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The topics and opinions expressed in the following show are
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solely those of the host and their guests and not
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those of W4CY Radio, its employees, or affiliates. We make
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its employees or affiliates. Any questions or comments should be
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directed to those show hosts. Thank you for choosing W4CY Radio.
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What's working on purpose anyway? Each week, we ponder the
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answer to this question. People ache for meaning and purpose
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at work, to contribute their talents passionately and know their
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lives really matter. They crave being part of an organization
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that inspires them and helps them grow into realizing their
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highest potential. Business can be such a force for good
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in the world, elevating humanity. In our program, we provide
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guidance and inspiration to help usher in this world we
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all want, working on purpose. Now, here's your host, Dr.
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Elise Cortez.
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Welcome back to the Working on Purpose program, which has
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been brought to you with passion and pride since February
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of 2015. Thanks for tuning in again this week. Great
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to have you. I'm your host, Dr. Elise Cortez. Most
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leaders are sitting on untapped human energy. I help them
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unlock it. I'm an organizational psychologist, logotherapist, workforce advisor, and
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the founder of the Gusto Now movement. The title I
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live by day to day is really much simpler, eye
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traffic and energy. Not the surface level motivation or another
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engagement initiative kind, but the deeper force, what I call Gusto,
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the life force of performance that drives commitment, perseverance, and
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genuine ownership of a shared mission in the clients we serve.
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You can learn more about us and how we can
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work together at gusto-now.com or my personal site, elisecortez.com. Getting
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in today's program, we have with us today Ms. Opal Malden-Jones,
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who has been serving as the city manager of Lancaster,
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which is a suburb of Dallas, Texas, since 2011. She
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is the first African-American woman appointed as city manager and
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the only female ever named to the position of the
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city manager of Lancaster. We'll be talking today about her
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leadership and her service philosophy, her approach to leading and
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developing the 320 employees in her care, and the results
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she has stewarded. She joins us today from Lancaster, Ms. Malden-Jones. Jones,
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welcome to Working on Purpose.
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Thank you for having me.
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Isn't this great? Isn't this fun? I'm so happy that
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we're doing this and we get to celebrate this. And
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I really appreciate so much that you are a trailblazer,
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that you really are a true leader. And it's wonderful
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to come and celebrate this with you.
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Thank you.
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I really am honored to be a part of this.
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And I don't see myself as a trailblazer. I just
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see myself as a servant. And that just gives me
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life and gives me energy.
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Well, and I appreciate that. Incredible, incredibly humble. And yet,
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you know, somebody has to go first, right? And when
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you go first, as you well know, you then make
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it a possibility for others like you to follow behind you.
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And people need that leadership. They need that person that
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shows them that there's a possibility for them as well.
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Absolutely.
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And I really believe that when you're the first, you
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should not be the only.
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Yes.
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And so everything I'm doing, I always say, make sure
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you put, you know, a doorstop in. If you can't
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put a big doorstop in or leave the door wide open,
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put a foot in the door, put a hand in
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the door, something so that someone can follow behind you.
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There's no good to play the trail if there's no
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one following.
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Right.
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That's right. I love that. Well, we all stand on
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the shoulders of those who came before us.
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Absolutely.
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So let's hear, I know this because, of course, we've
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had the opportunity to spend some time together, but let's
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let our listeners and viewers know a bit about your background.
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And you've really got, you've navigated quite an interesting path
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in my perspective.
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Yeah, I think it's been a bit interesting.
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I started my local government career actually in the federal government,
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serving the late Eddie Bernice Johnson, who represented Texas 30th
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Congressional District.
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And I had the opportunity to.
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Work for a trailblazer who literally left grit crumbs for
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others to follow and literally left the door wide open
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for many of us to walk through. Had the pleasure
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of working for her for over 10 years. Also worked
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for another congressman in the state of California before returning
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back to Texas. and returning to the office of Congresswoman
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Johnson and her encouragement to pursue that master's degree if
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you're going to be in this field of public administration,
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which led me to the city of Lancaster, where I've
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had the honor and privilege and pleasure of serving since
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2003 in various roles.
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Now, I think it's important for our listeners and viewers
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to understand, as we talked about before we got on air,
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what exactly does a city manager do?
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That's a good point question. City managers have the pleasure
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of serving the employees that work with them, beneath them,
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alongside them. They serve the city council members that appoint them,
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and you serve.
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The residents of your community.
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So you really are in a servant position, but my
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primary responsibilities are overseeing and administering the day-to-day operations of
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the community, including Lancaster is a full-service city with police, firefighters,
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public infrastructure, including parks and streets and water and wastewater,
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as well as the basic administrative services. I am appointed
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by a seven-member city council that is elected by the residents.
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And after they have that election, they appoint an administrator
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to carry out the day-to-day operations of.
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A city and report back and be their chief advisor.
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Okay. That is, talk about working on purpose. Now, you
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will really appreciate this, Opal. In a previous episode, I
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had a gentleman on air named Arun Gupta, and he
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co-authored a book called The Mission Generation. And essentially what
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he's trying to do, so that doesn't speak to age,
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because any one of us can be at the mission generation,
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and I am one of them, and I think you
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are too. But what he's putting forth that I think
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you might appreciate is he is wanting to invite and
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roll more people to choose careers in service, in government,
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in institution work, because especially the younger ones, I forget
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what that he quoted, the younger ones aren't necessarily fully
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gravitating to that. And he wants, he knows this is
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how we're going to be able to help lift the
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world if we can start to marry technology, academia, and
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government in a way that we are more interdependent and
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can learn from and support and champion each other.
