Developing an Elite Mindset - Go All In

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What's working on purpose anyway? Each
week we ponder the answer to this question.

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People ache for meaning and purpose at
work, to contribute their talents passionately

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and know their lives really matter.
They crave being part of an organization that

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inspires them and helps them grow into
realizing their highest potential. Business can be

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such a force for good in the
world, elevating humanity. In our program,

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we provide guidance and inspiration to help
usher in this world we all want

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working on purpose. Now Here is
your host, doctor Elise Cortes. Welcome

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back to the Working in Purpose for
Olympics for training again this week, I'm

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your host, Doctor Release Cortes.
Join you live from Dallas, Texas,

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which is home base for me.
I've been tuning in for a while.

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You know. This program is a
thought leadership series that enlightens and inspires listeners

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with insights from distinguished business leaders and
subject matter experts. Our conversations are designed

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to elevate your thinking and entice you
to take a conscious and inspirational approach toward

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leadership and business. Before we get
on the program, I have two things

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to share with you, two pieces
of announcements. One September marks the launch

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of gusto Now, which is a
growth and transformation e learning platform dedicated to

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awakening, meeting passion, inspiration and
purpose in people, leadership and organizations.

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It features leadership development and other professional
development courses available to individuals and companies,

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and we do it in English,
Spanish and Portuguese. You can learn more

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about these courses at gustodashnow dot com. Secondly, I have to share with

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you my book has finally coming out
November seventeenth. It's on Amazon now.

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It's called Purpose Ignited How Inspirational Leaders
Ignite passion and Elevate cause you can pre

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order it there. And I really
wrote it to turn readers on and ignite

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their passion, inspiration, purpose,
to make a contribution worthy of their one

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precious life, and create leaders who
will radically improve the workplace as we know

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it. Okay, now for the
program this week, we have with us

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Robert Bruss, who is the founder
of go all In, the mission of

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which is to create a movement of
people who only know how to go all

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in. He also hosts his own
podcast called go all In, where he's

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conducted hundreds of interviews to learn how
people tell their stories of doing whatever it

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takes to break through and succeed in
every aspect of life. We'll be talking

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about his ten plus years of experience
in the Australian Navy and Army and his

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fifteen years of entrepreneurship and how that
transformed into who he is today, as

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well as learned about some of the
key elements he teaches in his Elite Mastermind

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course. He joins it today from
Australia. By the way, listeners and

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viewers, this is your lucky day. Rob is offering a thirty percent discount

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to his course for Working on Purpose. Listeners use the code WOP for Working

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on Purpose when you sign up.
Thanks for that, Rob, and welcome

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to Working on Purpose, Hilis.
It's great to be he thank you for

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that coined introduction. Absolutely, it's
so fun right we met thanks to good

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old social media. I'm so grateful
for that. Love when I get to

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meet people from around the world and
they share their thoughts and their convictions with

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us, and it's like being part
of one small, little connected planet.

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Yeah. Absolutely, and a fellow
podcasters and radio hosts are all cut from

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the same cloth, so it's really
fun. It makes it really easy to

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communicate as well, doesn't it though? Doesn't it though? Well? So

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for this first segment, Rob,
what I want to do for our listeners

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is I want them to better understand, as I have come to better understand

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a little bit about who you are
and how you built yourself into what you

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become today, because that gives us
a base to understand your offerings. So

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first I got to understand a little
bit about the fact that you spent ten

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years in the Australian military, and
of course we know fifteen years as an

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entrepreneur. So I want to first
understand, because I've never done anything in

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the military, how did your experience
in the military alter you or what did

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it do for you? Oh my
god. Ever since I was a little

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kid, I always wanted to be
in the army. And I grew up

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in just in suburban Sydney in Australia. But at the end of there was

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some good old Aussie bush and my
mates and I would always run around and

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play armies and throw rocks at each
other and do what little boys do at

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the end of the street in the
bush. And I don't think it's really

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any different for any other Western culture
in the world. For kids growing up,

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and even kids today do the same
things, even with all the screens

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and all the differences that they have, it still happens today. So when

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I was old enough, I kind
of I left school and I walked into

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the recruiting office and I asked them. I said, Hey, I want

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to be in the Army, and
the Navy guy behind the desk said,

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na, man, you don't want
to be in the Army, you want

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to be in the Navy. Come
and watch this video. He sat me

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down, watched the video. I
thought that was like pretty cool, And

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six weeks later I was in the
Navy at recruit school, wondering where all

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the guns were. And so in
hindsight, I look back at it,

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and that guy pegged me perfectly because
that's what his job was in recruiting.

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And I think I would have really
struggled in the Army going straight from school

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being a seventeen year old kid.
The Army was very different to the Navy.

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It was a lot harder, it
was physically different, it was mentally

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different. It required a different mindset, and I definitely definitely didn't have the

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maturity to actually handle that because by
the time I left the Navy and actually

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got into the Army. I actually
found it a bit difficult. It was

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like, okay, that was hard, and looking back, you know,

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I was a bit disappointed that I
ended up in the Navy. How that

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happened it sort of you know,
that happened so quickly. My head.

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My head was spinning right end.
But the thing is, I traveled the

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world, had an incredible job which
I absolutely loved doing combat system and I

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went everywhere the Australian Navy goes in
five years. That's actually why I got

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out. And there was nowhere else
to go. And I'd finished my posting

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on board a couple of ships that
I've been on and it was time to

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go ashore, go get promoted.
Then you come back and do it all

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again. And I was like,
well, do what again. I've been

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I've been in operations, I've been
on all the PRIs that I've been to,

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all the places. I think I
went to thirty five different foreign ports

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or forty ports or something like that
and just a short space of time,

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so it's an incredible amount of travel. And had a pocket full of money.

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I was with my mates all the
time and it was just an absolute

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blast. Was it was a party, you know, in direct to answer

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to your question, you know,
how did it change me? Well,

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it taught me how to party when
I was a young man, party to

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go along another party in front and
get good. Yeah, it is absolutely

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true what they say about sailors.
And I worked a lot with the American

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Navy as well, and the American
Navy is exactly the same as the Australian

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Navy. I worked a little bit
harder than we do, I have to

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say. The conditions and the pay
isn't as good as what the Australian Navy

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is, but the traits of sailors
at the same the world over, whether

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it's the British Navy, the Royal
Navy, the US Navy or the Australian

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Navy. Which is kind of fun. But once once I'd left the Navy

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and I was in the Army,
I had an incredible time there because it

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was in some ways and maybe your
listeners probably kind of won't like the idea

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of this, but this is why
I joined, right you join up to

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go to war. I joined the
Army. I went to recruit school,

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I went to the School of Infantry
and the day that I joined my battalion.

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They were packing their bags to go
to East Team Or and each Team

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Or ended up being the biggest combat
operation the Australian military had been involved in

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since the Vietnam War. And I
was like, like being conscripted. That's

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what it was, you know,
because you joined recruit school, school of

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Infantry straight to a battalion, straight
overseas on combat operations. And I got

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to do that. And in some
ways that was a blessing and a curse

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because by the time I'd come back
from that, it was like, well,

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what else is there now to do
in the Australian Army. I've been

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and this was before we were involved
in Iraq or Afghanistan or anything like that,

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and it was pre nine to eleven
as well, so it's a pretty

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interesting time in the Australian Defense Force
to be there. And when we got

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back, they said to me,
right, because we were not really budgeted

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to do anything like that, like
we'd just done. The Australian government said,

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there's no exercises, there's no anything
happening on. You're not going anywhere.

