Ikigai: A Framework for Finding Meaning, Purpose, and Harmony

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There are some people that make their
work just another thing they have to do,

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and there are those that make their
work something that they want to do.

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Welcome to Working on Purpose with your
host Elise Cortes. In our program,

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we provide guidance and inspiration from those
people who have found deeper meaning and

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personal connection to their work life.
It's beyond nine to five. It's working

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on Purpose. Now Here is your
host, Elise Cortes. Welcome back to

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the Working on a Purpose Show.
Thanks for tuning in again this week.

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I'm your host, Elise Cortez.
Joiny. You live from Dallas, which

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is home base for me. If
you've been tuning in for a while,

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you know this program is all about
helping people create more meaningful and purposeful lives

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and equipping leaders inside organizations to cultivate
meaning and purpose that elicit's passion, inspired

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contribution, innovation, and persevering performance. I talk with my guests to draw

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on their expertise and share my own
experience consulting, speaking and developing workforces across

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the globe. Before we get to
the program, let me give a shout

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out to my sponsor, rent with
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Check them out rent with Right to
Buy. Each week in these conversations,

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I hope you walk away with something
you can immediately use in your life or

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work, and if I can do
anything to help you along your journey,

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go to my website at least core
test dot com and use the contact me

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feature to message me. Let's open
a conversation and see what's going on for

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you and how I might be able
to help. Whether you want to learn

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more about how to develop purpose inspired
leadership and meaning and fuels culture in your

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organization, you want to see about
joining a catch fire online inspiration, accountability

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or mastermind community to nurture your own
passion and purpose, or you'd like me

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to speak for your company or conference
at any event. I'm glad we're connected

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and thanks for tuning in with us
today. Is Justin Barnes, who has

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produced more than six nonfiction books for
a variety of leading publishers. He's the

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author of Eke Guy Discover Your Reason
for Being, which will be talking about

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today in this conversation. He joins
today from London, England, justin Welcome

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to Working on Purpose. Nice walking
to you. It's so great to have

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you from across the pond. Thank
you for joining us this afternoon your time

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and morning my time. I should
say I'm not in London anymore. I've

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moved to the coast, a little
town called Hastings. I should have updated

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that on my profile. Hastings.
Okay, Yes, I live in a

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little old medieval house in Hastings.
How wonderful. I want to come visit.

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I'll be right there. You're very
welcome. Well, let me tell

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my listeners how I found you.
I always like to share how I source

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these amazing conversations that I have.
I am writing my book about about passion

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and purpose, of course, and
I can't really write about purpose without also

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including Eke Guy. Right, So
I did it. I went on Twitter.

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I realized I don't really know much
about this. I know of it,

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I know the general consent, but
I don't know much about it.

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So what do I do? I
go on to Twitter and I type an

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eager guy and looking for people who
have some authority on this, and I

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found you. I reached out to
you. I reached out to you and

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invited you to come on the show, went and bought your book on Amazon.

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Read it. It's wonderful, and
then you delightfully said yes, I'll

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come talk with you on the show. So here we are. Thanks for

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that. That's a pleasure. Yeah, So we have to first start,

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if we can, with two things, one the correct pronunciation and then of

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course the definition of ego guy.
So first, if you will, there's

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a couple of ways that I've heard
it spoken justin that's the right way,

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well, I've heard see I sometimes
say it wrong as well. I say

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ikey guy, but I think it
should be ekey guy, So it's a

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kind of eke e guy. So
yeah, but if I do slip into

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ikey guy, please excluse me.
I don't know why. I just find

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it easy to say that way.
So yeah, I mean, in terms

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of working definition, there is no
direct translation in English, but in simple

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terms it kind of discribed vibes of
value in living or reason for living,

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and ikey guys an amalgamation of two
words actually, ikei which means to live,

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and guy, which describes value or
worth or worth or reason. And

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the word dates back to somewhere in
the sort of between the eighth and twelfth

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century actually, and the guy part
derives from the word kai, which means

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shell, and back in those times, shells were highly valued. So this

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idea of value in life, and
I found when I was doing the research

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that Japanese people have lots of different
interpretations of it. Again it's not simple,

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I mean, just a small selection
of some of the sort of descriptions

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I came across. People talked about
the joy and a sense of well being

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from being alive, a reason to
jump out of bed in every morning,

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useful purpose, the object that makes
your life worth living. So it might

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be a person or a job,
or a subjective happy feeling. But my

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favorite one, which I've mentioned the
book, was sort of a springboard for

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tomorrow. So something gives you that
sort of purpose to carry on and keep

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going. And do you know interesting
things, I like that springboard for tomorrow.

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Just that works for me too,
Yeah, you know, And it's

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it's it's I guess it's in essence
it's about living a personally meaningful life.

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You know that that really expresses your
true self, You're inner self, you

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know, making the most of every
day, not just the big things,

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but also the smallest things in life, and not measuring your life just by

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extrinsic things like wealth or social status. It's the things that really feed your

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soul. So that's that's kind of
the that gives you a bit of an

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introduction to and so a wonderful way
to start the conversation too. Okay,

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So the next thing I want to
do for our listeners. I always like

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them to be able to really walk
away from the shows justin with something that

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they can put to use for themselves. And so next, if we can,

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will you list out there for us
a specs that overlapped or comprise Eagy

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Guy for us? Well, I
would suggest the listeners. You know,

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once you've listen to this chat,
when you google Ikey Guy, that one

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of the first things you will see
is this ven diagram, four interlinked circles.

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And the four circles are what you
love, what the world needs,

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what you can be paid for,
and what you are good at and they

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all link together and at the center
of the circle is ekey guy. Now,

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what you love and what the world
needs. That kind of links to

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your mission in life, what the
world needs and what you can be paid

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for. That's kind of your vocation, what you can be paid for,

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and what you are good at.
That links to the other sort of towards

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your profession and what you are good
at and what you love that's your kind

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of your passion. So I suppose
the diagram implies that at the center there

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is one thing ikey guy, which
is just which has all of these elements.

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As I think we talk about a
bit later. I think it's a

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bit more complicated than that. But
for this diagram, actually, because when

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I started doing the book, I
thought I kept seeing this down. I

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thought, oh, it must be
some sort of ancient text, that it

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comes from an ancient definitely scroll.
But actually what I discovered was it derived

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from a guy from Guernsey called Mark
Wynn. And he's actually got He caused

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himself a change maker and innovation specialist, and he's trying to build a little

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community in Guernsey of people who live
long and healthy lives. He's quite quite

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interesting person to look into. But
anyway, he wrote a blog about Ikey

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Guy and what he did to illustrate
it was he took this diagram which actually

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used to have the word purpose in
the center of it, not Ikey Guy,

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and just changed that one word and
that became this meme that went all

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around the world. But actually it's
just it is a very useful way to

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framework to sort of think about the
concepts. So I think it does have

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a good value, and that's why
I used it kind of to structure my

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book because it just seemed a good
way to kind of get across the basic

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principles. Gives us access for sure. Yeah. Well, what I find

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also interesting about you one that you've
written more than sixty books. That's amazing,

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astound, and I don't think you've
been on the planet that long,

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So that's impressive. But I think
it's I think ricinal already to do.

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I think it's over seventy, but
I've written probably about thirty something thirty thirty

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four, thirty five, I'm not
sure exactly, but a lot. That's

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impressive. So I got that means
I just got to hear it in birth

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this one right, just let's get
to it already. Well, Also,

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what's interesting about you I know you. You mentioned that you started as a

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sports writer interviewing soccer starts like David
Beckham. How in the world did you

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end up writing Uneager Guy. Yeah, it's kind of odd, isn't it

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really. Actually, when I was
a kid, I wanted to be a

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sportsman and various. I was one
of those kids that was very good at

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most sports but master of none,
so I never quite reached my aim.

