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The topics and opinions express in the following show are
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solely those of the hosts and their guests and not
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What's working on Purpose? Anyway?
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Each week we ponder the answer to this question. People
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ache for meaning and purpose at work, to contribute their
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talents passionately and know their lives really matter. They crave
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being part of an organization that inspires them and helps
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them grow into realizing their highest potential. Business can be
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such a force for good in the world, elevating humanity.
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In our program, we provide guidance and inspiration to help
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usher in this world we all want Working on Purpose. Now,
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here's your host, doctor Elise Cortez.
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Welcome back to the Working on Purpose program, which has
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been brought to you with passionate and pride since February
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of twenty fifteen. Thanks for tuning in this week. Great
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to have you. I'm your host, Doctor Release Cortes. If
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we've not met before and you don't know me, I'm
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a workforce advisor, organizational psychologist, management consultant, logo therapists, speaker,
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and author. My team and I at Gusta Now help
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companies to unlive it and fortify their operations by building
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a dynamic, high performance culture, inspirational leadership, and nurturing managers
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activated by meaning and purpose. Many organizations are not aware
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of how critical it is to invest in developing their
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leaders and managers not just for their own effectiveness, but
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also to avoid burnout and keep them fulfilled, and also
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that they can measure and monitor the purpose experience in
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their organizations to keep it working as an operational imperative.
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So much you can do with meaning and purpose. Did
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you know that inspired employees in purpose led organizations outperform
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their satisfied peers by a factor of two point twenty
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five to one. In other words, inspiration is good for
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the bottom line. You can learn more about us and
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how we can work together at gusto dashnow dot com
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or my personal site at Leisquortes dot com. Getting into
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today's program, we had with us Wes Adams, the founder
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and CEO of SV Consulting Group. He helps leading companies
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build organizational resilience, develop leadership excellence, and draw out peak
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performance through a meaning Work lens. He's a co author
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of the book Meaningful Work, How to Ignite Passion and
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Performance in Every Employee, which we'll be talking about today. Wes,
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welcome to Working on Purpose.
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Thanks so much, Elise. Great to be here.
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Thank you, You're so welcome.
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Look at this gorgeous thing that you put into the world.
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Isn't that gorgeous?
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It's exciting to see it.
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Yeah, a lot of work went into it. My co
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author Tamora and I spent a number of years doing
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the research for it, and it's pretty crazy to see
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it out in the world.
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I understand.
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I really appreciate that, and I know since you're a
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gent I can be confident in telling you what you
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did there is harder than bringing a baby into the both,
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so just so you know, harder than childbirth.
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I appreciate that and that you can say it and
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I can't know.
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I know where it is together with Well, let's talk
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about how this book came together, how you and Tomorrow
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Miles brought this thing together, how you met, Why is
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the book and its message important to you?
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Absolutely?
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So, Tomorrow and I actually met in grad school. We
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both have a master's of Applied Positive Psychology from University
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of Pennsylvania. We studied with Martin Martin Seligman, who is
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known as the father of positive psychology. And you know,
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we had come there for kind of slightly different reasons,
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but we had the same goal. I had been working
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for a number of years in the social enterprise space,
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and when I first started working in the space, I
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think I somewhat naively thought that, oh, because you know,
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these are mission driven or purpose driven organizations, they're naturally
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going to be amazing places to work because everybody's got
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the same.
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Goal in mind, and we're all going to hold hands
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and you know, march forward together.
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And you know, there are certainly some great organizations that
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I had experiences with, but what I learned was that
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not all of them were great places to work. And
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this idea of having a mission or having a purpose
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wasn't enough to create an amazing place to work. And
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so I got really interested in organizational psychology and started
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reading Adam Grant and you know, all all of the
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other stuff, and that eventually led me to PEN because
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I was really interested in understanding, like, could you deconstruct
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how to create an amazing workplace? What were the leadership
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practices and organizational structures that would help people thrive, help
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people do their best work?
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And so that's what that's what kicked all of this off.
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Well, as I said before we got on air, we
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are two piece or three piece in a pod, right,
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the three of us are really working from we're singing
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from the same sheet of music here and very much
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echo and really applaud what you've written and created together.
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And I really align with how you talk about meaning.
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Was what really powers high performance and well being at work?
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It's the sun, soil and space that makes our gardens grow.
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I think that's a powerful way to think about meaning.
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Yeah, it's what we found.
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You know, there's several decades of research on meaning at
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work and the impact that it has, and it's really
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the upstream factor that drives all of the outcomes that
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we're looking for individually. It drives job satisfaction, engagement, well
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being and at the team and organizational level things like innovation, productivity.
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There's even great new research from Oxford showing it drives
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profitability and stock price. So it's really something it's not
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a nice to have, you know. The idea of meaning
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can sound a little soft sometimes, but it's actually a
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business imperative, especially as we're moving into a world where
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our core human and skills are going to be the
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most valuable. As you know, things like AI are taking
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over some of the more repetitive things. So we see
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it as really something you've got to be investing in.