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So what we recommend you do is
either put your hand up for a

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bunch of different courses or go ahead
and try out for special Forces. And

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I was at the point in my
infantry career where I wasn't quite ready to

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do special Forces. I barely could
walk and talk infantry, never mind going

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for more elite type stuff. And
there's plenty of people that did that and

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can certainly do that, but it
just didn't feel right for me. So

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I pulled my hand up and went
to the parachute school and I got all

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my military free fall qualifications. And
that was just an incredible job because there's

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a huge amount of responsibility associated with
that. And you turn up to work

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in the morning, you look at
the boss and say, hey, mate,

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what are we doing today? Well, what do you think we're doing.

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You're at the parachute school. Go
get a parachute and we're going skydive

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it all day. It's job and
it was pretty cool. And I did

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that for a couple of years.
And I at the school there, just

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a member of the staff. And
the great thing about what I did was

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I never really had any responsibility because
I wasn't an instructor there. But what

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I would do is I would support
the instructors, so when they were learning,

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when courses came through and instructors were
learning how to be instructors. You

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would go and be the students for
them. Sometimes there'd be people coming through

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learning how to be tandem instructors,
and you'd be the tandem person. You

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jump out of the plane and put
in mistakes for them, and they'd have

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to fix the mistakes for you.
So I think I've got about forty or

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fifty tandem jumps under my belt something
like that. Sometimes that was a bit

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scary because you're completely out of control
and you're struck to another person, and

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you think of sky diving as going
for a tandem and having fun on the

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weekend with your mates and doing that. But after you do it over and

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over again and you're not in control
that it starts to get a little bit

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scary. But then you get some
great qualifications as well in the process.

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But unfortunately those qualifications don't transfer into
anything in the civilian world. So it

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took me a little while to transition. Like most people leaving the military,

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maybe I left a little bit earlier
than I should have. It took me

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about four or five years to properly
transition and to find myself, and I

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was a young man well, you
know, I was twenty twenty nine,

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twenty eight, twenty nine years old
by the time I got out, and

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I never I didn't really know who
I was as a person, and the

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military had shaped me. I'd grown
up in the military, and I really

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had to find myself and it did. It took a while. It took

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a while to not turn up five
minutes before everything, to be perfectly dressed,

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perfectly shaven, wearing all the right
clothes and doing all the right things.

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And people would look at that and
think, man, it's just like

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lower your intensity levels a little bit, rob low down. But that's what

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it helped me to be successful in
the military, and ultimately that's what helped

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me to be successful as an entrepreneur
as well. You know, what I

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think is what I appreciate about what
you just finished with was there's a notion

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of how hard it was to go
back to in the civilian world. I

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have had a people on my show
who talk about helping that transition because it

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is such a totally different space,
and I think a lot of us who

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have never served have no idea what
you went through. So I all the

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more applied what you have created with
your platform and your podcast and what you're

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doing your course to be able to
summon what you got from those experiences.

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I think it's phenomenal. And I
did hear you say and the introductory piece

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of your course that you've had quite
a few businesses over the years, some

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you said, we're dogs, and
some were incredibly successful. So just really

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quick, high level, a few
things that you learned all these fifteen years

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of being an entrepreneur. The number
one thing that I've taken away from it

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is money is something that you think
is a motivating factor that I discovered,

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and the number one thing that I
took away from it, I discovered that

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I actually feel the same whether I've
got no money in the bank account.

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And there's been more times than I
would care to remember that that's actually been

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the case because you risk everything right
and keep going to your breakthrough. But

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I really do feel the same whether
there's no money in the bank account or

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there's lots of money in the bank
account. And what I mean by that

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is my attitude and my approach to
my business and what it is that I'm

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doing doesn't change. If it's really
super success that I keep going and I

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double down on what it is that
I'm doing, and if it's not working

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for whatever reason, then I double
down and keep going and keep doing what

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I'm doing. So I learned early
on that money was actually something that was

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driving me, but I realized it
wasn't motivating me. It's such a difference

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there, because you have to eat, you've got to pay your rent,

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you've got to feed your children,
and you know you're going to buy clothes

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and just live. So you know
something that's driving you, but I was

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not motivated by it. And over
the years, the biggest thing that I've

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learned from all of the failures that
I've had and all of the things that

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have gone right at the same time, is the thing that I value the

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most is human connection. I love
people. I love seeing people succeed.

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I love delivering products and services in
the way that I say that I'm going

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to deliver, and I love seeing
other people succeed. There's nothing that gives

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me more joy or satisfaction in my
life than seeing somebody breakthrough and get on

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the other side and just win.
That's like Tony Roberts fist pumping moment for

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me. Absolutely. And you know, one of the things I love speaking

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of what you just said about the
meaningful connection. You say in your bio

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that you you are prone to be
found having a four hour, deep enriched

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conversation over a cup of coffee.
I love that. That's totally my jam

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too. So part of why I
wanted to have you on the show is

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you really to me represent I want
to say, bigger than life, but

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literally a walking human billboard for possibility
and going for it. And I'm always

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that's why I talk about this one
precious life. This is all we get.

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Let's go for it. So what
do you think? What are You've

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created something phenomenal in your go all
in platform. How do you think your

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military entrepreneur experiences have contributed to that
offering? Well, it's about potential,

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and when I created the goal in
brand, I was it's really it took

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me probably about thirty or forty podcasts
to really articulate what that actually meant.

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So because it's a bit of an
abstract concept and I knew in my minds

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I exactly what it was and exactly
what that meant, but the reality is

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it was pretty hard to articulate out
loud what it meant. And the way

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that I kind of arrived there,
and these are all the things that I

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took from being an entrepreneur and being
in the military, and I put it

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together and going all in on something
is part of the human experience. We

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all know what it feels like to
commit to something. We all also know

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what it feels like to over commit
to something, to publicly do that,

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and then to retract and then to
go back into your little over, into

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your little cave a little bit embarrassed. Where I committed to something, it

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didn't work out, I don't want
anyone to know about it. It's part

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of the human experience. And what
I recognized in doing that and understanding all

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of that constantly in my life.
It's about potential. Is if you ask

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yourself, are you really living up
to your potential? Or are you just

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operating at about ten percent of your
max? And when I ask myself that,

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I realized that I only operate at
about fifteen to twenty percent of my

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max on any one day because the
vast majority of what I do on a

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daily basis is automated. I operate
by way GARP, I go to the

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gym, I do exercising, I
eat some breakfast, sit down, I

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answer my email. I don't have
to think very hard about what it is

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that I do and what I ask
myself often, and I ask myself a

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couple of times a day, is
are you working on things that are closing

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the gap from where you are to
where you want to be? And if

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you're not, it means you're not
really living up to your potential. You're

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operating on autopilot, and maybe those
autopilot tasks should be handed off to somebody

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else so then you can find that
potential that you have. And everybody has

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that creative genius inside them, whether
that's in business, in art, in

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music, in acting in some form, everybody has that creative genius. And

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you never really get to discover that
creative genius unless you decide to go all

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in and unless you decide to free
yourself of the minutia and the automated task

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that you should hand off to somebody
else. That's kind of the culmination of

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everything that I've learned. Is in
the military as well. That's beautiful,

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Rob, I love it. I'm
so aligned with you on that. I'm

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so glad you're doing this work in
the world. It needs, we need

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it, So let's grab our first
break. On that note, I'm your

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host, doctor release Cortes. We've
been on the air with Rob Bruss,

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who was the founder of Go all
In, the mission of which is to

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create a movement of people who only
know how to go all in. You

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joined it today from Australia. We've
been talking a bit about his background and

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how to informed what he's created.
After the break, we're going to get

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into some of the key topics that
he teaches in his courses. Stay with

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us, we'll be right back.
Doctor Elise Cortes is a management consultant specializing

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in meaning and purpose and inspirational speaker
and author. She helps companies visioneer for

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greater purpose among stakeholders and develop purpose
inspired leadership and meaning infused cultures that elevate

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fulfillment, performance, and commitment within
the workforce. To learn more or to

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invite Elise to speak to your organization, please visit her at elisecortes dot com.

