggles and legal bills and

626
00:41:45.599 --> 00:41:49.440
things like that. Wow, she
goes, I didn't see that. And

627
00:41:49.559 --> 00:41:53.000
so a week later I came back
out to Saint Louis and I was I

628
00:41:53.079 --> 00:41:55.800
was chatting with her, and she
said, you know what, I have

629
00:41:55.880 --> 00:42:00.440
a whole I understand what meaning at
work is now. And she goes,

630
00:42:00.119 --> 00:42:04.800
I've been doing this. I've actually
plugged into the job a little bit more.

631
00:42:04.960 --> 00:42:07.639
I have a sense of purpose about
it. And she goes, and

632
00:42:07.119 --> 00:42:09.599
I'm more fulfilled than I ever had
been. She goes, thank you for

633
00:42:10.039 --> 00:42:15.920
doing that. And so that's that's
a limited example of how powerful just helping

634
00:42:15.960 --> 00:42:21.039
people realize that they can channel what
they're doing they might not be cognizant of

635
00:42:21.119 --> 00:42:24.840
doing it into the organization. Beautiful
example. Danny and I do exactly that

636
00:42:24.920 --> 00:42:29.760
kind of work with my clients too. And it's also you're speaking of really

637
00:42:29.840 --> 00:42:31.800
kind of what logo therapy does,
which is helping people get access to their

638
00:42:31.840 --> 00:42:36.719
meeting systems too. But leaders,
that is what you can do for your

639
00:42:36.760 --> 00:42:39.360
people too, helping them understand just
the difference they're making to the lives of

640
00:42:39.400 --> 00:42:43.760
the people. Sometimes they do need
to have an articulate like Danny just did,

641
00:42:43.840 --> 00:42:45.800
and that is you do something like
that for your people and you've changed

642
00:42:45.800 --> 00:42:50.239
their lives, just like Danny changed
this woman's life. And so that is

643
00:42:50.280 --> 00:42:52.559
a great tip right there, Danny, we're getting so close to being out

644
00:42:52.599 --> 00:42:54.840
a time want to I want to
ask you two more things really quick.

645
00:42:54.920 --> 00:43:00.559
So I want to talk about this
really interesting idea that you talk about that

646
00:43:00.639 --> 00:43:01.719
came from Maslow. And the reason
I want to do this, Dandy,

647
00:43:01.840 --> 00:43:05.760
is that so much of what I'm
trying to do in the world and probably

648
00:43:05.800 --> 00:43:07.760
you two, is I'm trying to
help people discover or get access to their

649
00:43:07.800 --> 00:43:10.960
passion and their purpose and then unleash
it bring it into the world because we

650
00:43:12.079 --> 00:43:15.320
need it terribly. The difference of
that actually makes And so what I found

651
00:43:15.360 --> 00:43:20.119
so compelling is you write quote Maslow
believed the right kind of culture could catalyze

652
00:43:20.119 --> 00:43:23.760
self actualization at mass scale and address
many of societies ills. I agree such

653
00:43:23.800 --> 00:43:28.559
a culture is what we are working
toward by identifying a process for meaning in

654
00:43:28.719 --> 00:43:31.519
such a company. An organizing principle
for getting things done isn't adherence to a

655
00:43:31.599 --> 00:43:36.400
cultural norm, but limbic resonance,
which we talked about before. Would you

656
00:43:36.480 --> 00:43:39.320
say a little bit more about how
limbic resonance is so important in terms of

657
00:43:39.400 --> 00:43:45.119
that unifying aspect and how it cascades. I think, you know, what's

658
00:43:45.199 --> 00:43:51.519
interesting is clearly when you trust those
around you, you can be more open,

659
00:43:51.760 --> 00:43:54.000
you can be more of yourself.
And I think that that's the way

660
00:43:54.079 --> 00:44:00.039
people feel. I don't know if
it's practical or pragmatic to expect that,

661
00:44:01.639 --> 00:44:06.880
because it's just the way that organizations
are are, you know, constructed,

662
00:44:06.960 --> 00:44:12.400
and where humanity is at at this
point. The mass scale thing Maslow didn't

663
00:44:12.400 --> 00:44:15.159
know. It was just a belief. I don't know that it's possible.

664
00:44:15.280 --> 00:44:20.119
It's just it's it's a it's a
thought in terms of we have heard immunity

665
00:44:20.239 --> 00:44:23.719
right which is a common term right
now with COVID. But it's like,

666
00:44:24.480 --> 00:44:31.599
if everybody starts attending to their own
journey and evolving their particular models of work

667
00:44:31.760 --> 00:44:37.920
or whatever that is, it makes
sense that that's going to help others feel

668
00:44:37.960 --> 00:44:42.320
more comfortable attending to those things and
and and calling out what they think is

669
00:44:42.719 --> 00:44:46.320
is them and their contributions and who
they are and those types of things.