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But I then sort of fell into
I had to do something after not quite

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making it with what I wanted to
do, and I fell into sports writing

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and I ended up working for Manchester
United magazine, very famous football club over

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here. And yes, I ended
up sort of fell into into viewing these

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very famous people like David Beckham and
others who are around at the time.

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Soccer styles. We could live soccer
at football, so you could have soccer

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and yes, but I enjoyed that
work, and one thing I particularly enjoyed

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was interviewing people and just finding out
about their lives. So I'd write features

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about people and also do a lot
of research. But after a while I

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did it for a few years and
I was thinking, well, i'd like

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to do I don't just want to
write about sports, it'd be interesting to

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do something else as well, and
I started doing. Me and a friend

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of mine set up a company where
we started pitching books to publishers and we

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go away and basically produce the book, completely, write it, edit it,

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get designers to to sort of lay
it out for us, et cetera,

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and then I went. I subsequently
went solo myself, but but I

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was always trying, were always trying
to look we both were sort of like,

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I would like to do other stuff, but you kind of get pigeonholed

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into a certain area in your life. And so I still got a lot

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of sport, and I still enjoy
it, and I still do some stuff

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in sports as well, but I
just looking to do other things. And

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so I was trying to just so
trying to just excuse me apply my skills

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to other areas. But you know, so every time, you know,

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when I went to meet publishers,
I always say, you know, I

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can do other things as well.
And someone recommended me for this, this

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this ikey guy book a couple of
years ago, and when they came to

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me, I didn't I didn't know
this the subject to talk in another concept

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at all. So but I looked
it up and immediately kind of resonated with

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me. So I was really really
pleased to take it on. And then

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obviously the task of really getting stuck
into reading everything I could about the subject,

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you know, academic studies, and
and it was it was a real

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pleasure, and I learned quite a
lot from it, which I've taken into

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my own life. So you know, that's I guess in a way,

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it was a sort of unconscious,
active icky guy. Over a number of

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years, I had a sort of
idea of slight a sense of purpose.

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I wanted to move in a different
direction, but it took me quite a

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long while to get there. And
you know, since then, I've actually

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just done another a book on another
concept called CISU, which is a finished

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concept because we can talk about that
maybe another side. Yes, I definitely

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want to have you come back and
talk about that, So hold that thought

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on that one. Don't say anything
more about it, because I want to

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bring you back and just talk about
that because I think it sounds fantastic.

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Well, so the other thing that
I think is interesting justin everybody, I

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think on most people they think have
certainly heard people talk about purpose, but

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more and more we are hearing about
eg guy. So why do you think

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that guy is such an important concept
in today's times. I think it's sort

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of it gives me a bit of
a framework for understanding, you know.

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I think we're all just looking for
meaning in life, aren't we? In

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different ways. We're trying to sort
of kind of what was it? A

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was it all about? And some
people it could look for it in religion

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or otherwise. I suppose we live
in a more secular world now, and

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I think people look for answers outside
religion. I mean, looking at in

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Japan, they the more unifying philosophy
there is Ekey Guy rather than religion.

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They do have the Shinto belief system, which is which again as I think

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it has some links to Ikey Guy, because it's this idea of having of

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eight million gods, so they see
they see gods in every objects and things

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around them, and that sort of
imbues this idea of you know, taking

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care of things and doing things properly
for the greater good, which I think,

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as we might discuss later, that
that kind of comes into the the

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Ikey guys what the world needs.
So I don't know, I think maybe

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also the world's changing so fast,
isn't it. We're all just trying to

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you know, where do we fit
into it. You know, there's AI,

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and there's machine learning, there's automation. It's everything's moving so fast.

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And I think a lot of us
are trying to find a work life balance

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as well. And I think Ikey
Guy again is quite a good way of

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of working out what you want to
do and what what what how important things

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are to you because it invites you
to kind of look more inside, just

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not on the surf and just on
the surface level of you know, what

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makes you most money or you know
what's fun. It's like, well,

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what fees this all? Really?
M hmmm, well said, very well

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said, And I also agree.
I also practice logo therapy if you've ever

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heard of that before, justin it's
right, yeah, yeah, And so

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definitely it really is. It's a
way of living basically that encourages all of

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us to really look for and discover
meaning in the moment, meaning across life.

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On the on the on the principle
that meaning is the ultimate motivator in

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life, and so what you're getting
at certainly smacks with what with my world

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as well? Beautifully said as well. I might say thank you. So

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you've already mentioned a few things about
what makes egy guy beneficial to us,

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But why else, what else,
why else might we compel people to consider

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pursuing their ekey guy. Well,
I was thinking about, I mean really

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bad saying this action on an American
show, but I was thinking about the

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American Declaration of Independence, which deems
the pursuit of happiness that's an alien or

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all rights. And you know,
a far bit for me to sort of

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say, you know, criticize the
idea, but I think it puts a

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lot of pressure on people because you
know life, you know, there are

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moments of great joy, but they
count. You know, there's a lot

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of struggle as well in between times. And I think especially today as well,

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where you we're especially in the social
media area where you're sort of bombarded

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with sort of photoshopped images of people's
lives and you know, they're supposedly perfect

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lives. You know, we all
put our best side on on Facebook or

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Twitter or whatever, and you don't
see the difficulties. So you can sometimes

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look at it and think, well, why theyone so happy and I'm not.

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And so in Japan, it's more
the more highly valued aspiration is.

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I think maybe it's a slightly more
nuanced view of well being, maybe more

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realistic view as well, and it
just invites you to find meaningfulfollmen in not

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just the highs but also the lows
and also the hum drum moments in life,

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and that that way you're every day
it becomes more alive with meaning.

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And I was interesting, I was
listening to your conversation with Hope Muller and

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she was talking about this thing about
mirroring people's behavior to fit in, and

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that resonated with me because I mean, I definitely did that when I was

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younger. I just I sort of
and I really kind of regret it.

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And I think, you know,
this sort of knowledge of the ikey guy

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construct could be really useful with children
because you know, there's so much peer

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pressure on them now and with the
addition of the sort of this bigger pressure

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of social media and what they see
there. And I think if you could

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the more you can encourage children to
connect with their innervice and what they really

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want to do, and so they
pursue ACTIVISTI is that kind of align with

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their true nature. That's got to
be a beneficial thing beautiful, absolutely beautiful,

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and I completely agree with that,
and I'm working on a project just

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to that aim. By the way, Justin, so you're mirroring me,

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whether you know it or not.
But let's grab our first break. I'm

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your host, Elis Cortez. We've
went on the air with Justin Barnes,

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who has produced more than seventy nonfiction
books for a variety of leading publishers.

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He's the author of Eke Guy,
Discover Your Reason for Being. He joins

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today from Hastings, England. We've
been talking about what ike guy actually is

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and why it's important, its benefits. After the break we're going to talk

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about those aspects and break it down. Stay with us. Will be right

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back. Alis Cortez is a speaker
and engagement and development catalyst. She designs

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and delivers professional development, leadership and
engagement workshops and can bring her expertise to

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your organization. She will help ignite
meaningful development within your workforce that will increase

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employee engagement, performance and retention.
To learn more or to invite Elise to

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speak to your organization, please visit
her at www dot Elisecortes dot com.

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She would welcome the opportunity to help
get your employees working on purpose. This

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is working on Purpose with Elise Cortes. To reach our program today, send

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an email to a lease Alise at
Elisecortes dot com. Now back to working

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on Purpose. Thanks for staying with
us, and welcome back to working on

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purpose if you're just joining us.
My guest is Justin Barmes, the author

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of ECA Guy, Discover Your Reason
for Being and also the author of seventy

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other nonfiction books that he's done for
a variety of leading publishers. After belatedly

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escape in the hustle of London life, he now pursues his own EGA Guy

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from a fifteenth century house in Hastings
Old Town on the south coast of England.