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That is so important because in silos or in buckets,
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we're not as strong as we are with the connectivity
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and the togetherness. And living and working on purpose, it
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creates an environment of service and impact. I really believe
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living my life with impact is critically important. And that
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stat and that data lends itself to just that mission. Mm-hmm.
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Well, I just think about, you know, I want to
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talk a little bit about the demographics of those and
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the people in Lancaster. So let's bring that to life
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first because I'm really clear in my own view when
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I'm talking with you and being with you and hearing
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your perspective, you know, you are lifting the quality of
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life for the people in Lancaster. That's part of what
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you and your team are doing.
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Absolutely. It's the core mission.
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In fact, it's ingrained in our mission and our vision statement.
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is that we don't compromise the quality of life for
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the residents that we serve. And serving a primarily majority-minority
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community is very important. When 80% of the demographics of
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our community are African American and Hispanic, that is not
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something that is a normal thing that you see just
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in general. But our community has not seen that as
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a handicap or a deficit, but as a strength. that
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we've been able to build upon, to capitalize on, that
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has positioned us to continue to be an industry leader
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in many areas and to make significant strides and improvements,
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not just for the residents of our community, but to
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put standards in place, to be innovative and creative, to
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create some ideas that other communities have been able to implement.
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Mm-hmm. And if I remember right, when we had coffee together,
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I think I remember you saying that, I remember those demographics,
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but then I think I also remember you saying, yet
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much of the leadership is Anglos. Is that correct?
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That has been correct. It is correct.
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The largest majority of our workforce has been Anglo. Our
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city council members, we just had recent elections, so the
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majority of, we now have a majority council, but Our
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council is seven members, and now we have four that
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are African American and three Anglo.
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And so it's a good balance, I would say, and.
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Representation of the community to actually implement and connect and
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relate to the demographics of the community. And that's been really,
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really important and valuable as the community has gone through
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this transition. to get more engagement and more involvement from
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individuals that reflect the demographic makeup of the community.
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So important. So let's talk about some of the challenges
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that you inherited. So you inherited opportunities and, of course, challenges.
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But when you started with a city manager 15 years ago,
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let's hear a little bit about what you were facing
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and what you knew that you wanted to work to improve.
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Right.
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And as I was, you know, when we had coffee
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and I shared with you, one of the.
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Things that I worked in the community since 2003, so
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kind of seeing what was transpiring, but always with the
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desire to serve as a manager.
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And when the opportunity presented itself, absolutely took place.
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That step forward. But I took a step forward right
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when the country was coming out of the Great Recession
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and Lancaster was experiencing a financial crisis so much to
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the point that we were talking about, are we going
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to have to close fire stations?
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We were having to do layoffs.
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We had a, you know, a reserve fund or a
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fund balance, kind of a savings account that would keep
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us afloat less than industry standards.
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I mean, less than any standard. We were at a 1%.
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Fund balance and literally not knowing, right, how we're going
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to continue to progress forward without making some drastic changes. And,
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you know, that first week in the seat, you go, okay,
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did I really make the right decision? But knowing that
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I had made the right decision because I knew where
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my heart was. I knew what my passion was. I
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knew what my purpose was. And with that, making some
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tough decisions, making some strategic recommendations to the city council
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that we were going to have to tighten up our
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belt to not close fire stations. where we're going to
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have to reassign, where we're going to have to do
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a lot of innovative and creative things to position this
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city to be sustainable long-term. And here we are, 15
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years later, making some of those initial tough decisions. Lancaster's
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in the best financial position that it has been in
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any recent history that can be noted or even looked upon,
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so much so to the point that, you know, we've
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had two bond rating increases with Standard & Poor's.
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And with Moody's.
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We are now a AA1-rated city, and that doesn't just happen.
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Those farm-rating agencies don't hand those out easy. Those have
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to be earned, and it is now documented and demonstrated,
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making some of those critically difficult recommendations and decisions to
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position the city for long-term growth and sustainability has been
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key and very rewarding.
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Mm-hmm, mm-hmm.
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So let's dive in. First, I have to, I can't resist,
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since you said you know your purpose, do you mind
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sharing it?
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No, my purpose is to serve others.
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My personal mission statement is to work hard, stay humble,
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and be kind. And I cannot overemphasize the be kind.
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In fact, I would probably put that at the beginning
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if I were to just reword it, but Hard work
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and humility and kindness go along. And I know that
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my purpose and my calling is to serve others. And
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that service doesn't just stop in the city of Lancaster
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in a paid position.
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It goes beyond.
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It goes with service and impact in my community, whether
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that's my spiritual faith community or whether that's my personal
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familiar community or other outside relationships that I engage in.
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My purpose is to serve others.
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I really appreciate that. And also I appreciate that you,
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how much you value kindness. I, the world would be
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such a better place if we, if people, all of
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us could practice kindness more frequently. I really, I love