670
00:44:46.400 --> 00:44:52.000
And so it's a concept out there, but it's I think that it's it

671
00:44:52.280 --> 00:44:57.039
might be might be possible. Well, I think it is in the sense

672
00:44:57.119 --> 00:45:00.519
that what's what I believe is happening
is that we're developed being an elevated consciousness

673
00:45:00.639 --> 00:45:04.079
by doing the kind of work that
we're doing here, hoping will become more

674
00:45:04.159 --> 00:45:07.960
self aware, and we're elevating our
consciousness. And therefore, as we continue

675
00:45:07.960 --> 00:45:12.199
to elevate that contiqueness, we can
thread a greater mass of people together and

676
00:45:12.320 --> 00:45:15.800
we head toward mass scale. How
does that take I don't know, but

677
00:45:15.960 --> 00:45:19.519
that's certainly on that journey to help
that happen. All right, crush on

678
00:45:20.599 --> 00:45:25.199
one. Yeah, I'll just keep
getting up a look the last thing really

679
00:45:25.280 --> 00:45:28.760
really quick and maybe about a minute
or so, Danny, I love this

680
00:45:29.159 --> 00:45:34.239
organizational dynamic lingua franca that you have
developed. This is the most fresh concept

681
00:45:34.559 --> 00:45:37.920
quickly. What is it? Wise
important? So it's it's the it's the

682
00:45:37.000 --> 00:45:40.079
meaning language of an organization. We
have four different languages. We have like

683
00:45:40.280 --> 00:45:44.599
a scientific language, which is data, you know, facts, things like

684
00:45:44.679 --> 00:45:47.960
that. We've got regulatory language,
which is responsibilities and roles. We've got

685
00:45:49.039 --> 00:45:52.360
business language, which is marketing and
sales, right, and then we have

686
00:45:52.480 --> 00:45:57.239
a meaning language and everybody has their
own meaning vernacular but when we're talking about

687
00:45:57.320 --> 00:46:00.000
concepts within the organization, a lot
of times we don't know. And this

688
00:46:00.119 --> 00:46:05.320
happened when I was interviewing people at
Baptist San Antonio Hospital, five different locations.

689
00:46:05.719 --> 00:46:08.400
What happened was different people at different
edges of the city. We're talking

690
00:46:08.440 --> 00:46:12.480
about the organization the same way,
but they weren't using the same words.

691
00:46:12.840 --> 00:46:15.639
And so to be able to tie
those that cognition to oh, these are

692
00:46:15.719 --> 00:46:19.880
two these concepts are going the same
way, but you guys are talking about

693
00:46:19.920 --> 00:46:22.280
them completely differently. How do we
meld that together? Now, that would

694
00:46:22.280 --> 00:46:25.559
be the organizational dynamic Lingua franco,
where it's like, oh, yeah,

695
00:46:25.760 --> 00:46:30.400
what Elise said is really important,
and what she said, she said it

696
00:46:30.440 --> 00:46:35.199
better than I did. Right described
that concept. And so what happens is

697
00:46:35.400 --> 00:46:39.079
with the organizational meaning, the more
that we actually can tie in and understand

698
00:46:39.159 --> 00:46:43.280
it, the more that we can
go. Elise is going to learn what

699
00:46:43.400 --> 00:46:45.639
I have to say about the organization
on its journey, and I'm going to

700
00:46:45.719 --> 00:46:50.239
learn from Elise her perspective on it
and the fact that we're all talking.

701
00:46:50.840 --> 00:46:53.440
You know that parable of the Eight
Blind Men and the Elephant. No,

702
00:46:53.679 --> 00:46:57.599
but we probably don't have time for
it though, but hang on to that.

703
00:46:58.480 --> 00:47:00.599
We're out of time to tell you. Thank you so much for letting

704
00:47:00.639 --> 00:47:05.719
me find you. Lasso you come
on the show. Let me totally didest

705
00:47:05.719 --> 00:47:07.880
your book. It was fantastic.
Thank you for joining us, beautiful,

706
00:47:07.960 --> 00:47:12.800
there's enjoyable. Thanks alas so welcome
listeners and viewers. If you want to

707
00:47:12.880 --> 00:47:15.840
learn more about Danny, his work
or his book, go start by visiting

708
00:47:15.920 --> 00:47:19.800
his website, it's pathways dot io. Last week, if you missed the

709
00:47:19.880 --> 00:47:22.559
live show, you can catch a
recorded podcast or on YouTube, we were

710
00:47:22.639 --> 00:47:28.079
on the air with Hugh Baloub talking
about his work developing transformational leadership in nonprofit

711
00:47:28.119 --> 00:47:31.639
in church organizations, and he also
shared, like Danny did, somewhat how

712
00:47:31.760 --> 00:47:37.440
his decades of experienced conducting symphonies inform
his own leadership and practice developing it in

713
00:47:37.559 --> 00:47:40.559
others. Fascinating. Next week,
we've got a special show for you on

714
00:47:40.679 --> 00:47:45.159
air with us will be Sherry Elliott. You're talking about her bold new venture

715
00:47:45.239 --> 00:47:49.559
as this insual gal. Her newfound
purpose to bring intimacy back in the lives

716
00:47:49.559 --> 00:47:52.800
of couples. Promises to be a
juicy conversation. This is not just for

717
00:47:52.840 --> 00:47:57.239
show, but this is true transformation
and coming into your being. See you

718
00:47:57.320 --> 00:47:59.000
the air. Remember that work is
at least or third of our lives,

719
00:47:59.039 --> 00:48:04.400
and Danny says, so let's work
on purpose. We hope you've enjoyed this

720
00:48:04.480 --> 00:48:08.039
week's program. Be sure to tune
into Working on Purpose, featuring your host,

721
00:48:08.119 --> 00:48:14.440
doctor Elise Cortez, each week on
the Voice America Empowerment Channel. Together,

722
00:48:14.800 --> 00:48:21.239
we'll create a world where business operates
conscientiously. Leadership inspires impassioned performance,

723
00:48:21.679 --> 00:48:25.039
and employees are fulfilled in work that
provides the meaning and purpose they crave.

724
00:48:25.800 --> 00:48:29.320
See you there, Let's work on
Purpose.