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I'm your host, Elise Cortes.
So justin this next bit here,

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I want to talk about the aspects
they break them down for our listeners and

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I love there's this. This is
the fun thing that really there's so many

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pieces of your book that just spoke
to me. In fact, I have

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to tell you, you know,
you've publicly embarrassed me. Justin, by

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the way, because I read your
I read your book on the plane when

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I was coming back from from a
trip, and of course you know I'm

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gesturing mightily and saying, yes,
that's so great. Yes I agree,

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And people are like, what is
going on with the woman over there in

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three b Okay? But you have
a sentence that that that's so resonated with

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with why my listeners respond to when
I'm out speaking about the need to cultivate

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meaning, passion, inspiration and purpose
and really fully live their one precious life.

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And that sentence comes in the form
of this question, are you leading

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a comfortable life but feel there is
something missing? Ah? That is,

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there's so much there. So when
I and I've I can tell you that

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people on the edge of their seats
sometimes when they get present to that for

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themselves. What's behind that question?
For you? Comfort sort of as a

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static state, and I think people
we're not really good at that. We

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people need to always feel where we're
moving forward, there needs to be some

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change and growth. I'm actually I'm
not very good with change, but I

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still gradually have to you know,
I don't like dramatic changes, but we

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all have to move, you know, things have to move. But we

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have to see a future, don't
we. And actually I was in the

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book, I think, I quote
there was a Japanese psychiatrist called Mieco Cama

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and she identified seven key needs associate
with iky gay and one of them was

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change in growth. So I think
that's part of it. And also comfort

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also probably links into the material comfort
and and and sometimes you know, just

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by necessity, we achieve that by
following a life that doesn't really align with

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what we want to do. You
know, a lot of people have jobs

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that you know, might might not
be what they really want to do,

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but it makes the money that allows
them to look after their family, to

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do the things other things that they
want. So and if you do that

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for your whole career, is there
could be a bit of a danger in

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that because over time, you know, that does leave a bit of a

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void. So I think maybe that's
it. So with Icky Guy, it

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does gives you a chance to look
at the different aspects of what you love,

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what the world needs, what you
can be paid for, and the

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things that sort of feed your I
don't know, your enjoyment of life,

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your sense of fulfillments in life,
and actually try and explore how you can

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maybe get more of that in your
life. It doesn't have to necessarily be

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dramatic. I like I say,
I'm not one for dramatic changes is a

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gradual thing here and there, but
some people, you know, you could

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you might think, right now,
I'm going to change one. I'm going

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to go down that way, change
my career completely. So yeah, that's

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where it get comfort me. What
about for you? Well, So a

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couple of things on that one.
I had a gentleman named Lance Secreton on

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my show sometime back. He's really
known for his leadership work across the globe,

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and he says, comfort is not
our friend. And then I would

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add in and some of the topics
from local Therapy, which where Victor Frankl

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really says. He says, the
the the the tension between who we are

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today and who we're striving to become
is essential for well being. So back

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to your point about that static nature, when it when that's when that's present,

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we were missing that that essential tension
that really helps really contributes to our

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sense of well being. And people
need that, they need it definitely.

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Yeah, So there's a and then
speaking of that, what's what I there's

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just so many great things that you've
you've presence in your book, and it's

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it's an easy read, which is
just fantastic to get your your head around

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the whole thing in a sitting.
But you've got in there an antidote and

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about a man who survived a near
fatal elephant attack and it inspired him to

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follow his egy guy and you have
got something in there. Don't wait for

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an elephant, he says. It
was brilliant. I think it's in fact,

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I think you can look at online
as a as a ted X talk

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that this guy is a he's an
Indian chat. I'll probably misroound his name

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Gangad than men On. And this
he was quite a good example of comfort

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actually because he fell into a career
in advertising, you know, a well

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paid career, and he did it
for twenty twenty eight years, very successful.

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But then he had this, you
know, he basically survived an elephant

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attack, and you know, apparently
elephants attack you, you normally die.

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So it just made him, really
it made him rethink the whole you know,

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am I doing what I really want
to do? And he it was

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aged. I think he was in
his fifties, early fifties, and then

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he just he went off and decided
to explore a different path. And he's

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now got into travel writing and travel
photography and he finds that, you know,

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feeds his soul more than what he
was doing before. I mean,

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I suppose, you know, again, you could argue that he in the

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life before that give him a bit
more like leeway to do that, because

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I suspect you well, good money
from doing advertising. But yeah, his

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point was you shouldn't wait for the
elephant before he actually decided to do,

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you know, decided to do what
the things that you should be doing with

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your life. And another thing that
came up in the research was that you

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need to It's sort of the important
of accepting your own mortality. I mean,

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in our culture, we don't really
talk about death until it impacts us

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directly, you know, with a
family member or ourselves. We're coming to

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the end of our lives. And
there was a fantastic book by someone called

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Bronnie Ware and she was a palliative
nurse, so she was dealing with people

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in hospice who are dying, and
she wrote this best selling book that it

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was Lessons of the Dying basically,
and one of the greatest lessons she learned

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from people talking to them was that
the acceptance that we are going to die

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helps us to live more meaningfully now. And I thought that was quite such

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an interesting way of looking at it. I think it's very true, very

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true. Yeah, I do too, justin in fact, to that end,

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just briefly last year, I had
a woman who was an undertaker reach

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out to me to be on my
radio show, and for the longestime months

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I just let that request go.
I'm like, why would I want to

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talk with an undertaker? I'm about
passionate and purpose. This doesn't make sense.

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And then I finally figured it out. The reason purpose works in our

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life is because we have a limited
number of days on the planet. So

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it gives us a sense of urgency
and to fulfill and live fully every day.

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And so yeah, and you know, I'm you and I spoke earlier.

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But I'm completely convinced that my mother
would have lasted longer than her seventy

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three years had she had her own
been too intune with her own sense of

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ec guy, she didn't have something
that she was really living for. Yeah,

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you do you need something, don't
you? I mean, my two

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parents have both retired and they're quite
good. They keep they have lots of

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interests and things. I think it
helps a lot. I mean, my

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dad's one of the world's great enthusiac
it's almost to a comical degree. I

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remember one time I was walking along
a sidewalker a pavement and he was saying,

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just isn't this pavement laid beautifully?
And I was like, I think

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it's kind of ridiculous because it's like
this is just something you take regrandsed.

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But I thought it was quite nice
to have that sort of approach. I've

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to appreciate all the different things that
go into your life. I thought that's

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quite a good attitude. Actually,
it made me laugh. I do too,

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and I and I agree. You've
got something in the book about really

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taking pleasure in every detail to help
us live each day to the fullest and

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use all of our senses, even
in daily routines like walking down the sidewalk

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like you're talking about, and that
when we do so, that we really

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can get access to bringing previously monotonous
occurrences alive with meaning. I completely agree

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with that, Justin and I'm guilty
as charge for that, and I'm happy

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to be guilty of that. My
friends and clients say, you know,

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how can you enjoy so you know, really everything is really that great for

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you. And I'm like, yeah, I'm vertical, my eyes are open,

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my heart's beeeding. Life's pretty good. Yeah, it's a good attitude.