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Let's talk about how to get your
employees working on purpose. This is

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working on purpose with doctor Elise Cortes. To reach our program today or open

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a conversation with Alise, send an
email to a lease Alise at Elisecortes dot

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00:17:22.519 --> 00:17:33.000
com. Now back to working on
Purpose. Thanks for staying with us,

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and welcome back to working on purpose
if you're just joining us. My guest

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is Rob Russ. He's the founder
of go all in If, the mission

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of which is to create a movement
of people who only know how to go

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all in. He also hosts his
own podcast called go all In, where

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he's conducted hundreds of interviews to learn
how people tell their stories of doing whatever

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it takes to break through and succeed
in every aspect of life. I'm your

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host, Alise Cortes. So before
we get into the program piece of this

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rop, I think it would be
great for us to be able to just

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quickly go to your podcast, because
you're doing something in your podcast that I'm

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doing online, and that is I
am harvesting your knowledge and experience to fold

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into my being and make me a
better human being and a better consultant.

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So it seems like you're doing something
similar. So and I love the intensity

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of your show, right, So
you you have stories of I love how

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you say these are stories of unadulterated
failures and you for successes. And so

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that intensity and the vulnerability of your
platform is really compelling to me. Can

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you maybe just share a story or
some snippet of one that you had recently

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that really stuck for you. Yeah, absolutely, and thanks for the opportunity

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to do that. The one,
the one that I've got, I think

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we'll we'll just blow you away.
And it's about potential, it's about the

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topic we were talking about before the
before the break. So, uh,

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this fella, his name is Jason
Dan and he's a fellow infantry guy like

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me is. He's an ex soldier. In fact, he's an ex Special

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Forces soldier here in the Australian Defense
Force. He was a commando and he

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got out of the military a while
ago as well. And one of the

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things that Jace had always been into
was running. And as an infantry guide,

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you were always running. It's part
of what you do and in some

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ways what you do for living.
Vergers on being a professional athlete, because

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everything you do is centered around your
ability to do things physically. It's a

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very physical job. And Jace discovered
that he was really good at running marathons,

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and it turns out he was really
good at running ultra marathons, and

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in fact, he was so good
at running marathons and ultra marathons that he

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won the very first inaugural Red Bull
La Ultra and the Red Bull La Ultra

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Marathon takes place over five days in
the Himalayas up to seventeen thousand feet and

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it's five hundred and fifty five kilometers
of running and Jason won that race and

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it's a feat of human endurance that
you would just it's hard to describe what

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it is that he did because he
can barely describe it himself because he's one

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of those really quiet Australians and it's
like, come on, man, you've

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got to tell us this story.
Tell us, get this experience and share

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this experience with us. And I
really had to build a lot of rapport

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with Jase before I did the podcast
with him, to get to know him

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a little bit, because he's such
a humble guy and he's like, oh,

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yeah, I want it, Yeah, I ran a long way whatever.

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But when you hear the nitty gritty
of what it is that he went

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through, and you know you're not
supposed to run at seventeen thousand feet because

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the partial pressure of oxygen ups up
there is just not the same as what

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it is down here at ground level. When you take a breath up there,

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because the atmosphere is thinner, it's
like taking half a breath down here

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at sea level. And he was
running at altitude. He was falling behind

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the clock. He had to run
down some of these hills down from seventeen

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down to five thousand feet. They
have these crazy hallucinations in the middle of

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the night because they've been running for
days at a time. And he said,

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the white lines on the road,
the central dividers, look like cobra's

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coming up to try and attack him
at nighttime. And he's running and dodging

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these cobras, and the support crew
behind him are like, what are you

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doing? And he's like the stakes
all over the road, but now and

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as he's coming up to the end
of it, the really cool part of

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the story is what he did to
win and how he actually won. And

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they came to the last checkpoint and
he was in second place, and the

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guy in front of him was quite
quite a way in front of him,

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and they stop and they sleep and
they eat along the way, of course,

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and as he came in there,
one of his support crew said,

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Hey, the fella that's in front
of you he's eaten, and he's now

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asleep. And Jason kind of went, well, I'm not eating, I'm

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not stopping, and I'm not sleeping, and he kept running and he ran,

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he ran past, and he ended
up putting twenty kilometers between him and

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the other guy. By the time
the other guy I realized what was going

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on, he was twenty kilometers ahead. And then Jace felt like that he

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was being chased down for the last
day of the race, the last I

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think it was last seventy or eighty
kilometers or something like that. I can't

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remember exactly, but he felt like
he was being chased. So he kind

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of had that second win if youel
like if you could have a second win

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after all those kilometers, and he
made it to the end and he won

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the race. And it's that story
is a reminder of what you can do

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when you put your mind to something. Because it wasn't the physical thing that

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got him across the line shore that
was that's a big part of it.

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That's eighty five to ninety percent of
it. But the other part of it,

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the one hundred percent of it,
is your mind. You can't you

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can't do something like that unless you're
in the right headspace. And I remember

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asking him, you know, did
you think that you would ever be able

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to do something like that? And
he said no, I was at the

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two hundred and twenty two kilometer mark
and that's the furthest that I'd ever run.

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And I was like, well,
you have to do that again.

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How did you do that? And
he was like, well, I just

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kept on. I just I just
pressed on. And it's a great story

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because it's a story about the potential
of a human being and someone never really

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thought that they could do something like
that, and he never really went out

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there to win it. He just
went out there to do it, and

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he'd won it, and it was
like, oh my gosh, incredible story.

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Incredible story. I love that Rob
on a number of levels, but

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first and foremost, because I do
traffic and energy and inspiration, I know

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how important it is for us to
be inspired, for us to keep our

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hearts and minds healthy and fed with
stories of inspiration that show us what we

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can do and what we can be. So I love the idea that you're

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really I guess your trafficking and potential, that's what you're really doing. And

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the first module of your course is
about mindset, and I wanted you to

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distinguish that if you would, because
you see something pretty compelling on your website

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about that and when you just see
between average and an elite mindset, Will

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you do that for our listeners and
viewers today? Yeah? Absolutely. People

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ask me all the time. This
is kind of where it came from,

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is how do you do what it
is that you do? How do you

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how do you make all of this
happen? The reality is you just need

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a plan. But everyone's got a
plan. Plenty of people got a plan.

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They execute on their plan, it
still fails, and they don't get

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to where it is that they need
to be. They don't hit up against

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their targets. And if you're not
hitting up against your target, even if

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you've got a plan and you've got
goals and you've got all of those things,

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the chances are is that you haven't
got your mindset right. You just

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haven't got your head right. You
need to work on your headspace. And

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so I came up with a kind
of a list of things, and it

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puts down one side of the page. On the left side of the page

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is the way average people think about
things. And if you're missing your goals.

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It's maybe because you're thinking some of
these ways. And the people that

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hit their targets and meet the goals
and meet the expectations and move up to

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the potential and have an elite mindset. So an example is someone with an

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average mindset typically feel sorry for themselves
when things are going against them. They're

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like, oh, what is me? Poor me? Why can't everything work?

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WHI I'm trying so hard, it's
not happening. People with an elite

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mindset, on the other side of
that coin, are so focused on others

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that they don't have time to feel
sorry for themselves. So that's one example.

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Another example is someone with an average
mindset makes an excuse when things are

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not going their way, but someone
with an elite mindset just makes it happen.