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And so that's why we wrote the book because we're
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particularly interested in understanding how leaders help people find meeting.
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We're going to get.
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Into the more of the details listeners and viewers as
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to what we mean by meaning as we go along here,
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But I do want to say just a bit more
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about just the business case for this. You've said lots
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of the areas that when we really work on making
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work more meaningful impact, but just a couple of things
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that stood out for me from your book is just
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crazy things like employees who report higher levels of meaning
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at work are sixty four percent more fulfilled, four and
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a half times more engaged, sixty nine percent less likely
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to quit. I mean, these are significant factors if we
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can numbers here, and so I think it's really important
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that we position for our listeners and viewers just the
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critical out because I think a lot of people think
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that meaning and the work that I also do in
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purpose can be a little bit Mushy's And you also
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talk about being able to measure the impact of meaning
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as well. So I just want to if you have
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any other stats that you want to throw out here
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that really help bring it home for our listeners and
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viewers sys to why they should pay attention to this
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and embrace it as an imperative.
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That's a great question.
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I should probably have more statistics in my head, but
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you know, I will say, like you, I'm you know,
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my primary job is I'm a consultant. I do leadership
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development and organizational design work with a range of companies,
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and so I'm actively teaching these practices and helping companies
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implement these structures, and I can tell you that it
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has a huge impact on the business, on the company's
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ability to grow, to perform, to deliver the bottom line.
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So you know, it continues to play out again and again,
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how much these practices benefit organizations.
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Well, let me throw out another one that I have
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seen several times over and over again that I'll bet
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will be very surprising and interesting to our listeners and viewers.
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And that is that you say.
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In a recent study, nine out of ten workers stated
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that meaning at work is so important that they would
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that they would take a more meaningful job elsewhere, even
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if it paid less. These workers are willing to give
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up almost one quarter of their lifetime earnings for work
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that is more meaningful. That is, if that is not
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sobering to listeners and viewers, it doesn't have your attention,
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you know. In other words, whatever you invest in helping
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making work more meaningful, you have an immediate payoff people
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sticking around. So I just wanted to be able to
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service a few more of those really meeting numbers for
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our listeners viewers that are given more to the quantitative
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aspects of this stuff. I appreciate that absolutely. So you
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mentioned the importance of what leaders do. I want to
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go there next, Wes, you talk about nearly fifty percent
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of an employee's experience of meaning at work is tied
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to what leaders do or fail to do. You say
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a bit more about.
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That yeah, I think that's a really important finding. So
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one of the things that Tomorrow and I found when
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we started doing research on this topic was there's a
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lot available around how do I find a more meaningful
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job or what can I do to craft my job
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and find more meaningful work, and there was very little
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available for leaders who wanted to help people find meaning
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in their jobs. And I think also this idea that
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you know, meaning is reserved for people who work in
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nonprofits or in healthcare or that sort of thing, and so,
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you know, we really wanted to dig into that. And
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so what we found, you know, over several years of
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doing this research and you know, doing quantitative studies to
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understand the impact of these behaviors on people's sense of
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meaning and other outcomes like job satisfaction, retention, those sorts
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of things, was that these behaviors that we identified account
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for about how off of how meaningful people find their jobs.
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And that's enormous, you know, that is a that is
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an incredible responsibility that leaders have and also a huge opportunity,
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what an incredible leverage point, you know, if we know
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that meaning is the upstream factor that drives all of
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these things that we want leaders have a huge potential
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impact on that if they're employing these practices and you know,
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thinking about how they're actively investing in these things. And
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I think the other thing that we found was that
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you know, people in every job, every day can experience meaning,
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especially when leaders are employing these practices. You know, your
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job doesn't have to be your life's calling for your
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worth to for your work to feel worthwhile. You know,
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these moments of meaning can happen in every job. And
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you know, we talk to people who are you know, hairstylists, janitors,
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you know, people working in data centers who found their
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jobs incredibly meaningful. And so I think that bodes well
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for all of us. You know that we can get
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more than just a paycheck out of our jobs, whatever
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that is.
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For my PAGDA study team and development and I research
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for my dissertation how meaning is experienced by people actually
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it managers back then, how to related to their sense
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of self? And then I did a big postoc research
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back in twenty fourteen, and I found these fifteen modes
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of engagement when I looked at the levels in kind,
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the depth and quality of the meaning and its relationship
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to their person and so yes, the same thing. I
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also researched many different kinds of individuals, and the richness
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that's available around how people experience and express what's meaningful
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is just dazzling, and it's there. There's an opportunity to
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your point, and that's why I also, as a fellow consultant,
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really love getting to support leaders because this is not
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super hard, but it maybe isn't super obvious to be
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able to help ste does this meaning journey?
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Yeah, I well, first of all, I'm really interested in
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that research, so I'd.
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Love for you to send it to me after and
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I think I might swap what you just said.
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I think actually a lot of these practices are a
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little bit more obvious than you might think.
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But they're not easy. They're not easy to remember to
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do every day.
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They're not easy to implement, especially when we're too busy,
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when we're not in the same room, you know, when