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I think, I think, and
I think that you've got you might

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have unconsciously already got it. Could
go I think they do, well,

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00:25:57.240 --> 00:26:00.200
I've got it there, but no, I think that's right. And I

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think. You know, we were
talking earlier about how you know, your

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00:26:02.680 --> 00:26:04.839
job might not necessarily be exactly what
you want to do, but if you

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can sort of work out the reason
for it, so you know, you

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know, you come home at night
and your little your little child gives you

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a hug and says they love you, you know, then that will it

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kind of all makes sense. So
when you're doing a repetitive job that's not

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and you're dealing with a horrible boss
or something, you can kind of think,

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okay, well, no, but
this is there's a reason behind this

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doesn't mean I have to do it
forever and I could try and look to

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00:26:25.200 --> 00:26:29.240
do something else, but it allows
you to kind of you know, get

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some get some enjoyment out of it. And the other thing that sort of

401
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springs to mind is the this the
Japanese tea ceremony, which I sort of

402
00:26:37.720 --> 00:26:41.480
mentioned I think in passing the book, And the idea of that is that

403
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it's a very ritualistic ceremony. They
take great and the people who go to

404
00:26:45.680 --> 00:26:51.519
the ceremony are sort of really encouraged
to be very present in the moment.

405
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And there's this phrase called which which
means one time, one encounters. So

406
00:26:56.680 --> 00:26:59.960
this conversation we are having now,
we can have another one in a week

407
00:27:00.319 --> 00:27:02.519
in a week's time, but it
would not be exactly the same. So

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00:27:02.599 --> 00:27:06.200
let's let's really focus in on what
we're what we're talking about, especially if

409
00:27:06.200 --> 00:27:08.079
you're face to face with someone you
know, really make the most of those

410
00:27:08.119 --> 00:27:11.720
moments and not just think, oh, well, you know, it's just

411
00:27:11.759 --> 00:27:15.079
another it's another day. Every day
is every day is different. So pebe

412
00:27:15.079 --> 00:27:18.039
you have that attitude you know,
life is happening now. I think that

413
00:27:18.039 --> 00:27:25.079
that that helps you to live with
more purpose and more intent. So yeah,

414
00:27:25.240 --> 00:27:27.640
and another little story in the book
was which when I was when I

415
00:27:27.640 --> 00:27:30.799
was writing, I was sort of
thinking, well, I was looking for

416
00:27:30.839 --> 00:27:33.359
examples of you know, each and
guy, and there was I read about

417
00:27:33.359 --> 00:27:37.920
this this this novelist, a Norwegian
novelist whose name now escapes me, but

418
00:27:38.720 --> 00:27:47.160
he he wrote very autobiographical novels basically, and this latest one was about was

419
00:27:47.240 --> 00:27:52.519
kind of based on his own experience
with his wife after having their fourth child.

420
00:27:52.640 --> 00:27:56.880
She she had a mental breakdown and
their marriage was sort of dissolving and

421
00:27:56.880 --> 00:28:00.839
everything was going horribly wrong. And
one day he was sort of he was

422
00:28:02.079 --> 00:28:06.480
changing the nappy if his young baby, and he sort of felt the weight

423
00:28:06.559 --> 00:28:10.799
of the nappy and just that sort
of that it seems a very very mundane

424
00:28:11.759 --> 00:28:14.559
exercise, you know, changing your
nappy, but just that he just thought,

425
00:28:14.559 --> 00:28:17.960
well, okay, even though things
are going horribly wrong, you know,

426
00:28:18.079 --> 00:28:22.000
my baby's okay. The bodily functions
are fine. You know, I'm

427
00:28:22.000 --> 00:28:25.799
doing my job as a dad.
I'm looking after my child, so I

428
00:28:25.799 --> 00:28:27.680
don't know, just little things like
that. It's a different way of looking

429
00:28:27.720 --> 00:28:33.039
at very, as you say,
mundane tasks and hopefully giving you a sense

430
00:28:33.079 --> 00:28:37.000
of you know, a sense of
purpose and feeling, you know, fulfillment,

431
00:28:37.079 --> 00:28:41.480
even when it's going to be something
that's quite small. Really absolutely,

432
00:28:41.480 --> 00:28:44.720
and that story is in your book. It's delightful, It's very delightful,

433
00:28:44.759 --> 00:28:49.559
and I completely resonate with it.
Well, let's talk about longevity justin One

434
00:28:49.599 --> 00:28:53.400
of the things that I've read about
is that longevity is associated with living.

435
00:28:53.799 --> 00:28:56.559
What's the right way to say,
living a nikky guy, discovering or being

436
00:28:56.599 --> 00:29:00.599
in your inky guy. What's the
right way pursuing ikey Guy? I don't

437
00:29:00.640 --> 00:29:03.920
really know. I've seen it written
in lots of different ways by different arrioters.

438
00:29:04.759 --> 00:29:10.599
I think living with guy, Yeah, maybe I think of pursuing it.

439
00:29:10.640 --> 00:29:12.559
I don't know why. I think
I feel like pursuing purpose maybe,

440
00:29:14.279 --> 00:29:18.160
but yeah, no, there is
there is a correlation between ikey guy and

441
00:29:18.240 --> 00:29:23.359
longevity. And one of the studies
that I read in research and but I

442
00:29:23.359 --> 00:29:26.640
don't think it actually made it into
the book. In the members they did

443
00:29:26.640 --> 00:29:32.039
this a university in Japan did this
huge study of fifty five thousand people,

444
00:29:32.119 --> 00:29:34.640
you know, so it's a really
big study of people age fought between forty

445
00:29:34.680 --> 00:29:37.880
and seventy nine, and they asked
them do you have ikey guy in your

446
00:29:37.880 --> 00:29:41.759
life? Alongside other questions about health
and diet, et cetera. But those

447
00:29:41.799 --> 00:29:47.240
who answered no, they didn't were
more likely to be unemployed, have poorer

448
00:29:47.240 --> 00:29:51.880
physical or mental health, and they
had a greater chance of suffering cardiovascular disease.

449
00:29:52.440 --> 00:29:56.480
So and the conclusion of this study
was that that they weren't show exactly

450
00:29:56.519 --> 00:30:00.920
how Iggy Guy links the health good
health and longevity, and they needed more

451
00:30:00.920 --> 00:30:03.680
investigation to that, but there did
seem to be a link, and they

452
00:30:03.720 --> 00:30:07.720
conclude one of the I remember that
one of the cloths was if they conclude

453
00:30:07.759 --> 00:30:10.880
that if you find joy in the
small things, you have the frame of

454
00:30:10.920 --> 00:30:15.319
mind to build a happi and active
life. So yeah, that's there's And

455
00:30:15.400 --> 00:30:21.799
we were talking before the show about
the Okinawa, which is this archipelago in

456
00:30:21.880 --> 00:30:25.880
Japan. It's a as a group
of small islands and it's one of the

457
00:30:25.920 --> 00:30:30.279
so called blue zones. I think
there's about five in the world where people

458
00:30:30.599 --> 00:30:33.799
they have a disproportionate number of people
who lived to the over the age of

459
00:30:33.799 --> 00:30:38.279
one hundred and they're still living active
and purposeful lives. I mean. Now,

460
00:30:38.480 --> 00:30:41.599
there are some amazing stories there.
You know. There was a one

461
00:30:41.680 --> 00:30:45.079
hundred year old fisherman who still three
times a week went out and caught fish

462
00:30:45.119 --> 00:30:49.799
for his family. There was a
karate master who's one hundred and two and

463
00:30:49.839 --> 00:30:56.079
he was still doing karate. You
know, extraordinary stuff. So again,

464
00:30:56.119 --> 00:31:00.240
there's been quite a lot of research
into the and there's there's other fact that

465
00:31:00.440 --> 00:31:03.880
that feed into their longevity. Their
diet. They have a plant based diet.