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They go over, under, around, breakthrough whatever obstacles are placed in

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front of them, and they keep
forging forward. People with an average mindset,

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they typically wear their emotions on their
sleeves. But people with an elite

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mindset, what they do is they
never show weakness outwardly. And there's nothing

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wrong with being weak and being a
little bit vulnerable, but they don't show

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it. Outwardly. And what they
do is they have big, strong body

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language. You never see a footballer
go out onto the pitch first on the

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on game day and be like,
Oh, I'm scared, I'm going to

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get They're going out there, They've
got their pads on, they've got their

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helmets on. They got that.
They're ready to go. They've got big,

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strong body language, and they're ready
to get after it. They're ready

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to go for it. They're ready
to make it happen. They're not wearing

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their emotions on this sleep. So
I think it's just really important. I'll

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give that some context there for it
as well. So when it comes time

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to play the game on game day, you need to bring your a game

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and leave your emotions aside and concentrate
on your training and move forward. So

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there's a bunch of things in and
around average versus a leade mindset. And

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I know that people that are listening
to this and watching this, they would

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have some things where they go,
Okay, if I'm not feeling so good

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about something, am I feeling sorry
for myself? Or should I just pick

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myself up, dust it off,
pick it up, and just keep moving

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forward and going forward. And I
think intuitively, we know the difference between

409
00:26:38.759 --> 00:26:41.960
average and aly. I think so
too, but it's good to have it

410
00:26:42.000 --> 00:26:47.200
distinguished. Now, another thing that
you do that I think is really compelling

411
00:26:47.240 --> 00:26:49.640
because, as I say, I
traffic an energy and a lot of energy

412
00:26:49.640 --> 00:26:55.160
for me is motivation. And you
talk about you distinguish the truth about motivation

413
00:26:55.279 --> 00:26:57.960
in your program. So give us
a snippet of that. Yeah, that's

414
00:26:59.000 --> 00:27:00.400
a great question, and that's a
really important topic. And I want to

415
00:27:00.440 --> 00:27:03.480
clear something up for the people that
are listening, because they might be going,

416
00:27:03.640 --> 00:27:07.480
well, it's easy for you rob
you're in the military for ten years,

417
00:27:07.279 --> 00:27:11.799
you are just one of those motivated
military guys. But the reality is,

418
00:27:11.880 --> 00:27:14.839
if you talk to anybody that's been
in the military, some of the

419
00:27:14.839 --> 00:27:18.000
people are in the military are the
most unmotivated, undisciplined people that you've ever

420
00:27:18.119 --> 00:27:23.119
encountered in your entire life. And
there's far more motivated and disciplined people in

421
00:27:23.240 --> 00:27:27.640
business and the corporate world than there
is a military. Because the fact the

422
00:27:27.680 --> 00:27:32.960
military rules with a carrot and a
stick. They're like, you need to

423
00:27:33.000 --> 00:27:36.640
be here at this time, in
this uniform, in that heart, or

424
00:27:36.640 --> 00:27:41.519
else. So you can't live your
life in a place of or else.

425
00:27:41.960 --> 00:27:45.759
What you need to do is you
need to find the motivation and the discipline

426
00:27:47.079 --> 00:27:51.759
within yourself. And it's motivation that
gets you started, and it's discipline that

427
00:27:51.880 --> 00:27:56.680
will keep going. But if you're
not focused on your goals and you don't

428
00:27:56.680 --> 00:28:00.000
have a plan, all the discipline
in the world is not going to help

429
00:28:00.000 --> 00:28:03.039
help you to achieve what it is
that you need, because as soon as

430
00:28:03.079 --> 00:28:07.160
the going gets a little bit tough, you'll let yourself off the hook.

431
00:28:07.599 --> 00:28:10.880
When you make a declaration to the
world that you've got to go all in,

432
00:28:11.160 --> 00:28:15.000
that feels really good. Then you
start and the minute it gets a

433
00:28:15.039 --> 00:28:17.319
little bit hard, you're like,
all right, I've just got to push

434
00:28:17.319 --> 00:28:18.799
through this bit. I knew it
was going to be hard. You're pushing

435
00:28:18.799 --> 00:28:22.119
and pushing, and then tomorrow it
gets harder and it gets harder again.

436
00:28:22.640 --> 00:28:26.640
Discipline is not going to keep going
there. What you need is you need

437
00:28:26.680 --> 00:28:30.079
a dedicated plan. You need the
right time management, you need to know

438
00:28:30.160 --> 00:28:33.720
what to focus on. You need
routines and habits of success. If you

439
00:28:33.720 --> 00:28:37.519
don't have the combination of those things, all the discipline in the world is

440
00:28:37.559 --> 00:28:42.000
not going to keep you moving forward. But in times of in times of

441
00:28:42.279 --> 00:28:48.279
short, intense periods and we all
have those throughout our day where distraction might

442
00:28:48.319 --> 00:28:52.119
creep in. You need to know
that I've got the discipline to not allow

443
00:28:52.160 --> 00:28:56.759
that distraction to creep into my day, and I can use my discipline right

444
00:28:56.799 --> 00:29:00.519
now to keep moving forward and keep
me closing your gap from where I am

445
00:29:00.559 --> 00:29:03.200
to where I want to be.
If you don't use your discipline at the

446
00:29:03.279 --> 00:29:07.119
right times, then you'll let yourself
off the hook. And it's like arts,

447
00:29:07.240 --> 00:29:10.799
right Obviously, that chocolate biscuit,
it's not such a big idea,

448
00:29:10.960 --> 00:29:14.039
a big deal, you know's what's
the big idea of, you know,

449
00:29:14.240 --> 00:29:18.119
stopping myself having something pleasurable in the
day anyway, But it's the discipline that

450
00:29:18.119 --> 00:29:21.359
will stop you from eating that chocolate
biscuit and stop you from being naughty.

451
00:29:21.759 --> 00:29:25.119
And we're all naughty throughout the day, and that's where discipline really comes in.

452
00:29:25.160 --> 00:29:27.200
But discipline is not going to help
you hit your targets or achieve your

453
00:29:27.200 --> 00:29:30.559
goals. You need a plan to
do that. I wonder if that's what

454
00:29:30.599 --> 00:29:33.880
you mean then, right, because
you say I was very fascinated by your

455
00:29:33.880 --> 00:29:38.039
stance that a focus on our goals
can actually be a form of self sabotage.

456
00:29:38.559 --> 00:29:44.039
Oh yeah, absolutely, that's fascinating. Yeah. I've worked with with

457
00:29:44.359 --> 00:29:47.759
lots and lots of clients over the
years in and around this particular topic,

458
00:29:48.160 --> 00:29:52.599
and part of it is what I'm
not a really big fan of the word

459
00:29:52.640 --> 00:29:59.440
goal. I prefer high definition destination. And I borrow that. We say

460
00:29:59.440 --> 00:30:03.640
it again, that's so much better
high definition destination. And I'm borrowing that

461
00:30:04.160 --> 00:30:07.279
from an American company called after Burner. So these guys are a bunch of

462
00:30:07.279 --> 00:30:12.400
ex fighter pilots and they use a
methodology called flawless execution. And flawless execution

463
00:30:12.920 --> 00:30:18.240
is the way fighter pilots actually go
out and fly their jets right and get

464
00:30:18.279 --> 00:30:19.960
things done, and they have a
ninety eight percent mission success rate when they

465
00:30:21.079 --> 00:30:23.680
use this model. So fighter pilots
just imagine they don't rock up to work

466
00:30:23.720 --> 00:30:26.200
and we say, hey, heyles, where are we going in our one

467
00:30:26.279 --> 00:30:30.000
hundred million dollar jet today? And
you go, I don't know, Let's

468
00:30:30.039 --> 00:30:33.000
just go over there and drop a
bomb over there. No, there's a

469
00:30:33.079 --> 00:30:37.160
detailed planning, briefing, and executing
in a debriefing process that they go through,

470
00:30:37.400 --> 00:30:41.000
and that's the methodology that they use, which is called flawless execution.