466
00:31:03.240 --> 00:31:07.559
They have this practice of only eating
until they're eighty percent four, which

467
00:31:07.599 --> 00:31:11.160
sounds very good idea, which I've
never managed to do. They have a

468
00:31:11.200 --> 00:31:14.559
sort of sense of moderation in terms
of the way they exercise, but no

469
00:31:14.759 --> 00:31:18.799
light exercise, physical activity more it's
more about mobility than going to the gym.

470
00:31:18.400 --> 00:31:23.720
And also there's a really strong cheerful
community spirit there as well, so

471
00:31:25.160 --> 00:31:29.119
that alongside this kind of this ekey
their ikey guy, that this inner drive

472
00:31:29.200 --> 00:31:32.880
to make the most of each day
that seems to contribute to their to their

473
00:31:32.920 --> 00:31:38.799
longevity. And we were talking about
your your chat with Peter Garrett recently because

474
00:31:38.799 --> 00:31:44.680
he was about the dangers of retirement
and really interestingly, in Okinawa they don't

475
00:31:44.880 --> 00:31:49.240
even have a word for retirement in
the local dialect, so that sort of

476
00:31:49.480 --> 00:31:52.480
that tells you something. Everyone there
they just keep going, you've got to

477
00:31:52.519 --> 00:31:55.759
do something, even if it's not
for money, you have to do something

478
00:31:55.880 --> 00:32:00.359
to give you a live purpose.
So yeah, so that they're said there

479
00:32:00.400 --> 00:32:02.680
is a link, but no one
quite knows what it is. Yeah,

480
00:32:02.759 --> 00:32:06.920
I like to think of it as
that there's back to what you said before,

481
00:32:07.000 --> 00:32:09.720
the reason for being right, there's
if you've got something where you can

482
00:32:09.720 --> 00:32:14.440
be of service to others, whatever
that is. That is a very compelling

483
00:32:14.559 --> 00:32:17.119
reason for being back to the idea
of retirement. It was it was Paul

484
00:32:17.119 --> 00:32:22.119
Garrett that I interviewed and we were
talking about the hazards of requirements. So

485
00:32:22.200 --> 00:32:25.960
I completely concur with that justin it's
there's so much we could say about that.

486
00:32:28.119 --> 00:32:31.119
So the community side that goes two
ways as well. Another thing that's

487
00:32:31.160 --> 00:32:35.880
interesting about okay, I I thought
was amazing. When you're born, there

488
00:32:36.319 --> 00:32:39.240
you are. They have this thing
called a MOE system and basically you are

489
00:32:39.279 --> 00:32:43.720
assigned a little club of friends from
the day you're born and those people will

490
00:32:43.720 --> 00:32:46.559
stay with you throughout your life.
So you know, so that I guess

491
00:32:46.599 --> 00:32:50.799
that gives the people who are looking
after your sense of purpose and also yourself.

492
00:32:50.839 --> 00:32:52.440
You know, some think that that
that's sort of communal element is quite

493
00:32:52.480 --> 00:32:55.680
important as well. It must help
your beats sense of well being when you've

494
00:32:55.680 --> 00:33:00.519
just got you've got someone on your
side. Yeah, so many beautiful concepts

495
00:33:00.839 --> 00:33:04.960
you've discovered and put in your book. Let's grab our last break here Justin

496
00:33:05.039 --> 00:33:07.599
if we can. I'm Alice Cortez, your host. We've been on the

497
00:33:07.680 --> 00:33:10.240
year with Justin Barnes, who has
produced more than seventy non fish books for

498
00:33:10.279 --> 00:33:15.039
a variety of leading publishers. He's
the author of IKEA Guy, Discover Your

499
00:33:15.039 --> 00:33:17.720
Reason for Being. He joins it
today from Hastings, England. After the

500
00:33:17.759 --> 00:33:21.359
break, we're going to talk about
seeking our EGA. Guy. Stay with

501
00:33:21.440 --> 00:33:45.240
us, We'll be right back.
Alice Cortez is a speaker and engagement and

502
00:33:45.319 --> 00:33:51.359
development catalyst. She designs and delivers
professional development, leadership and engagement workshops and

503
00:33:51.440 --> 00:33:55.240
can bring her expertise to your organization. She will help ignite meaningful development within

504
00:33:55.279 --> 00:34:00.359
your workforce that will increase employee engagement, performance and attention. To learn more

505
00:34:00.559 --> 00:34:06.039
or to invite Elise to speak to
your organization, please visit her at www

506
00:34:06.200 --> 00:34:10.440
dot elisecortes dot com. She would
welcome the opportunity to help get your employees

507
00:34:10.679 --> 00:34:22.920
working on purpose. This is working
on Purpose with Elise Cortes. To reach

508
00:34:22.960 --> 00:34:29.880
our program today, send an email
to a lease Alise at elisecortes dot com.

509
00:34:29.920 --> 00:34:32.960
Now back to working on Purpose.
Thanks for staying with us, and

510
00:34:34.039 --> 00:34:37.000
welcome back to working on Purpose.
If you're just tuning in. My guest

511
00:34:37.079 --> 00:34:39.760
is Justin Barnes, the author of
Eca Guy, Discover Your Reason for Being

512
00:34:40.039 --> 00:34:45.239
and also another seventy other nonfiction books
that he's done for a variety of leading

513
00:34:45.280 --> 00:34:49.679
publishers. After belatedly escaping the hustle
of London life, he now pursues his

514
00:34:49.800 --> 00:34:52.360
A Good Guy from a fifteenth century
house in Hastings Old Town on the south

515
00:34:52.400 --> 00:34:57.239
coast of England. I'm your host, Alis Cortes. I definitely have to

516
00:34:57.280 --> 00:34:59.519
come visit that. I'm telling you, Justin. I'm on my way.

517
00:35:00.599 --> 00:35:04.880
It's nice. It's been a big
change, love I bet, I bet,

518
00:35:05.000 --> 00:35:07.079
it's wonderful. And I have to
tell you I actually have descended on

519
00:35:07.119 --> 00:35:10.280
some of my guests that I've had
on the show from different parts of the

520
00:35:10.320 --> 00:35:13.960
world, so it really could happen. I could be on your doorsteps.

521
00:35:14.480 --> 00:35:19.519
We've got an Airbnb next door as
well, so there's all places. Okay,

522
00:35:19.599 --> 00:35:22.639
wonderful wonderful tea with you. Okay, well, let's let's start with

523
00:35:22.679 --> 00:35:25.000
this if we can. And you
know, I so much of the world

524
00:35:25.000 --> 00:35:30.000
that I focus on. Justin is
about the world of work because it comprises

525
00:35:30.480 --> 00:35:34.039
forty percent of our lives. And
therefore, if we get that right and

526
00:35:34.119 --> 00:35:36.760
well, then a cast case to
the rest of our lives. But you

527
00:35:36.840 --> 00:35:39.559
say in your book, and I
do agree that work isn't everything, and

528
00:35:39.559 --> 00:35:44.400
that you say the key is for
our work to represent just one among several.

529
00:35:44.440 --> 00:35:46.400
Eca guy in a rich tapestry that
gives meaning to your life. I

530
00:35:46.480 --> 00:35:51.760
love that you say more about that. Well, I think it's there's different

531
00:35:51.760 --> 00:35:53.920
aspects that I mean. I think
that's when I worked in an office and

532
00:35:54.519 --> 00:35:58.280
I worked for company, and I
thought, you know, I was I

533
00:35:57.840 --> 00:36:02.480
was the executive editor, seeing these
big books and things, and event after

534
00:36:02.519 --> 00:36:07.239
five or six years sort of I
left and went free lance. But I

535
00:36:07.239 --> 00:36:09.039
still thought, oh, you know, you sort of think you're very they

536
00:36:09.039 --> 00:36:13.440
will never survive without me, you
know, you get so invested in but

537
00:36:13.519 --> 00:36:20.480
actually know things, things do move
on, and I do think we can

538
00:36:20.519 --> 00:36:23.119
take you know, at the time, it seems so important everything And I've

539
00:36:23.119 --> 00:36:25.599
always been one of those people that
wants to do my best in everything I

540
00:36:25.639 --> 00:36:30.840
do. But but you do,
there's more to life than that. And

541
00:36:32.039 --> 00:36:36.719
I also recently my move the last
three years I moved from London to Hastings

542
00:36:37.960 --> 00:36:39.480
and one of the reasons was in
London it's you know, it's the capital

543
00:36:39.559 --> 00:36:45.559
city of England, and you know, it's very busy. It is expensive

544
00:36:45.599 --> 00:36:49.280
life there and coming down here gave
me the chance I could do the same

545
00:36:49.320 --> 00:36:52.599
work, but I have a bit
more disposal income, a bit more time

546
00:36:52.679 --> 00:36:57.079
to do other things as well.
And also it's a different life. It's

547
00:36:57.159 --> 00:37:01.880
much much more smaller community down here, so I feel like, you know,

548
00:37:01.920 --> 00:37:05.440
I've got more time to try and
do other things, and I'm not

549
00:37:05.440 --> 00:37:08.480
not just be focused on writing.
You know. Nowadays my day to day

550
00:37:08.519 --> 00:37:12.719
life is at home, so on
my own so I do need to do

551
00:37:12.760 --> 00:37:16.280
other things where I'm sort of meeting
other people and uh and yeah, and

552
00:37:16.400 --> 00:37:20.519
I'm sort of right, I'm my
own boss. So it's quite nice to

553
00:37:20.559 --> 00:37:22.440
just do things where I'm just in
the I'm just part of a team of

554
00:37:22.480 --> 00:37:27.639
people enjoying. I don't know,
an activity like I like sousa dancing,

555
00:37:27.679 --> 00:37:30.960
I do sous and dancing or whatever
you know, or we have We have

556
00:37:31.000 --> 00:37:37.280
a homeless charity down here over winter
and they provide an overnight place to stay

557
00:37:37.320 --> 00:37:40.079
for over three months in the coldest
part of the year and I go and

558
00:37:40.119 --> 00:37:44.559
do the breakfast down there or once
a week, and little things like that,

559
00:37:44.559 --> 00:37:49.039
those things, can you know,
they're quite They give me enjoyment,

560
00:37:49.239 --> 00:37:52.199
you know, So so I think
that that's the point I'm trying to get

561
00:37:52.199 --> 00:37:58.400
across. Slightly clumsily. It's beautiful. Well, you know, I have

562
00:37:58.559 --> 00:38:00.239
to ask you this, and because
I'm going to ask you, I'll do

563
00:38:00.280 --> 00:38:05.360
the same, but I'll reciprocate.
But what is your egy, guy,

564
00:38:05.840 --> 00:38:10.239
Justin, and how are you pursuing
it? I think, yeah, I

565
00:38:10.280 --> 00:38:15.519
think for me, it's about There
was a quite great quote in the book

566
00:38:15.559 --> 00:38:20.599
from another author I'd recommend on,
an guy called Ken Mogi, and he

567
00:38:20.719 --> 00:38:24.079
talks about the spectrum of small things. So when I was younger and I

568
00:38:24.119 --> 00:38:28.000
wanted to be a sportsman, I
wanted to be the best. I was

569
00:38:28.000 --> 00:38:31.320
a snooker player, which is a
bit like your billiards Paul, and I

570
00:38:31.320 --> 00:38:36.159
wanted to be the best player in
the world at that But that's if you

571
00:38:36.199 --> 00:38:38.960
have these sort of goals that are
so so big and distant, you know

572
00:38:39.119 --> 00:38:43.440
you've got to you need to enjoy
the process of getting there. And I

573
00:38:43.440 --> 00:38:45.599
think my problem was because I was
so stressed about. You know, when

574
00:38:45.719 --> 00:38:49.000
you're blame competitive sports, you know, you want to what you need to

575
00:38:49.039 --> 00:38:52.039
win, et cetera. And I
wasn't enjoying the process of actually doing the

576
00:38:52.039 --> 00:38:55.519
thing. I really I enjoyed when
I first started doing that, playing the

577
00:38:55.559 --> 00:38:59.639
game. I love playing the game, and you need to you need to

578
00:38:59.679 --> 00:39:04.280
maintain paint that. But yeah,
like I said, it's it's it's smaller

579
00:39:04.320 --> 00:39:07.440
things that you know. I still
I'm still ambitious with work I love doing.

580
00:39:07.800 --> 00:39:09.519
I mean, writing a book like
iky guys sort of fits in really

581
00:39:09.519 --> 00:39:13.800
well, because you know, we
talk about what you love, what the

582
00:39:13.800 --> 00:39:15.000
world needs, what you can be
paid for, what you're good at.

583
00:39:15.239 --> 00:39:19.199
Well, I'm supposed to be quite
good at writing. I can be paid

584
00:39:19.239 --> 00:39:23.079
for it. And I love learning
about new new things. And also I

585
00:39:23.119 --> 00:39:27.400
think, you know, it's something
that I generally think this this concept could

586
00:39:27.400 --> 00:39:30.519
help people. So that for me
is a really good example of work that

587
00:39:31.280 --> 00:39:35.199
fits in just what I could do. Not all my work is like that.

588
00:39:35.280 --> 00:39:37.000
I mean I do copywrights as well, which I also enjoy. But

589
00:39:37.800 --> 00:39:40.480
so you need a sort of I
say, it's like a sort of constellation

590
00:39:40.559 --> 00:39:44.760
of things. It's not just one. If you have one object. If

591
00:39:44.760 --> 00:39:46.960
you're dependent on one thing, it's
a bit like dependent on you know,

592
00:39:47.119 --> 00:39:51.480
when you know, when you're in
a relationship, if that goes if that

593
00:39:51.519 --> 00:39:54.440
goes wrong, or or you're dependent
on you need to have some backup.

594
00:39:54.519 --> 00:39:58.119
You need to have other things that
are going on in your life to help

595
00:39:58.159 --> 00:40:02.440
you spect, particularly in adversity.
I think, mm hmm, yeah,

596
00:40:02.519 --> 00:40:07.079
And we're gonna after I'll share what
I came up with from my eg guy

597
00:40:07.079 --> 00:40:09.119
here. I actually did this,
by the way, Justin. I have

598
00:40:09.400 --> 00:40:13.920
a program that I Yeah, I've
got a program that I that I conduct.

599
00:40:14.000 --> 00:40:17.159
It's called Viodely Inspired Living and Leading
from Purpose. And the last time

600
00:40:17.199 --> 00:40:21.639
we got together, we did this
exercise that I'm gonna we're going to queue

601
00:40:21.679 --> 00:40:24.320
up here for our listeners. And
so I did come up with my ekea

602
00:40:24.360 --> 00:40:27.440
guy. And this is what I
came up with here in terms of a

603
00:40:27.480 --> 00:40:30.800
statement. So this is it for
me, my eke guy that I'm pursuing,

604
00:40:30.960 --> 00:40:36.880
Justin is awakening people to discover their
passion and purpose and inspire them to

605
00:40:36.920 --> 00:40:40.039
pursue them mightily to make a contribution
that betters the world and is worthy of

606
00:40:40.079 --> 00:40:45.719
their one precious life. That's good
isn't that yummy? That's good, That's

607
00:40:45.840 --> 00:40:50.280
right, the sense of that Vindagama
thing, it totally is. And I

608
00:40:50.320 --> 00:40:52.920
do that through speaking. I do
it through the radio show. I do

609
00:40:52.960 --> 00:40:54.719
it through the programs that I deliver. I do it through my coaching.