471
00:30:41.640 --> 00:30:47.319
And what they do is they set
the high definition destination. That's the goal,

472
00:30:47.480 --> 00:30:51.640
that's the target. And you can
use this same methodology in your life.

473
00:30:51.680 --> 00:30:53.640
What is your high definition destination?
All right? I don't know exactly

474
00:30:53.640 --> 00:30:56.319
what it is. Now. I
need to create a plan, need to

475
00:30:56.359 --> 00:31:00.880
brief the plan, need to go
and execute it. Between the execution and

476
00:31:00.920 --> 00:31:03.200
completion, I need to X gap
to understand where I am in relation to

477
00:31:03.240 --> 00:31:06.640
where I said I was going to
be. And then on completion, I

478
00:31:06.680 --> 00:31:08.759
need to debrief myself to make sure
I've got the lessons learned. I know

479
00:31:08.839 --> 00:31:11.720
exactly how I achieve that. What
did I do right? What did I

480
00:31:11.759 --> 00:31:15.839
do wrong? What can I change? What do I need to do?

481
00:31:15.200 --> 00:31:21.160
So if you spend too much time
looking at your goals and looking at that

482
00:31:21.240 --> 00:31:26.000
high definition destination, then what you'll
do is forget about how it is that

483
00:31:26.039 --> 00:31:30.880
you're going to get there. That's
why using a methodology like flawss execution is

484
00:31:30.920 --> 00:31:33.319
a great way to stop you focusing
on the goal. You set the goal,

485
00:31:33.440 --> 00:31:37.319
you set the target, and then
you spend ninety five percent of your

486
00:31:37.319 --> 00:31:40.839
time working towards that target, and
every now and then you look up and

487
00:31:40.880 --> 00:31:42.680
out at what it is that you're
doing and where you're going. But the

488
00:31:42.759 --> 00:31:45.559
vast majority of the time when you're
trying to achieve the goal, you're looking

489
00:31:45.599 --> 00:31:49.440
down and in. And I love
the idea of that because what that does

490
00:31:49.559 --> 00:31:52.480
is it allows you to eat that
elephant one byte at a time. Because

491
00:31:52.880 --> 00:31:56.400
usually the goals that we set for
ourselves are quite big. So if you

492
00:31:56.480 --> 00:32:00.759
can just focus on the day to
day activities and don't look up at that

493
00:32:00.880 --> 00:32:04.720
giant goal that you've gotten, too
often you want to be distracted by,

494
00:32:04.839 --> 00:32:06.839
oh my god, that's such a
big goal, how am I going to

495
00:32:06.880 --> 00:32:08.039
get there? How is that going
to happen for me? What you're doing

496
00:32:08.119 --> 00:32:13.039
is you're focusing on one foot in
front of the other and moving yourself closer

497
00:32:13.079 --> 00:32:16.160
to that target at every moment of
every day. I like it and I'm

498
00:32:16.160 --> 00:32:20.519
totally I wrote that down high definition
destination. I love it. That's I'm

499
00:32:20.559 --> 00:32:23.119
totally changing my language. Thanks for
that. Rob. Let's grab our last

500
00:32:23.119 --> 00:32:27.039
break. EMILYE. Cortez, your
host. We're on the air with Rob

501
00:32:27.119 --> 00:32:29.680
Russ. He's the founder of Go
all In, the mission of which is

502
00:32:29.720 --> 00:32:31.240
to create a movement of people who
only know how to go all In.

503
00:32:31.559 --> 00:32:35.160
You joined it today from Australia.
After the greak, we're going to hear

504
00:32:35.200 --> 00:32:37.680
a bit more about his program.
Stay with us, we'll be right back.

505
00:32:38.319 --> 00:32:45.279
Doctor release Cortes is a management consultant
specializing in meaning and purpose and inspirational

506
00:32:45.319 --> 00:32:51.079
speaker and author. She helps companies
visioneer for greater purpose among stakeholders and develop

507
00:32:51.160 --> 00:32:58.640
purpose inspired leadership and meaning infused cultures
that elevate fulfillment, performance and commitment within

508
00:32:58.680 --> 00:33:02.319
the workforce. To learn more or
to invite Elise to speak to your organization,

509
00:33:02.640 --> 00:33:07.680
please visit her at elisecortes dot com. Let's talk about how to get

510
00:33:07.720 --> 00:33:19.759
your employees working on purpose. This
is working on Purpose with doctor Elise Cortes.

511
00:33:20.200 --> 00:33:23.119
To reach our program today or open
a conversation with Alise, send an

512
00:33:23.160 --> 00:33:31.240
email to Alise Alise at elisecortes dot
com. Now back to working on purpose.

513
00:33:38.200 --> 00:33:40.599
Thanks for stating with us, and
welcome back to working on purpose.

514
00:33:40.640 --> 00:33:44.359
If you're just tuning in, my
guest is Rob Russ. He's the founder

515
00:33:44.400 --> 00:33:46.119
of Go In, the mission of
which is to create a movement of people

516
00:33:46.119 --> 00:33:50.519
who only know how to go all
in. He also hosts his own podcast

517
00:33:50.599 --> 00:33:53.559
called go all In and He's conducted
hundreds of reviews to learn how people tell

518
00:33:53.599 --> 00:33:58.160
their stories doing whatever it takes to
break through and succeed in every aspect of

519
00:33:58.240 --> 00:34:01.480
life. I'm your host, doctor
release has so a few more questions about

520
00:34:01.480 --> 00:34:05.519
the program that I have some other
questions about what you're up to in all

521
00:34:05.519 --> 00:34:08.559
this work. Here. I want
to talk about time management and accountability because

522
00:34:08.639 --> 00:34:14.679
I'm always amazed at the difference in
what really extraordinary people get done in twenty

523
00:34:14.719 --> 00:34:17.199
four hours and what I get done. So what can you tell us about

524
00:34:17.239 --> 00:34:22.039
that? First of all, you
need to know what you're spending your time

525
00:34:22.079 --> 00:34:25.280
on. And I think it's a
little bit of a It's a bit of

526
00:34:25.480 --> 00:34:29.400
an abstract concept, to be honest. It's like, I don't know what

527
00:34:29.440 --> 00:34:31.000
I spend my time on. I
wake up in the morning and I do

528
00:34:31.159 --> 00:34:36.920
my thing. But how much time
are you actually spending on the activities that

529
00:34:37.000 --> 00:34:39.760
are going to move you closer to
your actual goals? And I really believe

530
00:34:39.800 --> 00:34:43.639
that when somebody says to me,
I'll rob, well, I need a

531
00:34:43.719 --> 00:34:46.519
hand with my goals, I need
a hand with my targets. Can you

532
00:34:46.559 --> 00:34:50.639
help me to do this? The
very first thing that comes out of my

533
00:34:50.760 --> 00:34:53.280
mouth used to be. Yeah,
sure, I can help you. But

534
00:34:53.400 --> 00:34:58.960
now what i'd say is, what
is it that you're doing today that's moving

535
00:34:58.960 --> 00:35:02.440
you closer to those targets? Oh
well, you know, I kind of

536
00:35:02.840 --> 00:35:07.280
haven't got there because of a B
or C. And all the excuses will

537
00:35:07.280 --> 00:35:10.920
come out, and it's funny how
quickly the excuses come out. The next

538
00:35:10.920 --> 00:35:15.280
thing that I ask somebody is to
show me their calendar. Give us a

539
00:35:15.280 --> 00:35:17.719
look at your calendar, show me
your phone, show me whatever calendar app

540
00:35:17.719 --> 00:35:22.760
that you use, and let's have
a look. If you've got half hour

541
00:35:22.000 --> 00:35:27.320
or fifteen minute blocks blocked out on
your calendar, and is it blocked out

542
00:35:27.400 --> 00:35:30.679
from the time you wake up to
the time you go to bed, including

543
00:35:30.719 --> 00:35:34.119
your downtime, you're eating time,
your family time, All of those things

544
00:35:34.480 --> 00:35:37.639
need to be blocked out in your
calendar. If you're not in control of

545
00:35:37.679 --> 00:35:44.360
your time, time is in control
of you, and there is no hack.