610
00:40:55.239 --> 00:40:59.599
It's it's it's an amazing way to
get to live. I'd actually do it

611
00:40:59.639 --> 00:41:00.679
all over the place. I do
it in the grocery store when I'm talking

612
00:41:00.679 --> 00:41:06.960
to people. Nobody is safe justin
do you think as well? You know,

613
00:41:07.000 --> 00:41:08.719
we've talked a little bit about these
having these little you know, your

614
00:41:08.719 --> 00:41:13.400
friends say about how you have you're
sort of enthusiasts about a lot of things.

615
00:41:13.639 --> 00:41:15.920
I mean, for me, you
know, living down here where I

616
00:41:15.960 --> 00:41:17.199
live now, we have beautiful you
know, on the coast, you have

617
00:41:17.239 --> 00:41:22.280
beautiful big skies, and if I'm
having a bit of a bad day or

618
00:41:22.760 --> 00:41:24.599
just honestly, I could just go
and walk down to the to the seafront

619
00:41:24.880 --> 00:41:28.559
and just look at the sky and
see the clouds, the movement of the

620
00:41:28.559 --> 00:41:30.559
clouds. I think if you have
that attitude of just seeing, you know,

621
00:41:30.920 --> 00:41:34.360
seeing this little wonder in the world, I think that can help you.

622
00:41:35.599 --> 00:41:37.760
What about you, did you do
agree? I completely agree, that's

623
00:41:37.800 --> 00:41:42.039
how I walk through the world.
And my daughter, who's sixteen, has

624
00:41:42.119 --> 00:41:45.599
finally gotten to a place where she's
just simply accepted that's the way it's going

625
00:41:45.639 --> 00:41:47.000
to be. Mom, As I
was going to have rose colored glasses,

626
00:41:47.000 --> 00:41:53.760
she's always going to see a rainbow
everywhere she goes. It's okay, yeah,

627
00:41:53.840 --> 00:41:57.360
well, let's let's serve this up
here for our listeners. This is

628
00:41:57.519 --> 00:42:00.199
just where now we're getting really to
the yummy part of the whole thing.

629
00:42:00.239 --> 00:42:05.920
Not that the whole thing that's conversation
hasn't already been delightful. But you in

630
00:42:05.960 --> 00:42:09.719
your chapter of Finding your Eco Guy, you talk about this really great concept

631
00:42:09.719 --> 00:42:15.679
called soul storming, which I think
is just fantastic. And as I said,

632
00:42:15.719 --> 00:42:19.639
I did the exercise. So you
suggest we make four lists. One

633
00:42:19.679 --> 00:42:22.800
list is what we love, another
one is what can we be paid for,

634
00:42:22.960 --> 00:42:25.800
another one is what we're good at, and finally what the world needs

635
00:42:25.880 --> 00:42:30.320
and we're looking for. As you
say, cross pollination between those lists.

636
00:42:31.360 --> 00:42:36.559
Say more about how this process works
to distill it down. Well, so,

637
00:42:36.559 --> 00:42:37.440
soul storming, I was thinking about
it. I thought, well,

638
00:42:37.440 --> 00:42:39.639
you know, it's a bit more
than brainstorm, isn't it. It's not

639
00:42:39.760 --> 00:42:44.000
just like it's not just doing the
logical things. There's things that we're quite

640
00:42:44.000 --> 00:42:46.039
a rat you know, we're ration, we're not rational beings totally. There

641
00:42:46.039 --> 00:42:51.199
are things that just you know,
really appeal to us on a viceral level.

642
00:42:52.199 --> 00:42:53.840
So the idea is that you know, you write down your four lists

643
00:42:53.840 --> 00:42:58.000
and there's you know, there's no
wrong answers you can and you can sort

644
00:42:58.039 --> 00:43:01.320
of you make your voice and you
can see where where there's intersections across pollination.

645
00:43:01.480 --> 00:43:05.639
So you might have something that falls
between what the world needs and what

646
00:43:06.039 --> 00:43:09.239
you love, so that kind of
links into your mission. Or you might

647
00:43:09.320 --> 00:43:14.400
have something that that's between what you
can be paid for and what you're good

648
00:43:14.400 --> 00:43:15.880
at. So that is something you
potentially could be a professional for you.

649
00:43:17.480 --> 00:43:21.599
But you know, like I said, I think it's quite you'll find one.

650
00:43:21.719 --> 00:43:22.760
You might find, if you're lucky, one or two things that fit

651
00:43:22.840 --> 00:43:28.079
all for criteria. And that's kind
of the ikey guy by the definition of

652
00:43:28.119 --> 00:43:30.119
the diagram. But I think there's
a multiplicity of that. You know,

653
00:43:30.440 --> 00:43:32.599
I call it sort of a bank
of iky guy. There's all these sort

654
00:43:32.639 --> 00:43:37.599
of supportive it ikey guy knocking about
things that make your day to day life

655
00:43:37.639 --> 00:43:43.719
better. You know. Really,
here's a really random one. Since I

656
00:43:43.760 --> 00:43:46.239
did the book, We're great treat
tea drinkers in Britain. You know,

657
00:43:46.440 --> 00:43:50.559
I like my coffee, but I'm
also a tea drinker, and but most

658
00:43:50.599 --> 00:43:52.920
people have the tea with a tea
bag. But since I read about the

659
00:43:52.920 --> 00:43:54.760
sort of Japanese tea chomer, I
thought, no, I'm going to go

660
00:43:54.840 --> 00:43:58.679
back to having tea leaves. Make
it in a pop bre it properly takes

661
00:43:58.719 --> 00:44:00.840
five minutes. I do that now, especially because I work at home.

662
00:44:00.840 --> 00:44:04.800
It's quite a good way of just
making me stop in the day, just

663
00:44:04.840 --> 00:44:07.679
stop for a minute and you know, reflect a little bit. And you

664
00:44:07.719 --> 00:44:12.199
know sometimes when you're very busy,
just makes you just settle down a little

665
00:44:12.199 --> 00:44:16.159
bit and think about what you're doing. But yeah, so there are elements

666
00:44:16.159 --> 00:44:20.400
of like there's some really profound things
like the things the one you just talked

667
00:44:20.440 --> 00:44:23.760
about that's a really big, big
thing. But there's also there is that

668
00:44:23.840 --> 00:44:27.119
the other aspect of you know,
just needing to sit in the park and

669
00:44:27.159 --> 00:44:30.559
reflect for ten minutes every now and
then just to you know, those things

670
00:44:30.559 --> 00:44:32.639
are also important to us. So
I think they also add to your purpose

671
00:44:32.679 --> 00:44:37.599
because it gives you that chance to
sort of reflect, think creatively and sort

672
00:44:37.599 --> 00:44:44.039
of reinvigorate yourself for other activities.
So yeah, I can completely agree with

673
00:44:44.079 --> 00:44:46.760
that. It's sort of it's something
along the lines of meditation as well.