546
00:35:44.800 --> 00:35:49.480
The hack is get your calendar out
and allocate the time that you think

547
00:35:49.519 --> 00:35:52.599
you need to the activities that you
know that you should be doing. If

548
00:35:52.599 --> 00:35:57.079
social media is a problem from you, take Facebook and Instagram off your phone,

549
00:35:57.239 --> 00:35:59.679
just let them on your computer.
And if you need a little breakthrough

550
00:35:59.719 --> 00:36:01.480
the day, Go and just look
at your computer for five minutes. Use

551
00:36:01.519 --> 00:36:05.639
that as your break. But don't
be distracted by your phone. You know,

552
00:36:05.800 --> 00:36:09.239
statistically, and you would know this
at least from working with clients,

553
00:36:09.320 --> 00:36:14.079
Statistically, we touch our phones one
hundred and sixty eight times an hour.

554
00:36:14.800 --> 00:36:19.239
It's a massive massiveness. Yeah,
And so think about it. If somebody

555
00:36:19.360 --> 00:36:22.800
sends you a text message and you
peck out a response to that, you

556
00:36:22.800 --> 00:36:25.719
know you're typing. That's you touching
your phone one hundred times with those characters,

557
00:36:25.840 --> 00:36:30.440
right. But then you open Facebook
or Instagram, or you're looking at

558
00:36:30.480 --> 00:36:32.360
something on YouTube or TikTok or something
like that, and you're scrolling like a

559
00:36:34.000 --> 00:36:37.159
just like a mindless zombie. That's
a massive distraction to you, and it

560
00:36:37.239 --> 00:36:43.639
takes you Scientifically, Science says that
it takes you about twenty minutes to get

561
00:36:43.679 --> 00:36:46.199
into the groove of something. So
once you're starting to focus your attention on

562
00:36:46.239 --> 00:36:50.840
things, but then the alerts on
your phone go off, where your email

563
00:36:50.880 --> 00:36:53.280
goes off, or the phone rings, or somebody comes over and invades your

564
00:36:53.280 --> 00:36:58.880
cubicle. There's a bunch of things
that happen that stop you from moving forward.

565
00:36:59.119 --> 00:37:01.199
And all of these things go to
the very heart of time management,

566
00:37:01.519 --> 00:37:05.719
and if you get control of all
of these things, then you'll be in

567
00:37:05.719 --> 00:37:08.800
control of time and that's how you're
able to achieve more. And I always

568
00:37:08.800 --> 00:37:14.400
ask myself the question when I'm about
to start an activity, is this activity

569
00:37:14.800 --> 00:37:21.320
related to making money? Is this
activity related to moving closer to the goal

570
00:37:21.440 --> 00:37:22.880
that I've set for myself? And
if it is, I do it.

571
00:37:22.920 --> 00:37:25.880
If it's not, I sit back
for a second and say, well,

572
00:37:27.000 --> 00:37:29.920
should I be handing this off to
a member of my team, or should

573
00:37:29.960 --> 00:37:32.400
I be giving this to somebody else, or should I be finding somebody that

574
00:37:32.519 --> 00:37:37.039
can do this task for me?
And I work really methodically like that,

575
00:37:37.199 --> 00:37:42.239
and I block out my calendar in
half hour blocks. I find that that

576
00:37:42.320 --> 00:37:45.320
works for me. But I do
that on a Sunday evening. My week

577
00:37:45.360 --> 00:37:52.760
starts at Sunday evening at eight o'clock. I'm really I'm ultra ultra militant about

578
00:37:52.840 --> 00:37:55.280
doing that because I want the first
half of my week. And sometimes it's

579
00:37:55.280 --> 00:37:58.920
impossible to do right because I don't
know what's going to happen on Thursday or

580
00:37:58.960 --> 00:38:00.960
Friday. On Sunday nine at eight
o'clock, So what I do is I

581
00:38:01.039 --> 00:38:05.719
just do Monday, Tuesday and half
of Wednesday, and I'll leave myself the

582
00:38:05.760 --> 00:38:07.599
flexibility to go, Okay, the
back half of the week is going to

583
00:38:07.599 --> 00:38:10.239
look like this, and I give
myself that opportunity. What you've got to

584
00:38:10.280 --> 00:38:14.079
do is you've got to find what
works for you. But once you get

585
00:38:14.079 --> 00:38:16.599
control of time, and once you
get control of your calendar, and it's

586
00:38:16.599 --> 00:38:21.360
such an unbelievably simple thing to do, you'll find that things start to fall

587
00:38:21.360 --> 00:38:25.360
in the place for you pretty quickly. I really appreciate that I have fallen

588
00:38:25.400 --> 00:38:30.840
off so of calendaring my time,
and I do do it a little bit

589
00:38:30.880 --> 00:38:35.719
more haphazardly on my paper calendar,
but there was a time when I did

590
00:38:35.760 --> 00:38:37.840
exactly what you're saying and I did
get better results. So already I'm learning

591
00:38:37.840 --> 00:38:43.079
from you and being contributed to layers
with thank you, Rob. And speaking

592
00:38:43.079 --> 00:38:45.079
of that, there's two other things
they definitely want to make sure and ask

593
00:38:45.119 --> 00:38:47.719
you before we run out of time
and it goes so fast. You talk

594
00:38:47.840 --> 00:38:52.199
about habits and routines, and that's
part of what you were just talking about

595
00:38:52.239 --> 00:38:53.880
there, But can you say a
little bit more about why they're important and

596
00:38:53.920 --> 00:38:58.800
how we can steward them. Yeah. Absolutely, and it's a really great

597
00:38:58.840 --> 00:39:01.679
point because it ties into time management. Yeah. You know, there's a

598
00:39:01.679 --> 00:39:05.719
lot of people out there in the
NLP and they look at the patterns of

599
00:39:05.800 --> 00:39:08.320
behavior and how do I speak?
And what's his body language? Is it?

600
00:39:08.599 --> 00:39:12.920
You know, is he somebody who
learns orally or is he a visual

601
00:39:12.960 --> 00:39:16.000
person? All of those things there
go to the very heart of habits and

602
00:39:16.519 --> 00:39:22.800
the way that you actually behave and
you need to develop habits and routines of

603
00:39:22.880 --> 00:39:27.920
success. There's a really famous American
ex Navy seal. His name's Jocko Willing.

604
00:39:28.039 --> 00:39:31.679
You might have heard of Jocko and
so Jocko's an ex seal commander from

605
00:39:31.679 --> 00:39:35.320
the Battle of Ramadi in two thousand
and six, two thousand and seven,

606
00:39:35.559 --> 00:39:39.280
and he's really popular as this great
podcast about war stories and all sorts of

607
00:39:39.320 --> 00:39:44.239
great interviews and things like that.
And he takes a photo of his watch

608
00:39:44.679 --> 00:39:49.199
at four o'clock in the morning and
anywhere between four and no really no later

609
00:39:49.239 --> 00:39:52.519
than about four point thirty in the
morning. And every morning he takes a

610
00:39:52.519 --> 00:39:53.920
photo of his watch. Is like
time to get up, time to get

611
00:39:53.920 --> 00:39:58.519
after it. And that's his routine. And people ask him all the time,

612
00:39:58.599 --> 00:40:00.639
dude, you've got to stay in
bed longer, aren't you tired?

613
00:40:00.719 --> 00:40:01.400
And he's like, well, I
go to bed a bit earlier, So

614
00:40:01.400 --> 00:40:04.920
I get up earlier. It's all
right, And I do my workout on

615
00:40:04.960 --> 00:40:08.400
the front half of my day because
my day gets so busy that I have

616
00:40:08.559 --> 00:40:12.800
these intentions to go and do some
exercise in the middle or the end of

617
00:40:12.800 --> 00:40:15.079
the day, but it just never
get there. And by the time I

618
00:40:15.119 --> 00:40:16.039
get there, I'm too tired to
do it. So the first thing that

619
00:40:16.119 --> 00:40:19.280
I do in the morning is I
get out of bed, I have a

620
00:40:19.320 --> 00:40:22.000
drink of water, and I get
started and I do my workout, and

621
00:40:22.000 --> 00:40:25.800
I make that happen, that that
I arrived there and happens for me.

622
00:40:27.159 --> 00:40:32.639
Routines and habits of success like that
are the very foundational pieces of you moving

623
00:40:32.679 --> 00:40:36.159
forward and closing the gap from where
you are to where you want to be.

624
00:40:36.599 --> 00:40:40.639
And I think it's really hard to
articulate why we don't do it and

625
00:40:40.679 --> 00:40:45.679
why people don't have these routines,
and they're kind of all over the place.

626
00:40:45.079 --> 00:40:47.320
Why don't you do that thing?
Why don't you get up and exercise,

627
00:40:47.320 --> 00:40:50.079
Why don't you do that? I
don't know. I just couldn't be

628
00:40:50.119 --> 00:40:53.360
bothered with it. But actually,
every single person on the planet has a

629
00:40:53.440 --> 00:40:59.400
routine. Every single person on the
planet has different habits. Whether those habits

630
00:40:59.400 --> 00:41:05.440
are serving you or not is really
up to you. I think we can

631
00:41:05.599 --> 00:41:10.639
all work better to develop better habits
and to develop better routines that are more

632
00:41:10.760 --> 00:41:16.320
serving of us rather than something that's
actually holding us back and distracting us from

633
00:41:16.400 --> 00:41:20.119
what it is that we set for
ourselves. And it's difficult to do.

634
00:41:20.480 --> 00:41:22.519
And the reason it's difficult to do
is because as human beings, we want

635
00:41:22.559 --> 00:41:28.199
to move towards things that are more
pleasurable in a way from it that are

636
00:41:28.239 --> 00:41:31.000
not so fun. And pulling on
a kettle bell at four point thirty in

637
00:41:31.039 --> 00:41:35.119
the morning doesn't sound like much fun
to me. Being wrapped up under the

638
00:41:35.159 --> 00:41:38.360
doom and snuggling up to my missus
sounds like way more fun than in a

639
00:41:38.400 --> 00:41:40.920
kettle bell in the garage at four
thirty in the morning, like JOCKO.

640
00:41:42.360 --> 00:41:45.920
And it takes all the effort and
discipline in the world to develop a routine

641
00:41:45.960 --> 00:41:47.679
like that, and you just need
to be deliberate about it. But once

642
00:41:47.719 --> 00:41:51.400
you delivered about it, and it
comes back to the very heart of your

643
00:41:51.440 --> 00:41:54.079
time management. If you allocate the
time to do those things for yourself,

644
00:41:54.280 --> 00:42:00.880
you start to achieve more in a
much shorter timeframe. Stuff, really good

645
00:42:00.880 --> 00:42:05.559
stuff. Well, I'm also very
intrigued you talk about this little known rule

646
00:42:05.639 --> 00:42:09.400
of subtension. What the heck is
that? So the rule of subtension is,

647
00:42:09.480 --> 00:42:14.239
as I guess, it's an infantry
thing, but it's also an aviator

648
00:42:14.280 --> 00:42:16.719
thing as well. So the rule
of subtension that I learned when I was

649
00:42:16.920 --> 00:42:22.400
an infantry soldier is that one millimeter
at one thousand meters equals one meter.

650
00:42:23.079 --> 00:42:29.599
So what it means is you need
to aim straight, don't even be one

651
00:42:29.920 --> 00:42:35.039
millimeter off what you're aiming at.
And whether you're firing an assault rifle,

652
00:42:35.239 --> 00:42:38.239
a machine gun, a sniper rifle, or you're setting a goal for yourself

653
00:42:38.239 --> 00:42:44.440
in your life, don't be one
millimeter off. The effective range of the

654
00:42:44.440 --> 00:42:47.079
assault rifles that I used in my
time back in the day was three hundred

655
00:42:47.119 --> 00:42:52.239
meters, So these the bad guys
are pretty close to you at three hundred

656
00:42:52.320 --> 00:42:55.840
meters. If you're engaging a target, there's you can see these people.

657
00:42:57.039 --> 00:43:01.199
They're close, you can see them, and you're you rifle stops being effective

658
00:43:01.239 --> 00:43:05.039
at around four hundred meters. You
star have to start to aim up and

659
00:43:05.039 --> 00:43:07.639
you're kind of loft and around at
somebody and just doesn't work the same way.

660
00:43:08.039 --> 00:43:14.119
But if you're one millimeter off where
you're aiming at three hundred meters,

661
00:43:14.119 --> 00:43:17.360
which is the effective range of the
assault rifle, you will miss the target

662
00:43:17.400 --> 00:43:22.840
by thirty centimeters and get taught as
an infutry soldier to aim at the center

663
00:43:23.039 --> 00:43:27.480
of the scene mass. So if
you're aiming at the center of the target

664
00:43:27.599 --> 00:43:30.440
or the center of a human being, if that's what you're aiming at,

665
00:43:30.480 --> 00:43:34.079
because that's what the target is,
and you're thirty centimeters off, it means

666
00:43:34.280 --> 00:43:37.760
you will miss, because thirty centimeters
is about a foot in Imperial terms in

667
00:43:38.320 --> 00:43:42.280
American terms, if you like,
And if you're a foot off the target,

668
00:43:42.320 --> 00:43:45.280
that round will go down the left
or the right side of what it

669
00:43:45.360 --> 00:43:50.000
is that you're aiming at. So
the rule of subtension is one millimeter at

670
00:43:50.000 --> 00:43:53.639
one thousand meters, one thousand meters
equals one meter. That subtends to that

671
00:43:53.800 --> 00:44:00.920
as well. And the analogy that
I use is that if you're not aiming

672
00:44:00.079 --> 00:44:07.039
straight at your target, you will
miss. So before you get started,

673
00:44:07.440 --> 00:44:12.079
before you do anything, get down, lie down on your guts, get

674
00:44:12.079 --> 00:44:16.000
into the right firing position, get
ready to go, and aim at exactly

675
00:44:16.159 --> 00:44:19.960
what it is that you want to
hit. Whether that's a target on the

676
00:44:20.079 --> 00:44:22.800
range, a bad guy in the
battlefield, or a goal that you've got

677
00:44:22.800 --> 00:44:27.159
for yourself in your personal life or
your business life. You've got to aim

678
00:44:27.280 --> 00:44:32.000
straight and aim true at all times
under and don't deviate from that under any

679
00:44:32.000 --> 00:44:36.320
circumstances. Don't give yourself a break. These discipline as you can. That's

680
00:44:36.320 --> 00:44:39.239
the target I want. Never ever
change your target, never ever lower your

681
00:44:39.239 --> 00:44:43.880
expectations because things get too hard.
Just aim straight and keep pushing forward.