674
00:44:47.239 --> 00:44:50.599
And then the other thing that you
and I talked about, which I think

675
00:44:50.639 --> 00:44:54.159
is really important for us to share
with our listeners, is that when we

676
00:44:54.199 --> 00:44:58.440
all make these lists, that they're
not fixed, that we should go back

677
00:44:58.679 --> 00:45:04.000
and revisit and see if our goals
have changed or our vision for our lives

678
00:45:04.039 --> 00:45:07.199
have changed. I think that's such
an important point that you mentioned. Yeah,

679
00:45:07.239 --> 00:45:10.199
I think so, because we do
change. I mean, I think

680
00:45:10.760 --> 00:45:16.559
hope she was talking about when she
was in a in a meeting with all

681
00:45:16.599 --> 00:45:22.199
these top executives, how do I
get here? We all think that's like,

682
00:45:22.280 --> 00:45:24.559
you know, my life's gone completely. Although you can have a sense

683
00:45:24.599 --> 00:45:28.719
of purpose, you should you can. The nicely about it is that it

684
00:45:28.719 --> 00:45:31.079
can lead you towards light minded people, but then it might lead you in

685
00:45:31.119 --> 00:45:36.440
a different direction. So that's no, there's no problem in that. There

686
00:45:36.480 --> 00:45:39.559
was a there was a really interesting
thing again by this psychiatrist may Eco Camere

687
00:45:39.639 --> 00:45:45.199
and she was talking about finding value
in life depends less on whether every ambition

688
00:45:45.320 --> 00:45:51.159
is realized and whether you purposely take
the direction that reflects your true nature.

689
00:45:51.599 --> 00:45:53.480
And so you know, you might
make connections with like minded minded people,

690
00:45:53.480 --> 00:45:58.079
but then your life might go off
a sort of unexpected but sort of delightful

691
00:45:58.119 --> 00:46:01.159
tangent. So I I think that
that there's a sort of flexibility. It's

692
00:46:01.199 --> 00:46:05.760
not just like you know, you
pursue a burpos to the you know you

693
00:46:05.920 --> 00:46:08.000
set ten years ago. But if
you change, it's perfectly all right to

694
00:46:08.079 --> 00:46:10.920
change your change your route, if
that, if that's what you want,

695
00:46:12.519 --> 00:46:17.400
absolutely absolutely as life terms of additional
things to you that you need to embrace

696
00:46:17.559 --> 00:46:22.360
or address, sometimes those those big
whoppers that we encounter in life can help

697
00:46:22.400 --> 00:46:27.280
us discover a tremendous sense of purpose
or new ekey guide to pursue. So

698
00:46:27.519 --> 00:46:32.480
I completely agree the ongoing iteration of
who we can become is beautiful. Yeah,

699
00:46:34.000 --> 00:46:37.800
I agree. Well, we're getting
close to the end here, justin

700
00:46:37.880 --> 00:46:42.679
and I know you mentioned that you're
you're just finishing up a book called See

701
00:46:42.760 --> 00:46:45.960
Sue. Yeah about the concept is
you Sue? Say a little bit,

702
00:46:45.000 --> 00:46:47.599
just a little bit about that,
and then we'll need to close. Yeah,

703
00:46:47.679 --> 00:46:51.599
sure, See Sue. Yes,
it's a things concept, and it's

704
00:46:51.760 --> 00:46:58.480
it's kind of it's to do with
particularly use. It's about finding sort of

705
00:46:58.519 --> 00:47:02.800
hidden reserves beyond what you think you
can do, particularly in times of adversity.

706
00:47:04.440 --> 00:47:08.480
And Finland's is particularly associated is their
concept, But I mean, I

707
00:47:08.480 --> 00:47:10.719
think it's within all of us.
You know that you probably always had times

708
00:47:10.760 --> 00:47:14.519
in your life you think I could
never if you thought about it beforehand,

709
00:47:14.519 --> 00:47:16.519
I could never have coped the situation. But somehow you find some mental or

710
00:47:16.559 --> 00:47:21.559
physical reserves. But the idea of
CZ is you actually cultivate that, so

711
00:47:21.599 --> 00:47:25.360
you become more resilient, you're able
to go beyond your perceived limits in times

712
00:47:25.400 --> 00:47:30.800
of adversity, and also you sort
of develop a sort of problem solving agile

713
00:47:30.960 --> 00:47:34.679
action mindset. And actually, really
one of the experts I read on this

714
00:47:35.320 --> 00:47:38.559
subject sort of was compared to Ikey
Guy, and his idea was that,

715
00:47:38.679 --> 00:47:43.519
well, if Ikey Guy's about purpose, well is taking that purpose and actually

716
00:47:43.639 --> 00:47:46.400
acting upon it. So it's all
his idea was it actually takes it one

717
00:47:46.400 --> 00:47:52.480
step further. So, Yeah,
it's an interest. It's an interesting one.

718
00:47:52.760 --> 00:47:55.119
Yeah, I'll be happy to talk
to you about that. I was

719
00:47:55.159 --> 00:47:58.679
just going to say, you know
what this means, don't you. Justin,

720
00:47:58.920 --> 00:48:01.159
That means you have to get back
on your and skype with me over

721
00:48:01.159 --> 00:48:05.280
a mic and talk about that book
in the future. So I am going

722
00:48:05.360 --> 00:48:09.639
to come find you. In fact, we'll schedule that. Well. So

723
00:48:09.960 --> 00:48:14.440
here we're at the end of the
program already, Justin, is there anything

724
00:48:14.480 --> 00:48:19.840
you'd like to leave the listeners with
today? I noticed you asked this question

725
00:48:19.840 --> 00:48:22.320
always, so I did have a
little think, and there was just a

726
00:48:22.360 --> 00:48:25.880
quote from the book which I which
was from a nineteen sixty nine book called

727
00:48:25.960 --> 00:48:30.960
Ningen no iky Gay which means the
Meaningful Life, and it was written by

728
00:48:31.119 --> 00:48:37.519
one of the founders of the Japanese
Buddhist a Buddhist organization, and anyway,

729
00:48:37.800 --> 00:48:40.760
he said that a meaningful life is
one lived with a sense of fulfillment.

730
00:48:42.360 --> 00:48:45.760
A person who enjoys numerous contacts with
others, is constantly active and always looks

731
00:48:45.760 --> 00:48:51.400
forward to something, is mentally and
physically vigorous. Such vitality which makes life

732
00:48:51.440 --> 00:48:55.159
worthwhile is It's not shallow pleasure confined
to the level of consciousness. It is

733
00:48:55.280 --> 00:49:00.480
instead a profound, joyful awareness of
the innermost reality of life. I thought

734
00:49:00.519 --> 00:49:04.400
that was a good, good take
on what meaningful life is. Oh yeah,

735
00:49:04.639 --> 00:49:10.199
that would be my borrowed my borrowed
message. What a beautiful way to

736
00:49:10.239 --> 00:49:14.719
finish it was very moving and Justin, I'm so glad I found you and

737
00:49:14.760 --> 00:49:16.480
I so appreciate that you said yes, I'll come and talk with you.

738
00:49:16.760 --> 00:49:21.239
Thank you for sharing your gifts to
the world and with my listeners. It's

739
00:49:21.280 --> 00:49:23.800
been a pleasure to talk with you. Thanks for helping me through it here,

740
00:49:23.920 --> 00:49:28.599
so welcome. It's delightful listeners.
If you want to learn more about

741
00:49:28.639 --> 00:49:32.320
Justin Barnes and his mini books,
his numerous books, visit him at Justinbarnesmedia

742
00:49:32.440 --> 00:49:36.400
dot com. Let me spell that
for you because his first name is not

743
00:49:36.440 --> 00:49:43.000
spelled the way you might think.
Justin right jus t y N Barnes b

744
00:49:43.119 --> 00:49:46.880
A r n E Smedia dot com. We'll see you next week for another

745
00:49:46.920 --> 00:49:51.039
nourishing conversation. Until then, remember
that work is at least a third of

746
00:49:51.079 --> 00:49:59.559
our life, so let's work on
purpose. I hope you've enjoyed this week's

747
00:49:59.559 --> 00:50:04.559
program. Be sure to tune in
to Working on Purpose featuring your host Alis

748
00:50:04.639 --> 00:50:09.079
Cortes, each week on the Voice
America Empowerment Channel. This week, find

749
00:50:09.119 --> 00:50:12.159
your life's purpose at work.