682
00:44:45.440 --> 00:44:47.519
So what I hear from that,
I'm going to just say it for our

683
00:44:47.559 --> 00:44:52.000
listeners and reviewers is we're going to
channel our inter rub whenever we're up to

684
00:44:52.039 --> 00:44:54.079
something right, So what's going to
happen. You're going to hear a voice

685
00:44:54.079 --> 00:44:57.440
in your head that's going to be
this is my inter rub. I'm going

686
00:44:57.519 --> 00:45:01.039
for it, Okay, And again
I want to remind remind you and thank

687
00:45:01.119 --> 00:45:07.239
you again Rob listeners and viewers that
Rob is giving you a thirty percent discount

688
00:45:07.239 --> 00:45:09.000
if you decide to take his course. And the way you get that is

689
00:45:09.079 --> 00:45:12.840
when you go to check out,
you put you put in WOP for the

690
00:45:12.880 --> 00:45:15.239
discount code. We're working on purpose. So again for that Rob, but

691
00:45:15.280 --> 00:45:19.440
getting a taste of what it is
that he does for people. Okay,

692
00:45:19.519 --> 00:45:22.840
so we're almost out of time already, and now I want to get to

693
00:45:22.880 --> 00:45:27.039
the big why here. So you've
created a go all in movement. This

694
00:45:27.159 --> 00:45:30.400
is important to you. This is
your this is your life's work. It

695
00:45:30.440 --> 00:45:32.000
is why this is so important to
you? Why? Why is it so

696
00:45:32.039 --> 00:45:36.039
important? And how do you why
do you think it's so important to be

697
00:45:36.079 --> 00:45:38.039
doing this work in the world today. Yeah, it's a it's a really

698
00:45:38.079 --> 00:45:44.400
good question that's not asked by enough
podcasters already. And I'm so glad that

699
00:45:44.440 --> 00:45:47.719
you asked that question because it gives
me the opportunity and it reminds me as

700
00:45:47.760 --> 00:45:51.760
well why I do it. And
for me, it's pretty simple. It's

701
00:45:51.800 --> 00:45:55.599
just about human connection. And I
love to celebrate other people's success because I

702
00:45:55.599 --> 00:46:00.800
know personally what it feels like to
win. It's successful always mean money.

703
00:46:00.679 --> 00:46:04.599
I'm not talking about money. I'm
not talking about a financial win. I'm

704
00:46:04.639 --> 00:46:08.000
talking about setting a target for yourself. And seeing that in high definition and

705
00:46:08.159 --> 00:46:14.280
understanding what you need to do to
get there, because nobody can do anything

706
00:46:14.400 --> 00:46:17.519
by themselves in this world. And
the analogy that I use all the time

707
00:46:17.760 --> 00:46:25.519
is life and business, especially business
is a lot like being a paratrooper that

708
00:46:25.800 --> 00:46:30.239
how could that be true? Well, as a paratrooper, no paratrooper has

709
00:46:30.320 --> 00:46:35.960
ever jumped out of an aeroplane by
themselves. And you don't jump out of

710
00:46:36.000 --> 00:46:38.800
a plane by yourself either. When
you do something in the military, you're

711
00:46:38.840 --> 00:46:44.000
always with other people. It takes
a team of people, a team of

712
00:46:44.159 --> 00:46:49.000
dedicated professionals and highly trained and highly
skilled people to get you to the door

713
00:46:49.039 --> 00:46:51.840
of that plane, so you can
jump out at twelve or fifteen thousand feet

714
00:46:52.239 --> 00:46:55.079
or at a thousand feet And life
is the same way. And I do

715
00:46:55.159 --> 00:46:59.960
what I do because I understand intuitively, and being brought up in the military

716
00:47:00.119 --> 00:47:02.360
and being raised in the military and
becoming a man in the military, I

717
00:47:02.440 --> 00:47:07.239
know that you just can't do things
by yourself. And if I can help

718
00:47:07.280 --> 00:47:12.239
people achieve the goals that they set
for themselves, then I'm living my life

719
00:47:12.440 --> 00:47:15.440
to its full potential, and I'm
living my purpose every day. That's so

720
00:47:15.519 --> 00:47:19.559
beautiful Robin love that and the world
desperately needs that. We need that leg

721
00:47:19.679 --> 00:47:22.239
up, we need that encouragement,
We need to be shown the way as

722
00:47:22.280 --> 00:47:24.920
well. So thank you for the
work that you're doing. Last, here

723
00:47:24.960 --> 00:47:28.599
we are for the end. You
know, on this show is listen to

724
00:47:28.719 --> 00:47:30.280
by people all over the world,
and it's really meant to be able to

725
00:47:30.320 --> 00:47:35.360
help them discover and access more meaning, purpose and inspiration and their laves in

726
00:47:35.400 --> 00:47:37.840
their work. And we're trying to
create a workplace where people actually want to

727
00:47:37.880 --> 00:47:40.119
come to. So at about I
think thirty seconds or last, what would

728
00:47:40.119 --> 00:47:45.039
you like to leave our listeners with? Well, I would ask you what

729
00:47:45.199 --> 00:47:49.440
is it that you're working on that's
closing the gap from where you are to

730
00:47:49.480 --> 00:47:52.199
where you want to be? And
what is it that you can do to

731
00:47:52.320 --> 00:47:57.519
commit and go a little bit harder, a little bit faster, and how

732
00:47:57.559 --> 00:48:00.400
can you expedite what it is that
you're doing. Usually the answer to that

733
00:48:00.480 --> 00:48:05.119
question is turn off all of the
distractions, turn off the news, turn

734
00:48:05.119 --> 00:48:08.920
off your social media, and concentrate
on you and concentrate on yourself. And

735
00:48:08.960 --> 00:48:14.000
when you do that, you'll find
things start to accelerate and you'll start to

736
00:48:14.039 --> 00:48:17.320
achieve the things that you're looking for, just by focusing inwood on yourself just

737
00:48:17.360 --> 00:48:21.400
a little bit more. Oh,
it's a great finish, Rob, thank

738
00:48:21.400 --> 00:48:22.119
you so much for that, and
thank you for being on the show with

739
00:48:22.199 --> 00:48:25.239
us and sharing us your heart,
your soul, your wisdom, your experience

740
00:48:25.320 --> 00:48:29.280
is beautiful. Thank you. It's
an absolute pleasure. Thank you so much

741
00:48:29.280 --> 00:48:31.559
for having me absolutely. Listeners and
viewers. If you want to learn more

742
00:48:31.559 --> 00:48:36.039
about Rob or his go all In
course, go to his website which is

743
00:48:36.159 --> 00:48:40.679
go all in dot com dot au. Remember you can use the WOP code

744
00:48:40.679 --> 00:48:44.719
to get thirty percent off the Elite
Mastermind course if you want to take that.

745
00:48:44.719 --> 00:48:46.760
It's a gift for listening in today. Last week you give us the

746
00:48:46.800 --> 00:48:50.679
live show you always catch it.
We recorded podcasts. We were on there

747
00:48:50.679 --> 00:48:53.679
with Elizabeth lil Tardo talking about her
book Selling with Noble Purpose, how to

748
00:48:53.800 --> 00:48:58.599
drive revenue and do work that makes
you proud. Next week will be on

749
00:48:58.639 --> 00:49:01.800
the air with Norman Wolf talking his
book The Living Organization, Transforming business to

750
00:49:01.840 --> 00:49:06.079
create extraordinary results. See you there. That work is at least a bit

751
00:49:06.159 --> 00:49:15.199
of our life, so let's work
on purpose. We hope you've enjoyed this

752
00:49:15.239 --> 00:49:19.559
week's program. Be sure to tune
in too. Working on Purpose featuring your

753
00:49:19.559 --> 00:49:23.159
host, doctor Elise Cortes, each
week on the Voice America Empowerment Channel.

754
00:49:23.840 --> 00:49:31.000
Together, we'll create a world where
business operates conscientiously, leadership inspires impassioned performance,

755
00:49:31.400 --> 00:49:36.800
and employees are fulfilled in work that
provides the meaning and purpose they crave.

756
00:49:37.519 --> 00:49:39.119
See you there, Let's work on
Purpose.